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Best PR Firms in
Ashburn
2020

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Here Are The Top PR Firms Near 20149

Buffalo Agency

Buffalo Agency is a marketing and public relations company operating out of its office in Reston. The company's employees maintain partnerships with social influencers and media professionals to benefit their clients and spread their messages. They also communicate with the community to improve the public's opinion of their clients. Additionally, the company offers paid advertising management, website design, and content creation. It has served sports, entertainment, and lifestyle businesses.

12700 Sunrise Valley Dr Ste 300, Reston, VA 20191

Website

Tigercomm

Founded over a decade ago, Tigercomm is a public relations and marketing company working out of Vienna and serving the D.C. area. Its team of media professionals helps businesses develop a message to tell their story and advertise their brand. The employees then use their relationships with social media influencers and reporters to efficiently spread the message to the general public. A large part of Tigercomm's client base consists of energy businesses and associations.

8609 Westwood Center Dr Ste 110, Vienna, VA 22182

Website

On The Marc Media

On The Marc Media is a Rockville communications company that has been serving individuals, nonprofits, businesses, and organizations for over 10 years. Services include public relations, content marketing, website development, event marketing, search engine optimization, video production, advertising, new releases, and social media. Marc Silverstein was a news reporter and has hosted TV shows. He was nominated for an Emmy Award multiple times and won an Emmy Award in 1996. He has also won three Telly Awards. Clients remark on their professionalism and attentiveness.

Rockville, MD 20850

Website

W2 Communications

W2 Communications is a McLean business that has been serving clients for over 13 years. The business’ services include public relations, social media, and content creation and delivery. Industries served include enterprise software, government, cyber and security, and infrastructure. W2 Communications was named one of Washingtonian’s 50 Great Places to Work in 2011.

Gabriel Marketing Group

Gabriel Marketing Group is a McLean-based business that provides integrated marketing and tech public relations services for high-growth technology companies. The business has been serving clients for over six years, and their services include inbound marketing (a HubSpot Gold Partner), social media, strategy, brand creation and definition, inbound and demand generation, and public relations. CEO and Founder Leah Gabriel Nurik has won several awards including being named one of DC’s 50 on Fire in 2014, several Stevie Awards for Women in Business, and CEO of the Year for Boutique PR Agencies.

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Reputation Management: Why it Matters and What to Do About It

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Expert Answers To Common Questions:

  1. What is public relations?
  2. What is a PR firm?
  3. What does a PR firm do?
  4. What is public relations in marketing?
  5. Do I need to give my PR company a 1099?
What is public relations?
Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.
What is a PR firm?

PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

  • Crisis management
  • Investor relations
  • Media relations
  • Corporate communications
  • Reputation management
  • Social media
  • Speech writing
  • Event planning
What does a PR firm do?

Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

What is public relations in marketing?
Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.
Do I need to give my PR company a 1099?
Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.