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2024

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Best PR Firms in Boston, MA

Our Recommended Top 19

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Our goal is to connect people with the best local professionals. We scored Boston PR Firms on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

45Reviewed

34Curated

19Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

1837 Poplar Drive, Walnut Creek, CA 94595

Expertise.com Rating

Why choose this provider?

Look Left Marketing is a public relations company in Boston focused on infrastructure technology using software-defined services, open-source, and cloud in its strategic approach towards achieving clients' objectives. The company's nine specialists have a combined industry experience of over 115 years and offer public & media relations that include crisis communication. It also provides digital marketing & amplification as well as content strategy & development. Look Left Marketing aims to veer away from the conventional fit-for-all type of strategies and create fresh ideas to seize market share.

  • Content Marketing
  • Search Engine Optimization
  • Media Campaigns
  • Podcasts
  • Strategic Planning

Boston, MA 02134

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Review Sources

Google
5.0 (3)

Why choose this provider?

The Hubbell Group, Inc. is a full-service, independent public relations firm that has served industry-leading brands, market innovators and organizations in transition for more than 25 years. Its seasoned professionals are known for their knowledge of complex businesses and issues, discretion and expertise in financial services, healthcare, aviation, professional services and the HNW/luxury market. The firm provides strategic counsel, media relations, content creation, crisis management and specialized transaction services, having supported more than 100 transactions, including M&A, bankruptcies, restructurings and divestitures across industries.

  • Writing and Editorial services
  • Media Relations
  • Investor Relations
  • Community Relations

361 Newbury Street, Boston, MA 02115

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Review Sources

Facebook
5.0 (45)
Clutch
4.8 (13)
Google
5.0 (5)

Why choose this provider?

BIG FISH PR caters to B2B, B2B2C, and B2C brands and companies in and around Boston. It helps clients redefine industries through thoughtful storytelling and strategic campaigns. By integrating traditional PR with corporate communications and digital media relations, the agency works to improve mindshare and market share for its clients. Its focus areas include autonomous vehicles, social impact, sustainability, SAAS, IoT, and AI. BIG FISH manages PR programs for US national tech, lifestyle, enterprise, and consumer clients based in the US, Europe, and APAC.

1600 Providence Hwy Ste 125, Walpole, MA 02081

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Review Sources

Facebook
4.5 (8)

Why choose this provider?

Goodwin Consulting (formerly Goodwin Group PR) helps clients increase their visibility and grow market share using a variety of strategic communications tools. From media relations to thought leadership positioning to social engagement, Goodwin Consulting's suite of services also includes employee and client communications, website copy and design, and special event management services. The company is widely known for its crisis expertise and counsels clients on crisis planning as well as active crisis management. The company's principal, Tara Goodwin, is a sought-after national speaker who trains her clients to improve their response to active crisis situations.

Boston, MA 02116

Why choose this provider?

BackBay Communications is a public relations and marketing firm that offers brand-centric communication programs to clients in the Boston area. Its highly competent team provides a comprehensive range of services which involve messaging and positioning, brand identity, website design, marketing collateral, media relations, advertising, social media, and direct marketing. President and CEO Bill Haynes has over 20 years of industry experience and holds a Master’s degree in International Relations from The University of Chicago.

150 Staniford St., Suite 9, Boston, MA 02114

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Review Sources

Google
5.0 (8)

Why choose this provider?

Based in Boston, Ellis Strategies is a boutique public relations agency that serves businesses, schools, and nonprofit organizations. Its PR services are inclusive of media relations and crisis communications management. Its team of former journalists and award-winning writers also creates press releases, opinion pieces, newsletters, and website copy for clients. Founder Matt Ellis is a recipient of the New England Emmy Award, George Foster Peabody Award, and Associated Press Award. He is a former head writer for Good Morning America.

  • Crisis Management
  • Media Training

Boston, MA 02132

Expertise.com Rating

Why choose this provider?

