Best Pay-Per-Click (PPC) Agencies in Kalamazoo

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Pay-Per-Click (PPC) Agencies FAQs

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Creative Marketing Group logo
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Creative Marketing Group

5064 Lovers Lane, Portage, MI 49002
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Business Description

Creative Marketing Group provides brand development options and digital advertising solutions to corporations and organizations in Kalamazoo. Its developers and consultants have developed their knowledge of marketing methods, such as pay-per-click advertising and search engine optimization, over the course of 30 years. They design, produce, and distribute tailored advertisements that adapt to consumer metrics and consist of customized visual designs and researched keywords. Their clientele comprises firms, institutions, and businesses such as Lifecoach Psychology, NS Machine, Klug Korners, and Murphy Reed Law.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (11)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
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WTP Media logo
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WTP Media

4670 Fulton Street East Suite 201, Ada, MI 49301
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Business Description

WTP Media is a digital marketing company that crafts PPC strategies for small and medium-sized businesses in Kalamazoo. Its marketing consultants set up PPC and Google Ads campaigns to help increase clients' online visibility. They also offer web design and development solutions integrated with marketing support, as well as brand and graphic design, social media marketing, and content creation services. Since its establishment in 2006, the company has served different clients, such as Paramount Tool Company, A1 Asphalt, and MFP Automation.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (31)
Facebook
5.0 / 5 (16)
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Frequently Asked Questions

Why use PPC marketing?

PPC marketing is a flexible, potentially fast-paced option for getting the word out about products, services, events, or other offerings online. Some benefits include:

  • Rapid exposure to targeted audiences. PPC ads can launch within minutes, and website traffic can be impacted from day one.
  • Ability to tweak on the fly. Advertisers can run AB testing and change ads in real-time for improved results.
  • Ads may increase brand awareness. PPC ads put the website, company name, or product in front of users more often than other forms of online marketing.
  • Chance to hypertarget. Companies can target very specific demographics with different offers to increase engagement.

Does Google AdWords help organic search?

Some people believe paying for ads supports organic search, but this isn't typically true. The belief is that more exposure drives more clicks, which leads Google to believe a page is the right answer for a specific search. But the search engine is much smarter than that, and the best way to increase SEO is through strong optimization efforts.

How much is Google pay per click?

The cost of a click depends on several factors, including how much was bid for the keyword and the level of competition. On average, cost per click via the Google Ads network is between $1 and $2, though companies can pay much less than that for less competitive keywords. CPC for Google Search Network ads averages less than $1.

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