Expertise.com

2024

Last updated:

Best PR Firms in Akron

Our Recommended Top 5

We did the research for you!

  • Licensing
  • User Reviews
  • Mystery Shopping Calls

Our goal is to connect people with the best local professionals. We scored Akron PR Firms on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

14Reviewed

10Curated

5Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

Website
495 Wolf Ledges Pkwy Ste 1, Akron, OH 44311

Why choose this provider?

Array Creative is an Akron-based public relations agency specializing in brand strategy and retail communication. Founded in 2004, the firm works collaboratively with clients to utilize inbound and outbound marketing strategies for generating growth. Array Creative's capabilities encompass brand building for new enterprises as well as rebranding established names with renewed vitality. It incorporates traditional and digital advertising capabilities, melding visual packaging and merchandising with web designs that blend functionality with aesthetics. Array Creative's marketing campaigns allow consumers to interact with the brand through in-person events and social media access. The company's clients represent a diverse range of retail and service industry interests, including Goldtoe, Rubbermaid, Coca-Cola, and Roto-Rooter.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.0
Facebook
4.0 / 5 (4)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
5100 Darrow Rd, Hudson, OH 44236

Why choose this provider?

The Impact Group is a public relations agency near Akron. It serves the communication needs of a wide variety of customers, specializing in schools and state and federal government organizations, with particular experience in crisis communications. It can handle every aspect of PR, from writing press releases and coordinating social media content to producing event literature and ideating stories. The agency's market research, creative design, and strategic planning departments also help businesses build their brands via an array of online channels. The Impact Group has managed communications for the Wooster City School District, Mohr Stamping, and the Greene County Board of Developmental Disabilities.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.8
Google
4.8 / 5 (16)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
3517 Embassy Pkwy, Akron, OH 44333

Why choose this provider?

Kleidon is a family-owned creative agency focused on developing innovative solutions to promote its clients' brands. In operation since 1975, the results-driven PR agency in Akron approaches each level of development with an eye for maximizing audience interaction. Its team incorporates online press rooms, media tours, speeches, and paid events to deliver accurate and positive media coverage. The company's process begins with a client consultation followed by creating a collaborative marketing plan. The company utilizes traditional print design and digital advertising as well as web design and content development. Kleidon's clients represent a cross section of industries, including tourism, lifestyle, cabinetry, manufacturing, and finance.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (3)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
2711 W. Market #5340, Fairlawn, OH 44333

Why choose this provider?

Amp Strategy has provided strategic marketing and brand communication for businesses since 2016. The PR firm in Akron incorporates community engagement, public relations, media, and creative content to develop an authentic voice and grow brand awareness. The agency begins its journey with each organization by developing a comprehensive strategy based on its unique strengths and goals. The company's team creates engagement plans that integrate social media, email marketing, influencer campaigns, and events. By utilizing earned and paid digital advertising campaigns as well as traditional print and press release copy, Amp Strategy focuses on connecting with a targeted audience. Its clients encompass regional nonprofits, local businesses, national foundations, and large manufacturers.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (6)

Website
85 Executive Pkwy Ste 400, Hudson, OH 44236

Why choose this provider?

akhia communications is a full-service communications company founded in 1996 and based near Akron. It specializes in all aspects of external and internal PR for a diverse group of clients, including appliance manufacturers, online retailers, and municipalities. The agency has significant local, national, and global experience. Its services include creating press kits, dealing with crises, planning promotional events, such as product launches, and providing reputation management services. The agency is also home to a variety of complementary departments, including creative design, content marketing, and corporate communications. Its clients include Lubrizol, GE Current a Daintree Company, Quanex Building Products and Eaton Corporation.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (8)

FAQs

  • What is public relations?

    Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.

  • What is a PR firm?

    PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

    • Crisis management
    • Investor relations
    • Media relations
    • Corporate communications
    • Reputation management
    • Social media
    • Speech writing
    • Event planning
  • What does a PR firm do?

    Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

  • What is public relations in marketing?

    Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

  • Do I need to give my PR company a 1099?

    Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.