Laurels

Best PR Firms
2022

The Best PR Firms
Here Are The Top PR Firms
Berbay Marketing & PR

Berbay Marketing & PR

Berbay Marketing & Public Relations creates the visibility and credibility that fuels revenue growth for law, real estate, and financial firms. For 25 years, it has implemented results-driven marketing and public relations solutions for its clients so that they can concentrate on what they do best – run their firms and businesses. By repackaging public relations content, the team can get brands in front of additional prospective clients and referral sources while extending the shelf life of their news.

Los Angeles, CA 90025

Website

Website
Loaded Media

Loaded Media

Loaded Media offers a wide selection of PR services in Los Angeles and nearby areas. It has various types of monthly packages to help entrepreneurs promote their organizations. The company provides social media and Wikipedia consultation, publicist representation, and article creation. Its professionals perform Google developer search integration, website backlinking, SEM tracking, and on-page SEO management to improve Google search rankings. They handle audience development and in-depth analytics tasks. Loaded Media has been in operation since 2021.

Los Angeles, CA

Website

Website
SPPR, Inc.

SPPR, Inc.

SPPR Inc. is a Culver City-based public relations agency doing business throughout the Los Angeles metro area since 1992. Focusing on the entertainment industry, with which it has over two decades of experience, this agency organizes public relations campaigns that increase brand exposure. Its previous work has seen clients recognized by both local and national media outlets including CNN, 60 Minutes, Entertainment Weekly, and Rolling Stone. SPPR Inc. also has experience working with celebrities.

Culver City, CA 90232

Website

Website
NRPR Group

NRPR Group

NRPR Group is a PR firm near Los Angeles that delivers collaborative creative support to business leaders in the community. The agents at NRPR have developed strong relationships with influencers, podcasters, bloggers, and broadcast media outlets. The firm's PR campaigns also include reaching out to various trade and print news outlets. NRPR Group helps companies succeed by making reports on the value of coverage by analyzing lead generation and engagement.

Beverly Hills, CA 90211

WebsiteInstagram

Website
Reputation Management Consultants

Reputation Management Consultants

Reputation Management Consultants is a reputation management and strategic communications PR firm that specializes in building and protecting brands in the media and online. The firm utilizes its award-winning technology, seasoned specialists, and time-tested strategies to help businesses protect and grow credibility in the marketplace. It offers nearly two decades of reputation management and public relations expertise and holds a stellar track record for exceeding client expectations. Reputation Management Consultants has been showcased by CNN, The Wall Street Journal, and Business Insider.

Los Angeles, CA

Website

Website
Spirinity Productions

Spirinity Productions

Spirinity Productions is a public relations firm that has been operating out of its office in Hollywood since 2014. The company's team helps its clients market their products and businesses to the general public using engagement and communications strategies. The employees communicate with the community to improve and maintain its opinion of the client's business. Spirinity Productions offers additional assistance with video production services, such as casting, choreography, rentals, and recording.

Hollywood, CA 90028

Website

Website
Charmed Public Relations

Charmed Public Relations

Charmed Public Relations has been providing clients with laser-focused campaigns leading to product placement, brand awareness, and creative marketing since 2006. Specializing in indie beauty brands, Charmed owner Robin Tolkan-Doyle provides her clients with hands-on representation that most beauty entrepreneurs don’t experience with larger firms. From securing media placements, creating marketing campaigns, copywriting, and ghostwriting to landing sales accounts, Robin offers an exclusive approach as a silent partner to her clients, which comes from her unique career path.

Woodland Hills, CA 91364

Website

Website
B/HI

B/HI

Active for over 30 years, B/HI is a Los Angeles-based public relations firm with particular experience serving clients in the business and entertainment industries. Its core capabilities include corporate communications, internal communications, talent and influencer relations, and crisis management. B/HI plans and supports events too, and has organized launch events for businesses, films, and celebrity personalities. This firm also provides media training and does executive positioning to empower its clients to engage directly with media outlets.

Los Angeles, CA 90064

Website

Website
Miller PR

Miller PR

Miller PR is a West Hollywood public and media relations company that has been serving the communities in and around Los Angeles since 2008. The company's team manages publicity campaigns, engages with the community during times of crisis, trains corporate executives on proper communication with their audience, and maintains relationships with local media professionals. The team also plans and coordinates special events for corporations. Miller PR has worked in the music, lifestyle, film, and technology industries.

West Hollywood, CA 90069

Website

Website
Vicaria Multicultural Agency

Vicaria Multicultural Agency

Based in Los Angeles, Vicaria Multicultural Agency is a marketing and public relations firm that strives to target culturally and demographically diverse sets of audiences for its client brands. The professionals from this company value diversity and create campaigns and strategies that cater to everyone. They partner with individuals from across different industries and help them build their brands by presenting their stories in a compelling way. The agency is also experienced in influencer and talent procurement, traditional media relations, and events.

Los Angeles, CA 90069

WebsiteInstagram

Website

Expert Answers To Common Questions:

  1. What is public relations?
  2. What is a PR firm?
  3. What does a PR firm do?
  4. What is public relations in marketing?
  5. Do I need to give my PR company a 1099?
Q: What is public relations?
A:
Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.
Q: What is a PR firm?
A:

PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

  • Crisis management
  • Investor relations
  • Media relations
  • Corporate communications
  • Reputation management
  • Social media
  • Speech writing
  • Event planning
Q: What does a PR firm do?
A:

Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

Q: What is public relations in marketing?
A:
Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.
Q: Do I need to give my PR company a 1099?
A:
Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.