Best PR Firms in Salem

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CFM Advocates logo
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CFM Advocates

495 State Street Suite 510, Salem, OR 97301
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  • Crisis Management

Business Description

CFM Advocates is a Salem-based agency that has been serving nonprofit, corporate, and public clients since 1990. Its team develops communications plans for clients facing crises that put their reputations at risk. The PR professionals have counseled doctors, executives, and universities. They also generate media coverage through social media content and press statements, craft public affairs strategies, and provide media training. CFM Advocates was co-founded by Gary Conkling, a Silver Anvil recipient and former reporter and newspaper editor.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (1)
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CFM Advocates

Public Affairs Counsel logo
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Public Affairs Counsel

991 Liberty Street, SE, Salem, OR 97302
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  • Crisis Management
  • Media Training

Business Description

The Public Affairs Counsel in Salem is an organization that helps maintain the positive reputation of employers and institutions. It has been managing cases in the local community since 1976 and has provided lobbying and government affairs services, campaign management, coalition and grassroots management, strategic communications, and public opinion research. It has partnered with various customers to understand the opinions of the community. Some of its clients include 7-Eleven, Inc., American Staffing Association, Oregon Airport Managers Association, and Daimler.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.3
Google
4.3 / 5 (4)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
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Public Affairs Counsel

VanNatta Public Relations, Inc. logo
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VanNatta Public Relations, Inc.

3340 Commercial St. SE, Suite 210, Salem, OR 97302
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  • Consulting
  • Strategic Communications
  • Content Marketing

Business Description

VanNatta Public Relations, Inc., is a PR, marketing, and event planning firm in Salem serving the metro and nearby areas. The company's expertise includes media and community relations, influencer connections, content creation, brand collaborations, creative programming, and trend-spotting. It also conducts media and press events, grand openings, and office launches. CEO Mary Louise VanNatta is a fellow of the PRSA - Oregon Chapter. She received the William W. Marsh Lifetime Achievement Award in the 2018 Spotlight Awards.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (5)
Google
5.0 / 5 (4)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
Visit Website

VanNatta Public Relations, Inc.

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Frequently Asked Questions

Do I need to give my PR company a 1099?

Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.

What is public relations in marketing?

Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

What does a PR firm do?

Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

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