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Best PR Firms in Midland

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Hancock Group logo
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Hancock Group

3300 N. A St Bldg 8 Suite 140, Midland, TX 79705
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  • Website Design
  • Branding

Business Description

Hancock Group is a full-service advertising and marketing agency that serves businesses in Midland and the surrounding communities. For the past 30 years, it has been providing marketing support that encompasses public relations, brand design and development, email communications, and web design. Its team also delivers other services such as social media management, graphic design, ghostwriting, search engine optimization, and ad placement. Hancock Group works with clients from different backgrounds, including apparel companies, real estate agencies, and private individuals.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (28)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
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LC Public Relations logo
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LC Public Relations

Midland, TX
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  • Content Marketing

Business Description

LC Public Relations (LCPR) provides event marketing solutions and PR campaigns to organizations and individuals in Midland. It was founded by Leah Williams, a public relations professional with over eight years of experience in community initiatives and campaigns. Williams handles the promotion and planning of projects such as fundraisers, business meetings, and product launches. LCPR's other services include vendor management, graphic design, and social media management. It has footprints in Subaru, Morrow Energy, and Stampede Oil.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (4)
Red Pixel Marketing logo
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Red Pixel Marketing

415 W Wall St Suite 2203,, Midland, TX 79701
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  • TV
  • Crisis Management
  • Website Design
  • Social Media Marketing

Business Description

Red Pixel Marketing caters to clients in Midland. It provides public relations services that help clients expand business exposure. External communications training, leadership training, and crisis management plans are included in its list of services. The agency offers full-service marketing and digital marketing services. Gaona, a journalist and the agency's public relations team head, has almost 20 years of experience and is a veteran news team leader. Red Pixel Marketing has partnered with Classic Honda of Midland.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
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Frequently Asked Questions

What is public relations?

Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.

What is a PR firm?

PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

  • Crisis management
  • Investor relations
  • Media relations
  • Corporate communications
  • Reputation management
  • Social media
  • Speech writing
  • Event planning

What does a PR firm do?

Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

What is public relations in marketing?

Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

Do I need to give my PR company a 1099?

Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.

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