Expertise.com

2024

Last updated:

Best Pay-Per-Click (PPC) Agencies in San Diego

Our Recommended Top 16

We did the research for you!

  • Licensing
  • User Reviews
  • Mystery Shopping Calls

Our goal is to connect people with the best local professionals. We scored San Diego Pay-Per-Click (PPC) Agencies on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

88Reviewed

59Curated

16Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

Website
San Diego, CA

Why choose this provider?

Ark Marketing is an advertising and marketing consulting firm in San Diego that assists businesses in broadening their digital footprint and increasing their revenues. The firm has over 15 years of experience in helping businesses across different industries and nonprofit sectors in widening their digital presence. Ark Marketing focuses on creating unique marketing programs and effective partnerships to drive results and provides advertising and digital marketing services across a variety of marketing platforms, including media, digital, cause, and social media. They also do Content Marketing, Digital Advertising, Marketing Consulting, Social Media Marketing, and Pay-Per-Click.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
San Diego, CA 92101

Why choose this provider?

My Social Marketing Network is a PPC agency providing pay-per-click and marketing services to the San Diego area for nearly a decade. Clients can hire the firm to increase brand awareness, generate leads, and drive return on investment. My Social Marketing Network also helps clients by creating customized PPC campaigns created via competitor analysis, high-volume keyword search, and on-page and off-page optimizations. Their additional digital marketing services include strategy, website design, SEO, social media, and email marketing. Previous clients of My Social Marketing Network have included Ben Bridge Jewelers, Village Vino, Plumbing Plus, Harbor Point Estates, City Scene Now, and San Diego University.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Yelp
5.0 / 5 (14)

Website
363 5th Ave Ste 302, San Diego, CA 92101

Why choose this provider?

Obu Interactive is a San Diego-based marketing firm that specializes in working with personal injury firms. Since 2008, the agency has helped sole practitioners, as well as large law firms, generate higher quality leads by using targeted PPC solutions. It uses industry research, customer insights, and A/B testing to develop customized Google and Bing ads that attract attention and prompt action. Obu Interactive's PPC services include advance keyword bidding, strategic ad copy, optimized landing pages, and campaign tracking and monitoring services. It also handles website design, content management, SEO marketing, and social media optimization.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.5
Facebook
4.5 / 5 (7)

Website
3954 Murphy Canyon Rd Ste D201, San Diego, CA 92123

Why choose this provider?

Since 2003, Saba SEO has provided internet marketing services, including full-service PPC solutions, to B2B and B2C clients throughout the United States and Canada. The San Diego-based agency handles everything from strategic PPC planning to ad creation to keyword bidding. Its team of marketers and creatives are experienced storytellers and help clients share their brand message through customized ad designs and content. This high-level of customization helps to boost click-through rates, drive site traffic, and improve conversions. Saba SEO is a recognized Premier Google Partner and works with clients like Harbor Limo, Vegabond Inn, Super 8, and Syndeo Communications.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Yelp
5.0 / 5 (7)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
2815 Camino Del Rio S Suite 250, San Diego, CA 92108

Why choose this provider?

Barad Marketing Solutions caters to clients throughout the El Cajon metro and the surrounding areas. The agency specializes in helping businesses in the automotive and power sports industries improve their web visibility and generate more customers through PPC advertising or search engine marketing. Its process involves conducting detailed market research on clients' locations and competition, customizing their ad accounts to match their budgets, and providing transparent reporting and analytics through its custom dashboard. Barad Marketing Solutions also offers social media marketing.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (10)

Website
San Diego, CA

Why choose this provider?

Webtyde Internet Marketing is a PPC agency based in San Diego. The team offers a full line of pay-per-click services covering marketing and research, advertising keyword analysis, marketing strategy, and marketing management. Their clients can also opt for a full SEM campaign managed by Webtyde Internet Marketing that combines clients' PPC management with their SEO management. Webtyde Internet Marketing also provides social media and internet marketing services, and can help clients with website design and consulting. The founder boasts nearly two decades in the field and has previously worked with the likes of Google, Microsoft, eBay, and Skype.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (3)
Google
5.0 / 5 (2)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
1001 Garnet Ave, San Diego, CA 92109

Why choose this provider?

