Expertise.com

2024

Last updated:

Best PR Firms in Paterson

Our Recommended Top 8

We did the research for you!

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Our goal is to connect people with the best local professionals. We scored Paterson PR Firms on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

14Reviewed

11Curated

8Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

100 W 26th St, New York, NY 10001

Expertise.com Rating

Review Sources

Google
4.3 (4)
Facebook
5.0 (3)

Why choose this provider?

Dukas Linden Public Relations is a PR agency near Paterson that specializes in communications work for finance companies and financial technology businesses as well as other corporations and organizations involved in asset management and professional services. Some of its many capabilities include strategic positioning and messaging, content development, and broadcast media placement along with digital and social media projects. Dukas Linden Public Relations also manages general media relations, and it offers media training to clients too, empowering them to become involved in telling their own brand stories.

Mailbox 11, 7 N Willow St Suite 8C, Montclair, NJ 07042

Expertise.com Rating

Review Sources

Facebook
5.0 (2)

Why choose this provider?

Violet PR is a boutique PR company near Paterson. Founded in 2010, it specializes in managing communications for several industries, including real estate, economic development, architecture, and engineering. The agency researches the client's target group, reaches out to media that influence the client's audience, creates communication content, and coordinates community relations campaigns using social, broadcast, and print media. The agency's previous clients include Pittsburgh International Airport and the Savannah Economic Development Authority.

716 Main St, Boonton, NJ 07005

Why choose this provider?

The S3 Agency, based in Boonton and founded in 2001, has a long history of helping Paterson businesses with their PR needs. This omnichannel, woman-owned agency's BrandElevation approach helps companies meet their PR and messaging objectives while building brand awareness. The agency's goals include energizing new brands and reviving heritage brands through efficiently executed PR campaigns. In addition to public relations, the shop also offers authority marketing, collateral design, influencer programs, performance marketing, and social media assistance. Other capabilities include content creation, digital marketing and CRM, in-store promotions, and product launch help.

349 5th Ave, New York, NY 10016

Expertise.com Rating

Review Sources

Facebook
5.0 (3)

Why choose this provider?

Macias PR is a PR company near Paterson managed by founder Mark M. Macias, who possesses extensive experience with news broadcasting and has worked as an executive producer at WNBC. This firm's experience with programming and editorial work enables it to assist clients with a range of earned media goals while leveraging an extensive list of contacts and a wide breadth of insider knowledge. Media outreach, networking with journalists, event publicity, messaging design, and crisis communications are just some of its many services.

9 Law Dr, Fairfield, NJ 07004

Why choose this provider?

TURCHETTE is a PR shop in Fairfield that offers its expert public relations counsel and services to Paterson clients. Founded in 1950, the agency has more than 70 years of experience serving an array of businesses in all sectors. Additional areas of expertise include advertising, branding, interactive/video services, web design and development, collateral services, and event marketing. Some of its clients include Malt Products Corporation, LLFlex, Antar, World Wide Packaging, Jet Label, and Supply Chain Wizard. The agency ranks in the eleventh spot on Nj Biz Magazine's Top 25 List of New Jersey ad agencies.

1719 State Rt 10, Parsippany, NJ 07054

Why choose this provider?

Green Room Communications in Parsippany leverages years of PR experience in the work it does for health care clients throughout the greater Paterson area and beyond. Since 2008, the agency has provided top-shelf public relations services for clients specifically in the health care vertical, helping with messaging regarding company strategy, data, services, products, and therapies. Its purview includes product communications, corporate reputation, reputation management, message mapping and branding, and employee engagement. Additional capabilities include social media strategy, news engine and media relations, and storytelling and media training. The agency is a WBENC-Certified Women's Business Enterprise.

219 Changebridge Rd, Montville, NJ 07045

Expertise.com Rating

Review Sources

Facebook
5.0 (2)

Why choose this provider?

3E Public Relations is a PR firm near Paterson with over two decades of public relations experience. It serves local, regional, and national businesses and leverages its position near New York City to maintain relationships with a plethora of prominent marketing firms. This firm's media relations skills extend to social media outlets, where it procures coverage and establishes off-site links that serve to boost SEO rankings. 3E Public Relations has worked with diverse clients including St. Peter's University Hospital, Edible Arrangements, and Fujinon.

125 Maiden Ln Rm 211, New York, NY 10038

Expertise.com Rating

Review Sources

Facebook
4.7 (8)
Google
4.2 (6)

Why choose this provider?

JMG Public Relations is a PR firm serving businesses throughout the Paterson metro area. It does media relations work to establish connections between its clients and a network of affiliated media outlets that can spread brand awareness through earned placement opportunities. It also builds relationships with talented and influential individuals who can act as brand ambassadors. JMG Public Relations is experienced with both social media and website-based outreach opportunities and regularly consults clients on these methods. This firm creates original content for brand communications too.

FAQs

  • What is public relations?

    Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.

  • What is a PR firm?

    PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

    • Crisis management
    • Investor relations
    • Media relations
    • Corporate communications
    • Reputation management
    • Social media
    • Speech writing
    • Event planning
  • What does a PR firm do?

    Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

  • What is public relations in marketing?

    Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

  • Do I need to give my PR company a 1099?

    Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.