Nuba has been working with clients across El Paso since 2013. The company provides software development services and employs a team proficient in different programming languages, including HTML5, CSS3, C#, and Lua. It also utilizes cloud computing platforms managed by firms like Amazon and Microsoft. The company has experience developing software for businesses in the education and transportation sectors. Its CEO, Volker Rohde, previously worked as a sales program manager for the Palo Alto-based healthcare tech solutions provider Varian.