Best PR Firms in Worcester

Berg's Eye Communications offers PR solutions to companies in Worcester. The team maintains a business's reputation internally and before the general public, positively publicizing major events like shifts in the board of directors or moves to a larger area. It handles interactions with mass media players such as editors and reporters. Founder and principal Mark Berger has been in the public relations and marketing communications sector for more than two decades. He has been involved with non-profits, tech companies, and healthcare institutions.

BIGfish Communications is a boutique PR firm that caters to B2B, B2C, and B2B2C clients from Worcester. To boost brand awareness, it creates strategies that involve creative storytelling, media coverage, and cascading messages through thought leaders. The agency writes and distributes press releases, drives hype for product launches, sources third-party endorsements, and facilitates award campaigns. For the past 21 years, BIGfish Communications has been representing brands in industry events such as the Mobile World Congress, Consumer Electronics Show, and Internationale Funkausstellung Berlin.

Carlson Communications is a full-service marketing firm that helps clients in Worcester grow their businesses. It advises and assists customers with developing public relations strategies that include media messages and events that overlap or reinforce one another. The company has been helping senior housing builders and developers, such as Kenney Development, F. H. Perry, and Aquarius, achieve their leasing and sales goals for more than two decades. Founder Rich Carlson has 47 years of experience in the marketing, advertising, and public relations fields.

Castle provides PR services that combine integrated approaches to help businesses in Worcester connect with their target audience. It offers relationship marketing, media relations, thought leadership, training, and marketing communications solutions. It also performs needs assessments, gives event and sponsorship recommendations, creates content, and handles awards submissions. The company has served different clients, such as Baker Newman Noyes, Cell Signaling Technology, and HP. Castle has been in operation since 1996 and was recognized as a Forbes 2021 Best PR Agency.

Davis Advertising provides services involving public relations for businesses and corporations within Worcester. Its team employs formatted message writing, press release optimization, and customized press list distribution for the promotion of client messages, branding, and awareness. In addition, it uses different mediums of advertising such as video and audio productions, as well as photography, graphic design, and media buying. The company's president, Andy Davis, is also a board member of the local area's largest producer of consumer shows, the Expo Management Group.

Dennehy Public Relations serves clients throughout Worcester and the nearby areas. The firm seeks to understand clients' goals and objectives, develops narratives and key messaging, and employs traditional, social, and digital storytelling to assist clients in connecting their brands with consumers in person and online. The firm has access to a database of lifestyle media, influencers, and bloggers. It has created campaigns for national, regional, and local consumer brands, nonprofits, and events for nearly 30 years.

Established in 2005, Ellis Strategies caters to individuals, businesses, and nonprofit organizations in the Worcester metro and the surrounding communities. It utilizes its public relations capabilities to help clients control and share their stories with the news media and their target audiences. Its strategies include creating effective messaging that can attract influencers and reporters. Some of the content it generates are articles, newsletters, opinion pieces, and website copy. Matt Ellis, the owner, is a journalist who has received an Emmy and Peabody Award.

Nickerson serves businesses and organizations in the Worcester area. The firm helps clients develop internal and external messaging. Its team is also responsible for corporate communications, media relations, social media channel monitoring, and event activation. It serves industries such as technology, hospitality, real estate, and construction. Lisa Nickerson founded Nickerson after receiving the PRISM Award for Marketing Professional of the Year in 2016. She is also the VP of Sponsorship for Boston Women in Media & Entertainment.

Vision Advertising is a women-owned agency that caters to B2B and B2C clients in Worcester. It offers public relations services, combining traditional storytelling through television, radio, and print campaigns with online initiatives that target new media audiences. It also carries out its branding strategies using search engine marketing, social media management, and web design and development. Vision Advertising has been in operation since 1999. It has been among the Top 10 list of advertising, marketing, and communications firms of the Worcester Business Journal for five consecutive years.