Peggy Rose Public Relations is an independent-style PR agency in Boston that has been serving automotive, advertising, healthcare, hospitality, law enforcement and retail clients for 20 years. The agency has substantive experience in a broad range of services including media relations, event management, crisis, corporate and strategic communications, product launches, and social media. At Peggy Rose Public Relations, the PR campaigns are uniquely tailored and constantly reevaluated to the changing needs of the client’s messaging and goals be it local, national or global.

83 Morse St Ste 8V, Norwood, MA 02062

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Why choose this provider?

Founded in 2005, CK Communications Group is an award-winning boutique marketing and public relations firm with a deep passion for delivering significant results-driven campaigns for arts and culture clients, non-profits and more. Based in the Greater Boston area, CK Communications helps tell their clients story, showcase their incredible value, and drive audiences. The firm's expertise includes strategic communications planning, media relations, message development, social media management, event marketing, media buying and more.

Boston, MA 02110

Why choose this provider?

Rasky Partners is an independent PR firm based in Boston that has been serving innovative brands for nearly 30 years. Its team of well-trained, driven professionals offers a wide variety of services including public affairs, public relations, government relations, ballot initiative management, crisis and litigation communications, public policy communications, and digital strategies. Rasky Partners was named by PRWeek as one of the nation’s Top PR Agencies in 2012 and 2013.

Boston, MA 02493

Expertise.com Rating

Review Sources

Google
4.5 (148)
Facebook
5.0 (4)

Why choose this provider?

Nickerson is a full-service branding, marketing, and communications agency with team members in New York City, Los Angeles, Boston, and Miami. Utilizing our unique blend of communications, marketing & strategic planning, creative services, and risk & reputation management, we elevate the experiential journey, serving as a trusted, global partner to elite, forward-thinking brands. Nickerson was named PRDaily’s 2019 Digital Marketing & Social Media Award winner for Crisis Communications/Reputation Management and was a finalist for PRWeek’s 2020 Best in Crisis award.

Boston, MA 02108

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Review Sources

Facebook
4.7 (7)
Google
5.0 (1)

Why choose this provider?

Metis Communications is a Boston-based strategic communications agency that provides proactive public relations and marketing strategies for technology companies. The agency's highly driven staff performs an extensive array of services including strategic planning and consulting, messaging and positioning, media relations, company and product launches, crisis communications, digital marketing, and content marketing. Metis Communications earned PR Daily’s Digital PR & Social Media Award as well as the 2016 Hermes Creative Award.

125 High St Ste 220, Boston, MA 02110

Expertise.com Rating

Review Sources

Yelp
5.0 (1)

Why choose this provider?

Belfort Group is a public relations and digital marketing firm in Boston, structuring multifaceted campaigns for a wide array of clients, including corporations, nonprofits, educational institutions, and municipalities. This firm is especially versed in designing integrated approaches that simultaneously incorporate both earned media and paid marketing methods to expand brand awareness and reach essential audiences. It conducts demographics research, investigates potentially useful media platforms, and uses in-house content creation and influencer engagement techniques to execute curated public relations campaigns.

38 Chauncy St Fl 3, Boston, MA 02111

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Review Sources

Facebook
4.8 (36)
Google
5.0 (4)
Yelp
5.0 (1)

Why choose this provider?

marlo marketing is a full-service marketing and creative agency specializing in all things hospitality, CPG and lifestyle. Since 2004, marlo marketing has offered strategic public relations, marketing counsel, social/digital media expertise, branding, and creative services for start-ups to Fortune 500 companies across the country.

33 Arch St Fl 15, Boston, MA 02110

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Review Sources

Google
5.0 (2)

Why choose this provider?

Sharon Merrill is a public relations firm serving clients from its primary office in Boston. This company focuses on empowering both private and public clients to communicate efficiently with their stakeholders, particularly investors, corporate associates, and business partners, by managing a vast miscellany of complex relations challenges. Sharon Merrill also handles crisis communications and provides ongoing reputation management services to repair or maintain trust between clients and key audiences and partners. Presentation and media training services are offered as well.

560 Harrison Avenue Suite 408, Boston, MA 02118

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Review Sources

Facebook
4.5 (15)

Why choose this provider?

