Trusted Search Marketing is a full-service digital marketing agency serving individuals and small businesses in Lancaster. Its specialists have more than 15 years of internet marketing experience, crafting transparent campaigns specific to the clients’ needs. Its services include search engine optimization, pay-per-click campaigns, social media advertising, content marketing, and link building. The company also helps its clients grow their brands through targeted influencer campaigns. Trusted Search Marketing's diverse clientele includes banks, law firms, and hospices.
533 Janet Avenue, Lancaster, PA 17601
Lancaster, PA 17601
Search engine marketing, or SEM, is the use of advertisements that appear in the search engine results pages, or SERPs. With pay-per-click SEM, for example, the advertiser will bid on keywords that users are likely to enter into a search engine when searching for a product or service, and the advertiser’s ad will be shown to the user next to organic results for their search query. With local search marketing, also known as local SEO, a digital marketer will optimize a page’s meta data, focus on local content, and optimize their client’s company for Google My Business, to capture local customers at the moment they are searching for a product or service in their specific region.
Digital direct marketing involves speaking directly to the consumer. The primary methods for doing so include SEO, social media, email marketing, and PPC advertising. The goal is to get your company's message in front of consumers who are searching for or might be interested in your products