Expertise.com
2024

Last updated:

Best PR Firms in Springfield

Our Recommended Top 9

We did the research for you!

  • Licensing
  • User Reviews
  • Mystery Shopping Calls

Our goal is to connect people with the best local professionals. We scored Springfield PR Firms on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

15

Reviewed

12

Curated

9

Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

Website
155 Brookdale Dr, Springfield, MA 01104

Why choose this provider?

Market Mentors is an advertising and public relations company located in Springfield that has been in operation for over 15 years. Its team uses relationships with reputable third parties to improve the public's opinion of the client's business. The employees also use content creation and copy writing to spread the client's story. Additional services include SEM and remarketing campaign management. Market Mentors has served insurance providers, universities, and tech developers.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.6
Facebook
4.6 / 5 (12)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.8
Responsiveness
Friendliness
Helpfulness
Detail
––

Website
85 Post Office Park, Wilbraham, MA 01095

Why choose this provider?

Paul Robbins Associates Inc. is a communications company based in Wilbraham that serves businesses across the country. The company provides regular public relations services to help other businesses maintain their image to the community. Its team also provides assistance with communication and press releases during emergencies. Past and current clients include nonprofits, universities, and social media sites. The company has earned recognition from the American Association of Political Consultants and the International Association of Fairs and Expositions.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.8
Responsiveness
Friendliness
Helpfulness
Detail
––

Website
80 Avon Meadow Ln, Avon, CT 06001

Why choose this provider?

Adams & Knight is an Avon-based public relations and marketing company that works with businesses nationwide. The company offers long-term public relations strategies designed to improve and maintain the community's image of the client. Its team also handles solitary PR techniques for fast results, and it has additional experience with digital marketing, social media advertising, and corporate branding. Adams & Knight has worked with hospitals, financial institutions, and lifestyle businesses.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.7
Facebook
4.7 / 5 (15)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.3
Responsiveness
Friendliness
Helpfulness
Detail
––

Website
West Hartford, CT 06119

Why choose this provider?

Coursey & Company is a public relations company located in West Hartford that was founded in 1991. The company's employees help clients write speeches to address the public, represent businesses as their spokesperson, and build relationships with consumers and influencers. They also offer their assistance with communication during emergencies. The team has experience operating on social media platforms and websites. Coursey & Company's client base consists of nonprofits, retailers, health care and insurance providers, and government bodies.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.3
Responsiveness
Friendliness
Helpfulness
Detail
––

Website
217 Russell St, Hadley, MA 01035

Why choose this provider?

With offices in New York City, Hartford, Providence, and Northhampton, Valvespring is a marketing and public relations company serving clients across the world. The company's team uses a combination of public relations and advertising strategies to build its clients' image and spread it to the community. It also monitors the progress and results of the campaign to continually improve it. Valvespring's past clients include insurance carriers, health care facilities, retailers, and tech developers.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (5)

Website
2 Forest Park Dr # 1446, Farmington, CT 06032

Why choose this provider?

Co-Communications is a public relations and marketing company located in Farmington with additional offices in White Plains and New York City. It has been helping businesses attract new clientele for over 20 years. The company's team uses media and communication strategies to improve the public's opinion of its clients' businesses. Its employees speak on the client's behalf, plan and manage promotional events, and engage the community through social media. They have experience serving health care facilities, real estate agencies, and nonprofits.

Website
13 Cleary Ln, Windsor, CT 06095

Why choose this provider?

Laura Soll Public Relations LLC is a communications company that serves the Springfield area from its office in Windsor. The company's founder, Laura Soll, has been working in the field for over 25 years. She maintains positive relationships with print and digital reporters and editors to spread the stories of her clients' businesses. Her team also handles event planning, crisis management, and reporting. Laura Soll Public Relations LLC has offered its services to nonprofit organizations, corporations, and government bodies.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.8
Responsiveness
Friendliness
Helpfulness
Detail
––

Website
South Hadley, MA 01075

Why choose this provider?

Founded in 2005, Allen Media Inc. is a public relations and digital marketing company in South Hadley. The company's founder, David Allen, has been helping businesses in the area attract new customers and maintain relationships with them for over 25 years. His team offers event planning and management, press releases, and promotion concepts. It also handles SEO, direct mail campaigns, and web design. Allen Media Inc. has experience in the food and assisted living industries.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (2)

Website
PO Box 357, Glastonbury, CT 06033

Why choose this provider?

Tall Timbers Marketing is an advertising and public relations company located in Glastonbury and serving the Springfield area that has been in operation since 2018. The company's employers act as advisers and counselors in the field of public relations, and they have experience with crisis management, investor and community engagement, reputation management, and media relations. They also communicate with consumers through social media. Tall Timbers Marketing's client base includes nonprofit organizations, health care facilities, and education centers.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Frequently Asked Questions

  • What is public relations?

    Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.

  • What is a PR firm?

    PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

    • Crisis management
    • Investor relations
    • Media relations
    • Corporate communications
    • Reputation management
    • Social media
    • Speech writing
    • Event planning
  • What does a PR firm do?

    Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

  • What is public relations in marketing?

    Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

  • Do I need to give my PR company a 1099?

    Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.

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