Best PR Firms in Odessa

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LC Public Relations logo
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LC Public Relations

Odessa, TX
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  • Media Training

Business Description

LC Public Relations is a locally owned and operated boutique agency that serves clients in Odessa and the surrounding areas. Specializing in and exclusively offering event marketing services, it helps plan and execute events such as grand openings, fundraisers, and product launches. It assists clients with event concepts, vendor management, and day-of coordination. The company also handles media coverage, social media marketing, and community and influencer outreach. Founder Leah Williams has been working in the marketing and public relations industry for almost a decade.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
The PR Boutique logo
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The PR Boutique

503 Walsh Street, Odessa, TX 78703
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Business Description

As a full-service firm, The PR Boutique offers a comprehensive approach to communication programs for traditional and digital media in Odessa. The company performs PR solutions such as event marketing and photography, social media management, and digital marketing. Its multi-generational creatives, led by owner Karen Henry, facilitate community and influencer outreach campaigns, produce optimized content, and handle media relations. Henry has been serving the industry for over 30 years and has handled projects for Amazon, SoulCycle, and Chipotle.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.8

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
4.0
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Frequently Asked Questions

Do I need to give my PR company a 1099?

Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.

What is public relations in marketing?

Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

What does a PR firm do?

Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

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