Expertise.com

2024

Last updated:

Best PR Firms in El Paso

Our Recommended Top 4

We did the research for you!

  • Licensing
  • User Reviews
  • Mystery Shopping Calls

Our goal is to connect people with the best local professionals. We scored El Paso PR Firms on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

30Reviewed

19Curated

4Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

Website
123 W. Mills Ave. Ste. 500, El Paso, TX 79901
  • Media Training

Why choose this provider?

Mithoff Burton Partners helps clients across El Paso promote their businesses to improve visibility and boost sales. It also assists in maintaining and enhancing clients' brand reputation by offering public relations services focusing on event planning, press releases, crisis management, publicity, and media relations solutions. The agency is available to create advertising strategies involving television, radio, and print. Mithoff Burton Partners has finished projects for various clients, including Western Tech, El Paso Health, The Fountains, and South West Dairy Farmers.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (1)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
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Website
310 N Mesa St Suite 401, El Paso, TX 79901
  • Social Media Marketing

Why choose this provider?

Argenis Management handles public relations for clients in and around the El Paso metro. The firm primarily focuses on assisting artists, labels, publishers, and brands in Latin regions, offering specific digital campaigns, radio and TV promotion plans, brand integrations, and media strategies. It also offers artist management, synch and licensing, brand partnerships, and international marketing. The firm brings over 10 years of experience in the Latin market and also serves clients across a range of Spanish-speaking territories across the country.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
209 E. San Antonio, El Paso, TX 79901
  • Media Training
  • Social Media Marketing

Why choose this provider?

Emajj is a public relations agency providing services to El Paso businesses, brands, and organizations. It helps clients increase engagement, drive awareness, and drive conversions to help their businesses grow through promotions, digital marketing, and strategic planning. Its team conducts and identifies valuable analytics to create effective PR campaigns tailored to customers' needs. It also offers event planning services for conventions, job fairs, beauty pageants, award ceremonies, and banquets. Its past and current clients include Budweiser, iHeart Radio, Univision, and Sacred Heart Parish.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.7
Facebook
4.7 / 5 (23)

Website
2531 ½ E. Yandell Dr., El Paso, TX 79903
  • Social Media Marketing
  • Branding
  • Crisis Management

Why choose this provider?

Founded in 2010, Barracuda Public Relations is a boutique agency that serves clients in the El Paso area. Its list of PR services includes crisis management, media advisories, guest editorials, and pitches to news outlets. The agency's team also handles social media marketing and graphic design. Barracuda is certified by the National Institute for Social Media, the Disadvantaged Business Enterprise, and the U.S. Small Business Administrations. It was awarded the Governor’s Small Business Award in 2017.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.8
Google
4.7 / 5 (9)
Facebook
5.0 / 5 (5)

FAQs

  • What is public relations?

    Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.

  • What is a PR firm?

    PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

    • Crisis management
    • Investor relations
    • Media relations
    • Corporate communications
    • Reputation management
    • Social media
    • Speech writing
    • Event planning
  • What does a PR firm do?

    Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

  • What is public relations in marketing?

    Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

  • Do I need to give my PR company a 1099?

    Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.