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2024

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Best Digital Marketing Agencies in Madison, WI

Our Recommended Top 21

We did the research for you!

  • Licensing
  • User Reviews
  • Mystery Shopping Calls

Our goal is to connect people with the best local professionals. We scored Madison Digital Marketing Agencies on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

33Reviewed

28Curated

21Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

Madison, WI

Expertise.com Rating

Why choose this provider?

Colony Spark has been managing digital marketing campaigns for Madison businesses since 2018. It works on projects that require the creation of a variety of content, such as webinars, podcasts, blog articles, and white papers. The agency also offers audit services to businesses looking to better understand marketing campaign performance. It provides clients with progress reports using tools such as Google Analytics and Dreamdata. Bill Murphy, the founder and chief strategist, has been featured in various media outlets, including CBS News and Mashable.

  • Social Media Marketing
  • PPC Advertising
  • Search Engine Optimization

Madison, WI

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Why choose this provider?

Boost Local caters to the online marketing needs of clients throughout the Madison community. The agency implements local search engine optimization strategies, which include managing accounts on Bing Places and Google Business Profile. In addition, it sets up and manages paid search advertising campaigns, combining them with customer relationship management tools to help in targeting and retargeting specific demographics. Boost Local works with companies in different industries, such as automotive, general contracting, financial services, and personal care.

  • Graphic Design
  • Web Testing/Analytics
  • Web Design
  • Search Engine Optimization
  • Email Marketing
  • Video Production
  • Social Media Marketing
  • PPC Advertising
  • Brand Development

440 Science Dr, Madison, WI 53711

Expertise.com Rating

Review Sources

Google
4.0 (4)
Facebook
5.0 (2)

Why choose this provider?

Founded in 1995, Sortis Digital Marketing & Website Design is a digital marketing company in Madison that focuses on metrics-driven marketing strategies that provide a positive ROI. To drive superior overall marketing results, its staff utilizes ROI-based digital marketing strategies, including email marketing, SEO, content creation, and social media management. Other marketing services include website design, e-commerce development, and paid advertising. Sortis Digital Marketing & Website Design has served Core Health and Fitness.

8401 Excelsior Dr Ste 104, Madison, WI 53717

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Review Sources

Facebook
5.0 (15)
Google
5.0 (8)

Why choose this provider?

The Digital Ring is a full-service marketing agency that offers digital marketing services to businesses of all sizes in the greater Madison area. Services provided by the company include search engine marketing, pay-per-click advertising, ad creation, email marketing, search engine optimization, and digital display advertising. Founded in 2015, the agency employs a team of experts who can handle every aspect of advertising, including website development, traditional print media, and marketing strategy. Clients include Sandals Resorts and Group Health Cooperative.

751 Jenifer St Ste 3, Madison, WI 53703

Expertise.com Rating

Review Sources

Google
5.0 (7)
Facebook
5.0 (3)

Why choose this provider?

Evol Marketing is a digital marketing agency based in Madison. It offers digital marketing services, including search engine optimization (SEO), pay-per-click ad management, and social media marketing management. The company works with clients and provides an initial marketing and web design consultation to create effective marketing strategies. In addition to this, Evol Marketing also offers web design services. Past clients include Helvetia Systems, Premier Rug Washing, and Campion Law Office.

525 Junction Rd Ste 8200, Madison, WI 53717

Expertise.com Rating

Review Sources

Facebook
4.2 (6)
Google
5.0 (2)

Why choose this provider?

Rippe Keane Marketing is a full-service marketing agency in Madison specializing in strategic planning and creative development. The company serves B2B and B2C clients in the health care and financial sectors. Its digital services focus on online advertising, social media strategy, content creation, and user experience strategies. Clients can request branding, graphic and web design, and video marketing services. Rippe Keane Marketing's projects include Group Health Cooperative Ship's TV spot.

5100 Eastpark Blvd Ste 130, Madison, WI 53718

Expertise.com Rating

Review Sources

Google
5.0 (8)
Facebook
5.0 (6)
Yelp
5.0 (1)

Why choose this provider?