Brandlift Digital Marketing offers digital advertising services in the San Diego area. Clients have the ability to target the right audiences and drive sales along with paid search ads, Facebook and Instagram ads, CRO, and PPC campaigns along with website development, organic SEO, and local search strategy. The Brandlift firm is a Google Partner specializing in customer acquisition, contact them today for an online presence audits to fine-tune content and strategy.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Yelp
5.0 / 5 (4)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
San Diego, CA 92110

Why choose this provider?

Merger Labs is a PPC agency based in San Diego that specializes in helping mergers and acquisitions (M&A) and private equity firms improve their online presence. The founding members of the team all come from backgrounds either as bankers, M&A service providers, or private equity professionals, giving them personal experience in the field. The team works to increase leads at minimal cost via banner and image ads, retargeting/remarketing campaigns, and Google AdWords campaigns, and clients can view campaign results on their own reporting dashboard. The group also offers search engine optimization, website development, branding and design, social media ad campaigns, and copywriting. Merger Labs used to be a unit of Captarget, a company specializing in private equity deal origination and M&A research.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (3)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.8
Responsiveness
Friendliness
Helpfulness
Detail
––

Website
San Diego, CA 92102

Why choose this provider?

Reader Digital Agency is a PPC agency in San Diego that currently helps more than 100 local businesses increase their online brand awareness, conversions, and sales. In addition to pay-per-click services, their search and social marketing services cover organic and local SEO, Google AdWords, social media, reputation management, and email marketing. Clients can also turn to the group for web design and development, content creation, blogging, photography, and video. The firm is an offshoot of The San Diego Reader, which built up its own highly successful digital revenue stream and now strives to help other businesses do the same.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Yelp
5.0 / 5 (2)

Website
San Diego, CA 92109

Why choose this provider?

Inseev Interactive is a PPC agency in the San Diego area specializing in SEO, paid media, and content marketing. The team is focused on increasing companies' return on investment and revenue. As such, they specialize in helping companies with SEO audits, local SEO, reputation management, paid SEM, social media advertising and management, conversion rate optimization, and integrated campaigns. Named by the San Diego Business Journal as one of the Fastest Growing Private Companies in the area, Inseev Interactive's previous clients have included Intuit, HP, FTD, and AutoNation.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (6)
Google
5.0 / 5 (5)

Website
12526 High Bluff Dr Ste 300, San Diego, CA 92130

Why choose this provider?

Since 2004, Incitrio has provided full-service corporate branding services that include strategic PPC marketing services. The San Diego-based agency works with businesses and nonprofits in the biotech, medical, commercial, educational, professional, software, and retail industries. It helps clients create attention-grabbing ad copy, including text, display, mobile, video, and banner ads that improve click-through rates, generate leads, and boost conversions. Its marketing team collaborates with clients to develop targeted PPC campaigns based on customer demographics and behaviors. Incitrio works with clients like Cogent Healthcare, Dexcom, and Barney & Barney. It also handles SEO marketing, web development, and graphic design.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.6
Facebook
4.5 / 5 (7)
Clutch
4.7 / 5 (7)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
San Diego, CA

Why choose this provider?

Ignite Visibility is a PPC agency serving businesses in the San Diego area. With over 20 years of combined experience, the team helps companies increase traffic and sales via SEO, pay-per-click management, conversion rate optimization, social media advertising, viral marketing, and Google AdWords. Additionally, Ignite Visibility can help clients with website design and development, email marketing campaigns, public relations, and online reputation management. They also are experienced in developing marketing campaigns for franchises and businesses selling via Amazon. The full-service digital marketing agency boasts a number of industry awards and is a Google Certified Premier Partner.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.0
Google
4.0 / 5 (29)
Facebook
4.0 / 5 (24)
Yelp
4.0 / 5 (11)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
611 K St Ste 446, San Diego, CA 92101

Why choose this provider?

Website Depot Inc. is a full-service digital marketing firm founded in the San Diego area in 2010. The agency specializes in planning, developing, and implementing PPC solutions for small to midsize companies. It starts the process by conducting Google Ads audits that identify weak spots and highlight areas for growth. Its experienced team of marketers and designers combine this information with market research and customer insights to develop strategic PPC campaigns that include targeted keywords, dynamic ad design, customized ad copy, and optimized landing pages. Website Depot works with clients like The Chartist, Air Pro Master, and CBD Fitness Labs.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.6
Facebook
4.6 / 5 (114)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.3
Responsiveness
Friendliness
Helpfulness
Detail
––

Website
7851 Mission Center Ct, San Diego, CA 92108

Why choose this provider?

