Since 2016, Arrow has been creating customized marketing strategies to help small businesses expand their reach. The Oklahoma City-based advertising agency builds PPC campaigns to improve each brand’s visibility. It utilizes display, paid search, and social media ads that target clients’ ideal audience, monitoring conversions using phone call tracking. Its founders developed their expertise in digital marketing after working for The Oklahoman, a local media company. Arrow has completed projects for various companies, including Gardner Tanenbaum, Heenan’s Home Furnishings, Oklahoma Men’s Clinic, and Suntech Heat & Air.