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2024

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Best PR Firms in Madison

Our Recommended Top 13

We did the research for you!

  • Licensing
  • User Reviews
  • Mystery Shopping Calls

Our goal is to connect people with the best local professionals. We scored Madison PR Firms on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

23Reviewed

19Curated

13Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

Website
525 Junction Rd Ste 8200, Madison, WI 53717

Why choose this provider?

Rippe Keane Marketing is a marketing firm in Madison that offers public relations services. It helps clients to spread brand awareness by securing coverage in news media and has experience with press releases as well as television coverage and promotional spots. Rippe Keane Marketing also utilizes digital media outlets to build each clients' online presence. Earned media measurement tools are provided to clients in order to illustrate progress made through the aforementioned methods.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (5)
Google
5.0 / 5 (2)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.8
Responsiveness
Friendliness
Helpfulness
Detail
––

Website
111 S Hamilton St Fl 2, Madison, WI 53703

Why choose this provider?

Schreiber Group Government Relations is a Madison-based public relations firm that's focused on working with members of the legislature and other government organizations. Its team is comprised of public affairs experts who possess an in-depth understanding of politics. This team offers public relations services such as strategic communication and issue management, as well as legislation and rulemaking assistance. Schreiber Group Government Relations' clients include the American Transmission Company and Access Wisconsin.

Website
222 North Midvale Boulevard, Madison, WI 53705

Why choose this provider?

Based in Madison, Revelation is a public relations, advertising, and social media agency. It handles press coverages, media events, crisis communications, reputation management, and public engagement to resolve issues on behalf of businesses. It also integrates PR strategies into social media management. Revelation has worked with hospitality, startup, and member-based clients. Its president, Brian Lee, has been included in the 40 Under 40 list by InBusiness Magazine in 2020. He is the author of the book “Using Social Media for Business.”

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (1)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
821 East Washington Avenue, Madison, WI 53703

Why choose this provider?

Pop-Dot is a full-service marketing agency in Madison that offers marketing planning solutions for brands. Its services include public relations, which involves collaborating with local, regional, and national influencers to promote a client. The agency has connections with these influencers of culture who can help spread a brand's message. Additionally, Pop-Dot's team of marketers, designers, and creatives offers branding, traditional advertising, and digital marketing services. The agency has also won awards from the 2021 American Advertising Awards and EMBY Awards.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (10)
Google
5.0 / 5 (1)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
30 West Mifflin Street, Madison, WI 53703

Why choose this provider?

Strategic Brand Marketing is a brand marketing and advertising firm in Madison. The firm helps businesses through strategic planning, advertising, and marketing services. These services include creative advertising, social media marketing, graphic design, and web design solutions. It also offers brand and rebranding strategies, including personal, internal, product, and service branding. Strategic Brand Marketing is committed to working with its clients to plan advertising campaigns using their current marketing budget with ROI.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (3)

Website
10 W Mifflin St Ste 205, Madison, WI 53703

Why choose this provider?

The Capitol Group is a lobbying firm in Madison that offers public relations services. It creates communications plans for clients that serve to spread brand messages to desired audiences and other interested parties. In times of crisis, The Capitol Group manages communications and develops messages designed to help restore or preserve its clients' reputations. This firm is especially experienced with public relations work done for political purposes and offers governmental affairs and association management services as well.

Website
701 E Washington Ave Ste 202, Madison, WI 53703

Why choose this provider?

Pilch & Barnet is a Madison-based public relations firm serving clients both within and beyond the metro area. This firm is versed in media relations and is experienced with message delivery via both print and electronic mediums. It has a in-depth understanding of media publicity and creates material such as news releases to support brand awareness campaigns. Pilch & Barnet organizes press conferences too. Outside of public relations it provides a bevy of marketing, design, and content creation services.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (7)

Website
16 N Carroll St Ste 800, Madison, WI 53703

Why choose this provider?

Blumenfeld & Associates LLC is a public relations company that has been serving the people of Madison and the nearby areas since 1987. The company's employees plan and coordinate special events for businesses, manage relations with government bodies, and engages with the client's community on a regular basis. The team also collaborates with media professionals to spread its clients' messages. Blumenfeld & Associates has served insurance carriers, law firms, and transportation companies.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.8
Responsiveness
Friendliness
Helpfulness
Detail
––

Website
315 Wisconsin Ave, Madison, WI 53703

Why choose this provider?

With locations in Madison and Austin, Hiebing provides comprehensive public relations services to businesses of varying sizes. Its clients most commonly come from industries such as education, real estate, consumer goods, and healthcare. The company handles all aspects of public relations on behalf of its clients, including media relations, cause marketing, event planning, and crisis communications. Hiebing has worked with clients such as Dave & Buster's, ABC Supply, and Culvers.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
1.0
Yelp
1.0 / 5 (1)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
4.5
Responsiveness
Friendliness
Helpfulness
Detail

Website
701 E Washington Ave Ste 201, Madison, WI 53703

Why choose this provider?

Platform Communications is a Madison-based strategic communications firm with national reach. Its clients include global and Fortune 500 companies as well as nonprofit organizations, and Platform Communications also frequently works for advocacy-focused projects as well. This company provides a wide range of communications services, including: strategy development, media training, ad campaigns, public relations, public affairs, content writing, video filming & editing, crisis communications, policy analysis & research, and social media & digital strategy.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (4)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
4.5
Responsiveness
Friendliness
Helpfulness
Detail

Website
437 North Frances Street, Madison, WI 53703

Why choose this provider?

Launch is a digital branding and PR agency in Madison. It focuses on a variety of brand development solutions, including PR package design, stationery design, UI/UX design, and logo design. It offers PR services for packages to reach its extensive database of celebrities and influencers to help clients build their brands. The agency also provides clients with mobile app and website development, digital transformation, search engine optimization, and B2B marketing. Additionally, Launch also specializes in product development, IT staffing, marketing automation, and social media management.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (1)

Website
104 King St Ste 202, Madison, WI 53703

Why choose this provider?

Strategic Partners Marketing LLC is a brand strategy and marketing firm in Madison. It offers public relations services, seeking earned media opportunities for its clients, as well as services such as media buying, media strategy, and social media management. Additionally, the company helps clients with marketing solutions such as brand strategy and SEO. Strategic Partners Marketing's past and current clients include Doyenne and Isthmus Eye Care. ITs team has won several Addy Awards for its work.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (7)

Website
5999 Monona Drive, Monona, WI 53716

Why choose this provider?

C. Blohm & Associates, Inc., is a marketing agency serving Madison. Since 1991, it has helped companies from the education market grow using public relations and marketing strategies. To boost brand awareness and drive leads, it handles targeted media coverage, product or feature launches, thought leadership plans, and crisis communications. CB&A tracks 46 monthly KPIs including SEO impact, impressions, referral traffic, and share of voice. It has been awarded as one of the Best Places to Work by Madison Magazine.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (7)
Google
5.0 / 5 (2)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
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FAQs

  • What is public relations?

    Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.

  • What is a PR firm?

    PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

    • Crisis management
    • Investor relations
    • Media relations
    • Corporate communications
    • Reputation management
    • Social media
    • Speech writing
    • Event planning

  • What does a PR firm do?

    Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

  • What is public relations in marketing?

    Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

  • Do I need to give my PR company a 1099?

    Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.

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