Launch Source SEO is a San Diego-based digital marketing firm that provides full-service PPC solutions to businesses ranging from startups to midsize companies. It focuses on market research, competitor analysis, and customer insights to create customized PPC ad campaigns for Google, Bing, and Yahoo that drive results and boost conversions. Its PPC offerings include keyword research and advanced bidding, landing page optimization, customized ad placement strategies, remarketing, and targeted ad content. Launch Source SEO works with clients like Utopia Property Management, Maggio Capital Inc, and California Contractor Bond & Insurance Services. It also handles Google map optimization and SEO marketing.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (26)
Facebook
5.0 / 5 (1)
Yelp
5.0 / 5 (1)

Website
707 Broadway Ste 1900, San Diego, CA 92101

Why choose this provider?

Tinuiti has offered full-service PPC solutions to local, national, and international companies since 2004. The San Diego-based agency maintains a key focus in helping clients identify their target audience, acquire quality leads, and boost customer engagements. It handles everything from market and competitor analysis and customized ad development to campaign monitoring and A/B testing. Tinuiti also provides advanced keyword research and bidding as well as monthly reports. It works with leading companies like Eddie Bauer, Ethan Allen, Rite Aid, and Terminix. The agency's service offerings also include SEO and email marketing, social media management, and mobile app development.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
3.5
Yelp
3.5 / 5 (14)
Facebook
3.5 / 5 (9)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
San Diego, CA

Why choose this provider?

Silverback Strategies caters to organizations and businesses in San Diego. It offers a wide selection of performance-based digital marketing services to help its clients improve their search engine ranking and generate more leads. The agency handles PPC management tasks, including ad copywriting, keyword and audience research, e-commerce feed setup and optimization, and ad account buildout. Its team also provides email and content marketing, SEO, and data integration solutions. Silverback Strategies has been working with brands for over a decade.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.8

FAQs

  • What is PPC in marketing?

    PPC stands for pay-per-click. It's a form of online advertising where the advertiser only pays when people click on the ad. PPC ads are targeted by keywords and other factors, so they show up in search engines and on websites for people who might be interested in specific products. For example, PPC ads for makeup might show up on women's clothing sites.

  • What is a PPC agency?

    A PPC agency provides services to create, launch, and manage PPC ad campaigns. Since the best results with these ads require constant monitoring and tweaking, many businesses choose to outsource the process to experts or services that offer automation tools.

    Some common services provided by PPC agencies include:

    • Keyword research to ensure ads are properly targeted
    • Creation of PPC ad copy
    • Creation of ad bidding rule sets
    • Monitoring of ad campaigns
    • Tweaking bidding and other parameters to maximize results
  • How much do PPC agencies charge?

    The cost of PPC advertising through an agency depends on its fee schedule, including how much exposure a company wants and what it's willing to pay for that exposure. Costs can average between $500 and $5,000 a month for management fees alone. Some common fee structures include:

    • Percentage of ad spend: The client pays the PPC agency a percentage of what it spends on advertising—typically 15% to 30%. This structure tends to be better for smaller accounts.
    • Management fee: The client pays a flat management fee on top of advertising costs. Good for companies running the same type of campaigns monthly.
    • Management fee plus a percentage of ad spend:  A good option for larger clients with many administrative requirements.
  • What is a PPC marketing campaign?

    A PPC marketing campaign is a group of ads meant to drive specific results. A company might launch an ad campaign to draw attention to a new product, for example, with ads leading to various types of landing pages for the product. Another option is a government agency paying for ads to inform people about health insurance options or requirements for new housing programs.

  • Is AdWords the same as PPC?

    No, Google Ads or AdWords is not the same thing as PPC. PPC is an overarching term for any pay-per-click advertising campaign. Google Ads or AdWords is a type of PPC offering.

    When someone pays for ads through this network, the PPC ads are placed on pages within Google's ad network. That can include search ads, which are text ads or sponsored links that appear at the top or side of search results on Google, Bing, or Yahoo. It can also include PPC display ads, which show up on websites within the Google ad network. According to Google, its network covers 90% of the internet.

  • What does CPC mean?

    CPC stands for cost per click. This is how much an advertiser pays every time an ad is clicked. It helps determine the total cost of a campaign, but advertisers can also set a budget. For example, if the budget is $100 and the average cost per click is 25 cents, the campaign supports 400 clicks.