Lion Tree Group is a website design and marketing agency in Madison that creates experiences and messages for brands across all industries. Serving local small businesses and national corporations, the company provides SEO, graphic design, and social media marketing services. It combines digital marketing campaigns and traditional advertising to reach clients' target audience. Lion Tree Group, which is a recipient of the American Advertising Awards, has worked with Elevated Tree Care.

345 W Washington Ave Suite 301, #327, Madison, WI 53703

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Why choose this provider?

Promote Local offers digital services to Madison and the surrounding areas. One of its digital marketing solutions includes logo and packaging design, social media marketing, copywriting, and outreach management. It also offers photo and video marketing services by crafting compelling stories that attract audiences and visitors, which generates more leads and boosts sales. Promote Local has provided web design services to Community Living Alliance, I-K-I Manufacturing, and IDX. The agency has been operating since 2015.

  • Video Production

2010 Eastwood Drive, Ste. 300, Madison, WI 53704

Expertise.com Rating

Why choose this provider?

KW2 offers digital marketing solutions to businesses and government organizations in Madison. It conducts research activities and formulates brand strategies to create the appropriate plan for promoting clients' services on traditional and digital media. The team conducts marketing campaigns across multiple channels and uses SEO practices to increase visibility in the online space. The company also sends out marketing materials through email. KW2 has been open since 1986 and is a national and state-certified woman-owned business enterprise.

  • Brand Development
  • Social Media Marketing
  • Email Marketing

112 Owen Rd Ste #6511, Madison, WI 53716

Expertise.com Rating

Review Sources

Google
5.0 (44)

Why choose this provider?

Driven IMS is a digital marketing company that caters to businesses in Madison. It offers a wide selection of services, including social media management, text marketing, search engine optimization, and drone photography and video. These solutions aim to increase customer engagement on clients' social media accounts. The company consults them before developing marketing strategies to promote their brands through engaging videos and photos. It offers content marketing, event promotion, and website design.

  • Live Broadcasting
  • Live Video Production
  • Brand Development

1352 E Wilson St. Madison, Madison, WI 53703

Expertise.com Rating

Review Sources

Google
5.0 (3)

Why choose this provider?

S/B Strategic Marketing has been helping clients in Madison grow their businesses for more than six decades. It offers a wide variety of digital marketing services, including paid advertising, media planning and buying, content creation, and email management. As a full-service marketing communications firm, it combines traditional marketing, branding, and public relations services to help clients nationwide establish connections with customers. The firm also takes a strategic approach to marketing by integrating critical thinking into clients' marketing efforts.

  • PPC Advertising
  • Social Media Marketing

Madison, WI

Expertise.com Rating

Review Sources

Google
5.0 (40)
Facebook
5.0 (1)

Why choose this provider?

Above the Bar Marketing caters to clients in Madison and nationwide. It specializes in legal digital marketing, working with attorneys and law firms across various practice areas. Its services cover web design, SEO, PPC campaign management, and social media marketing. The agency also optimizes Google Business Profiles and offers call-tracking solutions through its partnership with CallRail. In addition to digital marketing, the company teaches legal professionals how to start, manage, and grow their firms through the Above the Bar Academy.

  • PPC Advertising
  • Search Engine Optimization
  • Social Media Marketing

5515 Catfish Court, Waunakee, WI 53597

Expertise.com Rating

Review Sources

Facebook
5.0 (12)
Google
4.7 (10)

Why choose this provider?

Kramer Madison is a Waunakee-based company that serves clients in and around the metro. It offers digital marketing services, including Facebook advertising, Google Ads creation, social media and email marketing, and e-commerce solutions. It assists customers in boosting traffic to their websites and increasing brand awareness. It also provides creative marketing services, such as graphic and web design and branding, and strategic brand consulting. This company is a Certified Woman-Owned Small Business by the U.S. Small Business Administration.

  • Social Media Marketing
  • Email Marketing

450 S Yellowstone Dr Ste B, Madison, WI 53719

Expertise.com Rating

Review Sources

Google
4.6 (11)
Facebook
5.0 (6)

Why choose this provider?

Madison Marketing Group is a full-service digital marketing agency helping national B2Bs, regional brands, and businesses in the metro expand their reach. The agency also assists clients in driving quality leads, closing more sales, and improving top-line results via user-friendly websites, SEO, PPC, content marketing, and social media advertising. Its digital advertising services cover social-sponsored content, Google Adwords management, retargeting, niche ad development, account-based ad, and one-click lead generation. Madison Marketing Group previously served Nordic Consulting, LLC.

