- Individual Plans
Highmark Direct is an insurance agency that serves clients in Pittsburgh. It offers individual and family healthcare, Medicare, and dental insurance plans from Blue Edge Dental. The agency also covers a travel insurance plan for Americans traveling abroad from GeoBlue, as well as fertility treatments provided under the agency's WINFertility program. The agency is one of the diversified health businesses of the U.S. insurer Highmark Inc., which is affiliated with Blue Cross and Blue Shield.