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Best PR Firms in Oakland

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af&co logo
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af&co

1160 Mission Street Suite 2211, San Francisco, CA 94103
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Business Description

Af&co is a Lifestyle/PR firm near Oakland that specializes in the hospitality, restaurant, and travel industries. Its clients include boutique hotels, independently owned restaurants, small restaurant groups and food makers. The agency has developed relations with key influencers in all media, which enables it to quickly target stories and messages to its clients' target audiences. Af&co gives back to its community, supporting various good causes, including Dress for Success and CUESA (Center for Urban Education about Sustainable Agriculture).

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.4
Facebook
5.0 / 5 (21)
Big Wave Media, LLC logo
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Big Wave Media, LLC

3510 Robinson Dr, Oakland, CA 94602
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Business Description

Big Wave Media LLC is an Oakland-based media strategy agency that's been working with clients in the city and its surrounding areas since 1998. The company's services include public relations and media strategy. Its team helps clients to position their brands in the marketplace and earn media exposure on mediums such as TV, radio, and print. Additionally, the company provides social media management and media proposal writing. Clients include Macy's and American Express.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (1)
Communications Team logo
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Communications Team

2512 9th St Ste 8, Berkeley, CA 94710
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Business Description

Communications Team is a public relations and marketing company located in Berkeley that was founded in 1995. The company helps clients' employees and executives prepare for press releases and conferences by writing and editing their speeches. They also communicate with clients through social media channels. Additionally, the team offers event planning and marketing, lead generation, and SEO. Communications Team has served various industries, such as finance, entertainment, and transportation.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
4.0
Responsiveness
Friendliness
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Full Court Press Communications logo
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Full Court Press Communications

1624 Franklin St Ste 1200, Oakland, CA 94612
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Business Description

For the past 20 years, Full Court Press Communications has provided strategic communications, public relations, crisis communications and social media services to foundations, nonprofits, government organizations and agencies, advocacy organizations, and businesses. Its communication philosophy rests on the reality that the current media landscape is dynamic and constantly evolving. The company helps clients identify a target market and then surrounds them with effective, impactful messaging. The company’s experience with government, political, and advocacy groups gives it a competitive edge in driving results that shape debate, influence opinions, and achieve social change.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (4)
Harden Communications Partners logo
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Harden Communications Partners

520 3rd St Ste 204, Oakland, CA 94607
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Business Description

Harden Communications Partners is a boutique PR agency in Oakland that partners The Stanton Agency in NYC. The two agencies merged in 2017, enabling them to offer coast-to-coast public relations services. The firm specializes in select industries, which includes professional services, real estate, and insurance. Its services include developing strategic communication plans tailored to the client's target audience, marketing communication plans to enhance and protect client brands, and targeted messages when the brand's reputation is under threat.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (1)
Landis Communications Inc. logo
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Landis Communications Inc.

2032 Scott Street, San Francisco, CA 94115
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Business Description

Founded in 1990, Landis Communications Inc. is a full-service PR company near Oakland. A member of the Public Relations Global Network, the agency can extend its services to every major country across the globe. Its clients come from most industries and include startups and well-established brands. The agency's PR work covers every aspect of the sector, from research to auditing communication campaigns. It has provided PR for many major brands, such as Johnson & Johnson, Match.com, and Walmart.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
ONE PR Studio logo
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ONE PR Studio

366 40th St Ste C, Oakland, CA 94609
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Business Description

ONE PR Studio is a full-service public relations agency that specializes in digital entertainment. Established in 2006, this Oakland-based agency serves clients in the videogame and consumer technology sectors and provides a broad range of services, including global strategic brand and product launch programs, content creator programs, events/media tours management and staffing, media training, and speaking opportunities. Additionally, the company provides social media and community management services, as well as marketing support. Current and past clients and campaigns include Koei Tecmo of America, Limited Run Games, ProbablyMonsters, SEGA, XSEED Games, Zynga, AverMedia, The Sandbox, Star Citizen, and Maneater.

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Frequently Asked Questions

What is public relations?

Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.

What is a PR firm?

PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

  • Crisis management
  • Investor relations
  • Media relations
  • Corporate communications
  • Reputation management
  • Social media
  • Speech writing
  • Event planning

What does a PR firm do?

Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

What is public relations in marketing?

Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

Do I need to give my PR company a 1099?

Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.

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