March Communications specializes in public relations services for the technology industries, including security, AI, and robotics. The agency maintains offices in Boston and Atlanta. It uses data-driven public relations strategies that boost brand awareness, encourage engagements, and generate leads. The agency handles everything from optimized content creation and strategic social media marketing to special event planning and promotions and media training. March Communications also helps clients highlight their brand message through animation and video production.

38 3rd Ave, Charlestown, MA 02129

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Review Sources

Facebook
5.0 (10)
Google
4.8 (4)

Why choose this provider?

Since 1996, The Castle Group has served clients in the education, professional services, technology, health care, finance, real estate, and hospitality industries from its office in Charlestown. The agency combines marketing, public relations, and social media to create strategic campaigns that drive customer engagement and build momentum. It manages media planning and placement and makes interview and speaking engagement arrangements. The Castle Group also manages and promotes special events, such as product launches, grand openings, and philanthropic events.

90 Canal Street, Boston, MA 02114

Why choose this provider?

Crackle is a public relations firm based in Boston. The PR team tailors story angles and connects with reporters who can deliver the business message right. The firm helps clients plan media strategies to expand their influence and audience. Its team is well-versed in analyst relations and thus, seeks to maximize these engagements. Inbound marketing concepts are combined with content to acquire customer and media contacts. Crackle also assists clients with their branding, social media, and digital design strategies.

197 Portland St Ste 3, Boston, MA 02114

Expertise.com Rating

Review Sources

Facebook
3.7 (1)

Why choose this provider?

Founded in 2003, Matter is a Boston-based PR firm with seven North American offices. As a full-service agency, it specializes in product marketing, handling all aspects of the promotional process, from idea creation to development and implementation. Matter retains an in-house web development, graphic design, video production, and live broadcast team. The firm has partnered with a number of reputable technology companies and pharmaceutical brands, including CVS Health and Skillsoft.

134 Rumford Ave Ste 307, Auburndale, MA 02466

Expertise.com Rating

Review Sources

Facebook
5.0 (2)

Why choose this provider?

Mower Boston is a B2B public relations agency that is located in Auburndale. It specializes in working with energy and sustainability, medical tech, and high tech companies. The firm's clients benefit from a well-rounded team of over 250 PR experts that create and manage awareness-raising campaigns and lead generation programs. Mower Boston provides market and opinion research that ensures client stories stand out and communicate a unique identity in its respective market.

Compare our Top PR Firms

NameExpertise RatingAddressPromotionsLearn more
Look Left Marketing
1837 Poplar Drive, Walnut Creek, CA 94595Call for quote
The Hubbell Group Inc
Call for quote
BIG FISH PR
361 Newbury Street, Boston, MA 02115
Goodwin Consulting
1600 Providence Hwy Ste 125, Walpole, MA 02081
BackBay Communications
Ellis Strategies
150 Staniford St., Suite 9, Boston, MA 02114
Peggy Rose Public Relations
CK Communications Group
83 Morse St Ste 8V, Norwood, MA 02062
Rasky Partners
Nickerson
Metis Communications
Belfort Group
125 High St Ste 220, Boston, MA 02110
marlo marketing
38 Chauncy St Fl 3, Boston, MA 02111
Sharon Merrill
33 Arch St Fl 15, Boston, MA 02110
March Communications
560 Harrison Avenue Suite 408, Boston, MA 02118
The Castle Group
38 3rd Ave, Charlestown, MA 02129
Crackle
90 Canal Street, Boston, MA 02114
Matter
197 Portland St Ste 3, Boston, MA 02114
Mower Boston
134 Rumford Ave Ste 307, Auburndale, MA 02466

FAQs

  • What is public relations?

    Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.

  • What is a PR firm?

    PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

    • Crisis management
    • Investor relations
    • Media relations
    • Corporate communications
    • Reputation management
    • Social media
    • Speech writing
    • Event planning
  • What does a PR firm do?

    Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

  • What is public relations in marketing?

    Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

  • Do I need to give my PR company a 1099?

    Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.