Expertise.com
2024

Last updated:

Best Pay-Per-Click (PPC) Agencies in Columbus

Our Recommended Top 10

We did the research for you!

  • Licensing
  • User Reviews
  • Mystery Shopping Calls

Our goal is to connect people with the best local professionals. We scored Columbus Pay-Per-Click (PPC) Agencies on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

52

Reviewed

35

Curated

10

Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

Website
Columbus, OH
  • Web Design
  • Marketing
  • SEO
  • Branding
  • Consulting
  • Digital Audits
  • Brand Audit
  • Influencer Marketing
  • Copywriting
  • Graphic Design

Why choose this provider?

Htmull is a marketing agency offering services to businesses in Columbus and nearby areas. It provides digital marketing strategies designed to adapt or develop as search engine algorithms evolve, enabling clients to reach their target demographic. Its team combines pay-per-click search ads, website display ads, and social media-enhanced posts to increase businesses' sales. Consulting services are also available, including branding design, application development, and digital presence auditing. Htmull has been featured in the Daily Herald and USA Today.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Price: Request A Quote

Website
Columbus, OH
  • Email Marketing
  • Video Production
  • Web Design
  • Graphic Design
  • Search Engine Optimization (SEO)
  • Social Media Marketing
  • PPC Advertising
  • Web Testing/Analytics
  • Brand Development

Why choose this provider?

Boost Local, based in Reston, extends its digital marketing services to businesses in and around Columbus. The agency runs and manages pay-per-click campaigns, streamlining ad spend using a data-driven approach. It carries search engine and conversion rate optimization on its clients’ websites alongside PPC campaigns to increase their effectiveness. Boost Local aims to help local service providers from the automotive, healthcare, legal, personal care, and cosmetic industries enhance their online presence and grow their business.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Price: Request Your Free Personalized Marketing Plan!

Website
118 Graceland Blvd, Columbus, OH 43214

Why choose this provider?

Baytech Companies is a digital marketing agency that's been working with clients across the country from its office in Columbus since 2017. The agency helps clients attract potential customers to their websites by placing paid advertisements on the first page of search engine results. Its employees develop an advertisement using frequently searched keywords that catches the attention of the clients' potential audience. Additionally, they manage remarketing campaigns that target web users who have already visited the clients' site. They have additional experience with SEO, social media marketing, and web design.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
1654 E Broad St, Columbus, OH 43203

Why choose this provider?

Social Firm is a digital marketing agency in Columbus who works intimately with your business, helping clarify & simplify your messaging & branding, then refresh your web design to ensure an optimal and conversion-focused user experience for your customers. The agency helps small businesses amplify their message using various digital marketing tactics including PPC, SEO & digital advertising. Social Firm invests heavily into training their people so that they can be best suited to help small businesses compete and win in the marketplace. Social Firm’s modular, budget-friendly services enable small businesses to afford & invest in their success.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (39)
Google
5.0 / 5 (21)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
4449 Easton Way, 2nd Floor Columbus OH 43219, Columbus, OH 43219

Why choose this provider?

Studio MFP is a digital marketing agency that has been serving businesses in Columbus since its inception in 2016. The agency helps clients improve their current PPC advertisement campaigns by auditing their site and competitors and suggesting bids on relevant keywords. Its employees also develop new campaigns by creating advertisements for use on Google and social media and designing new landing pages for the website. They have additional experience with content creation, web design, and social media management. Studio MFP has a global reach through its many regional offices in countries such as Bangalore, Kenya, and the UK.

Website
629 N. High Street, 4th Floor, Columbus, OH 43215

Why choose this provider?

Two Wheels Marketing caters to clients located in the Columbus area. It offers pay-per-click marketing and other facets of digital marketing like search engine optimization and marketing. It also publishes PPC and SEO case studies, as well as industry digital marketing guides. Its team also handles paid social ads, social media, and search engine marketing, as well as website analytics. Company principal Mark Subel has been in the industry for more than 15 years. He founded Two Wheels Marketing in 2010.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (52)
Facebook
5.0 / 5 (5)

Website
752 N State State, #242, Westerville, OH 43082

Why choose this provider?