202 N. Henry St., Madison, WI 53703

Expertise.com Rating

Review Sources

Google
4.8 (4)

Why choose this provider?

Shine United is a full-service digital marketing agency that serves clients in Madison and the surrounding localities. The company offers a wide range of advertising services, including web design and development, social media marketing, mobile platform development, traditional and online advertising, video production, and analytics. The team also oversees media planning and buying, budgeting and investment strategy, marcomms planning, branding and logo design, and competitive analysis. The company has been serving large brands and multinational firms for over a decade.

  • Social Media Marketing

122 W Washington Ave Ste 620, Madison, WI 53703

Expertise.com Rating

Review Sources

Facebook
5.0 (11)
Google
5.0 (1)

Why choose this provider?

Pop-Dot is a digital marketing company in Madison that has served businesses and organizations with professional services since 2013. Its seasoned staff is experienced in branding, marketing planning, website development, and graphic design services. The company's digital marketing services include search engine optimization, social media management, email marketing, and mobile app design. The team also works with traditional advertising channels, including television, radio, and billboards. Pop-Dot has served popular brands such as Imagine Madison.

701 Deming Way, Suite 201, Madison, WI 53717

Expertise.com Rating

Review Sources

Google
5.0 (2)

Why choose this provider?

Established in 1995, Image Works is an advertising agency that caters to clients in Madison. The agency consists of marketing automation specialists, designers, project coordinators, account managers, and copywriters. They provide digital marketing solutions, which involve social media and search engine advertising. Its team members assess the client's website health and create a digital strategy tailored to their needs and budget. They write and design the customer's ad campaigns and provide data and reports to show their conversions and leads.

  • Brand Development

P.O Box 8724, Madison, WI 53708

Expertise.com Rating

Review Sources

Facebook
5.0 (6)

Why choose this provider?

Since its founding in 2015, Up Next Marketing has been helping businesses in Madison and neighboring areas generate more sales and leads. The company offers various digital marketing packages that include services like social media marketing, reputation management, and listing management. It also provides full website development plans that feature online payments, email support, Google Analytics, and site booster apps. Up Next Marketing works with various types of businesses, including real estate, landscaping, restaurants, car dealers, and senior living homes.

  • Social Media Marketing

730 Rayovac Drive, Madison, WI 53711

Expertise.com Rating

Review Sources

Google
4.8 (64)
Facebook
4.6 (15)

Why choose this provider?

Mid-West Family offers a variety of digital marketing services in Madison and its nearby areas. It designs and develops different types of websites to improve clients' search rankings. The company creates SEO and PPC strategies to increase traffic and brand awareness. Its specialists provide social media and email marketing, brand development, video production, recruitment advertising, live events, and sponsorship solutions. Mid-West Family has been in the industry for more than six decades.

  • Social Media Marketing

821 E. Washington Ave #200A, Madison, WI 53703

Expertise.com Rating

Review Sources

Facebook
5.0 (9)
Google
5.0 (5)

Why choose this provider?

Blend provides digital marketing solutions for tour and activity businesses in and around the Madison area. Its team develops advertising and email marketing campaigns to help companies engage with potential customers. The marketing specialists also optimize landing pages to drive bookings, create travel content, and utilize local SEO to improve businesses' online visibility. Milwaukee Food & City Tours, Skyline Hawai'i, and Lake Geneva Ziplines & Adventures​ are some of Blend's past clients. The agency has been in service since 1997.

  • Brand Development
  • Email Marketing
  • Search Engine Optimization

315 Wisconsin Ave., Madison, WI 53703

Expertise.com Rating

Why choose this provider?

Hiebing is an employee-owned agency serving businesses and organizations in Madison. Through its digital marketing services, it creates relevant narratives by incorporating facts and concepts that pique people's interests. It provides marketing planning, brand positioning, campaign optimization, target market selection, and research services. Hiebing helps businesses reach their target audiences through SEO, email and SMS marketing, and social media promotions and engagement techniques. For four decades, it has been creating seamless digital customer experiences for its clientele, which include Schneider and Culver's.

  • Email Marketing
  • Search Engine Optimization

Compare our Top Digital Marketing Agencies

NameExpertise RatingAddressPromotionsLearn more
Colony Spark
Schedule 15-Minute Free Marketing Discovery Call
Boost Local
Request Your Free Personalized Marketing Plan!
Sortis Digital Marketing & Website Design
440 Science Dr, Madison, WI 53711
The Digital Ring
8401 Excelsior Dr Ste 104, Madison, WI 53717
Evol Marketing
751 Jenifer St Ste 3, Madison, WI 53703
Rippe Keane Marketing
525 Junction Rd Ste 8200, Madison, WI 53717
Lion Tree Group
5100 Eastpark Blvd Ste 130, Madison, WI 53718
Promote Local
345 W Washington Ave Suite 301, #327, Madison, WI 53703
KW2
2010 Eastwood Drive, Ste. 300, Madison, WI 53704
Driven IMS
112 Owen Rd Ste #6511, Madison, WI 53716
S/B Strategic Marketing
1352 E Wilson St. Madison, Madison, WI 53703
Above the Bar Marketing
Kramer Madison
5515 Catfish Court, Waunakee, WI 53597
Madison Marketing Group
450 S Yellowstone Dr Ste B, Madison, WI 53719
Shine United
202 N. Henry St., Madison, WI 53703
Pop-Dot
122 W Washington Ave Ste 620, Madison, WI 53703
Image Works
701 Deming Way, Suite 201, Madison, WI 53717
Up Next Marketing
P.O Box 8724, Madison, WI 53708
Mid-West Family
730 Rayovac Drive, Madison, WI 53711
Blend
821 E. Washington Ave #200A, Madison, WI 53703
Hiebing
315 Wisconsin Ave., Madison, WI 53703

FAQs

  • What is digital marketing?

    Digital marketing refers to a wide range of activities meant to get your website, business, or brand seen and engaged with online. That can include website, social media, and review marketing as well as paid advertisements and many other efforts. Search engine optimization, which is the act of trying to increase where you rank in search results, is often a major factor in digital marketing.

  • What does a digital marketer do?

    A digital marketer manages online campaigns to help brands and companies connect with consumers. They may consult with companies to help them design multi-channel marketing campaigns, conduct SEO research to understand what keywords and topics fit best for a brand's audience, plan marketing materials and sites, and create content, such as landing pages, blog posts, social posts, ads, videos, and emails. Digital marketing agencies may work with contractors and freelancers to ensure they provide the best service possible for different specific jobs and marketing goals.

  • What is B2B digital marketing?

    B2B stands for business-to-business. B2B digital marketing refers to online marketing efforts meant to market goods and services to other businesses. For example, a manufacturer selling restaurant equipment to eateries would engage in B2B marketing. This is different from business-to-consumer, or B2C, marketing, where the message is directed at the consumer.

  • What is digital direct marketing?

    Digital direct marketing involves speaking directly to the consumer. The primary methods for doing so include SEO, social media, email marketing, and PPC advertising. The goal is to get your company's message in front of consumers who are searching for or might be interested in your products

  • What is digital marketing analytics?

    Digital marketing analytics is the review and measurement of a company’s digital marketing efforts. While digital marketing analytics includes web analytics—for example, the traffic metrics you might see in Google Analytics—it goes beyond these basic metrics, to look at things like user engagement, click-through rate (CTR), conversions, session duration and bounce rate. Unlike simple web analytics, digital marketing analytics also starts with a goal or objective the company aims to achieve with its digital marketing efforts, and measures specific metrics against that goal.

  • What is search engine marketing?

    Search engine marketing, or SEM, is the use of advertisements that appear in the search engine results pages, or SERPs. With pay-per-click SEM, for example, the advertiser will bid on keywords that users are likely to enter into a search engine when searching for a product or service, and the advertiser’s ad will be shown to the user next to organic results for their search query. With local search marketing, also known as local SEO, a digital marketer will optimize a page’s meta data, focus on local content, and optimize their client’s company for Google My Business, to capture local customers at the moment they are searching for a product or service in their specific region.