Upward Digital Marketing is an online advertising agency operating out of its office in Columbus. The agency works with local and national businesses from many backgrounds, such as finance, health care, retail, and entertainment. Its employees analyze the client's goals and potential audience, as well as the strategies of their competitors, to develop an advertisement for use on Google that pushes relevant web traffic to the client's site. They have additional experience with social media and reputation management, email marketing, and SEO techniques, including keyword placement and responsive web design.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (1)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
337 Delaware Drive, Westerville, OH 43081

Why choose this provider?

Protection Advertising LLC is a pay-per-click agency based in Columbus. Established by Google ads freelancer Adam Kendrick, it is dedicated to helping businesses maximize revenue out of their PPC ad campaigns. Kendrick has years' worth of digital advertising experience and specializes in handling projects involving Bing and Google ads. He has worked with service companies such as lawyers, software firms, and HVAC specialists. Protection Advertising LLC can also help manage PPC campaigns executed by local marketing agencies through its white label services.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (7)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
4.8
Responsiveness
Friendliness
Helpfulness
Detail

Website
Columbus, OH 43220

Why choose this provider?

VB Digital Marketing is a family-owned and operated online advertising company working with clients from its location in Columbus. The company's founder, Ishwor Singh, has been working in the field for over five years. He focuses on digital marketing and offers his assistance with PPC advertising campaigns on search engines and social media sites, such as Facebook and YouTube. The agency also improves the ranking of its clients' websites on search engine results pages using organic SEO tactics, such as keyword placement, site optimization, and link building. Past clients include spas, restaurants and bars, and insurance providers.

Website
Columbus, OH

Why choose this provider?

Search Revolutions is a Google- and Bing-certified agency serving Columbus and nearby areas. Its team has over three decades of experience handling digital marketing campaigns, such as pay-per-click advertising. It also provides web development services to clients who wish to establish new sites or redesign their current ones to meet the interests of their customers and showcase their businesses' brands and products. Its other services are search engine optimization, logo design, copywriting, and web hosting.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (5)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Frequently Asked Questions

  • What is PPC in marketing?

    PPC stands for pay-per-click. It's a form of online advertising where the advertiser only pays when people click on the ad. PPC ads are targeted by keywords and other factors, so they show up in search engines and on websites for people who might be interested in specific products. For example, PPC ads for makeup might show up on women's clothing sites.

  • What is a PPC agency?

    A PPC agency provides services to create, launch, and manage PPC ad campaigns. Since the best results with these ads require constant monitoring and tweaking, many businesses choose to outsource the process to experts or services that offer automation tools.

    Some common services provided by PPC agencies include:

    • Keyword research to ensure ads are properly targeted
    • Creation of PPC ad copy
    • Creation of ad bidding rule sets
    • Monitoring of ad campaigns
    • Tweaking bidding and other parameters to maximize results
  • How much do PPC agencies charge?

    The cost of PPC advertising through an agency depends on its fee schedule, including how much exposure a company wants and what it's willing to pay for that exposure. Costs can average between $500 and $5,000 a month for management fees alone. Some common fee structures include:

    • Percentage of ad spend: The client pays the PPC agency a percentage of what it spends on advertising—typically 15% to 30%. This structure tends to be better for smaller accounts.
    • Management fee: The client pays a flat management fee on top of advertising costs. Good for companies running the same type of campaigns monthly.
    • Management fee plus a percentage of ad spend:  A good option for larger clients with many administrative requirements.
  • What is a PPC marketing campaign?

    A PPC marketing campaign is a group of ads meant to drive specific results. A company might launch an ad campaign to draw attention to a new product, for example, with ads leading to various types of landing pages for the product. Another option is a government agency paying for ads to inform people about health insurance options or requirements for new housing programs.

  • Is AdWords the same as PPC?

    No, Google Ads or AdWords is not the same thing as PPC. PPC is an overarching term for any pay-per-click advertising campaign. Google Ads or AdWords is a type of PPC offering.

    When someone pays for ads through this network, the PPC ads are placed on pages within Google's ad network. That can include search ads, which are text ads or sponsored links that appear at the top or side of search results on Google, Bing, or Yahoo. It can also include PPC display ads, which show up on websites within the Google ad network. According to Google, its network covers 90% of the internet.

  • What does CPC mean?

    CPC stands for cost per click. This is how much an advertiser pays every time an ad is clicked. It helps determine the total cost of a campaign, but advertisers can also set a budget. For example, if the budget is $100 and the average cost per click is 25 cents, the campaign supports 400 clicks.