Expertise.com
2024

Last updated:

Best PR Firms in Fayetteville

Our Recommended Top 6

We did the research for you!

  • Licensing
  • User Reviews
  • Mystery Shopping Calls

Our goal is to connect people with the best local professionals. We scored Fayetteville PR Firms on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

13

Reviewed

10

Curated

6

Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

Website
104 Avent Ferry Road, Holly Springs, NC 27540
  • Social Media Marketing
  • Website Design
  • TV

Why choose this provider?

Nine One Nine Marketing Co. is a national PR and content marketing agency serving clients in Fayetteville. Since 1996, it has been helping emerging companies, global brands, and startups tell their brand stories to build awareness and grow their businesses. Comprising Emmy Award-winning journalists and digital marketing analysts, its team develops national campaigns to boost its clients’ brand visibility and relevance. The firm has been recognized as one of the 200 Fastest-Growing Private Marketing Companies by Inc. Magazine.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.1
Google
4.1 / 5 (11)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.8
Responsiveness
Friendliness
Helpfulness
Detail
––

Website
236 S. Boylan Ave, Suite 100, Raleigh, NC 27603
  • Social Media Marketing
  • Branding

Why choose this provider?

Koroberi is a business-to-business agency that has been serving clients in the Fayetteville metro and the surrounding communities for more than 23 years. It provides clients with public relations solutions, such as media relations, event support, internal communications, press releases, and social media management. The company offers other digital solutions, including marketing, advertising, content creation, digital strategy, and branding and design. Founders Kathryn and Bruce Olive established Koroberi as a B2B agency specializing in science and technology marketing.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.7
Google
5.0 / 5 (9)
Facebook
4.3 / 5 (7)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
630 Thorncliff Dr., Raeford, NC 28376
  • Social Media Marketing

Why choose this provider?

Freebird Communications is a marketing, advertising, and public relations firm based in Fayetteville and serves brands virtually across the United States. The company places a high priority on cultivating relationships with regional and national media outlets in managing the clients' business reputation and publicity. It markets and advertises products through newspaper ads, banners, billboards, videography, social media, and the optimization of Google search results. Some of Freebird Communications' clients include Cereal, HouseBeautiful, and Luxe Interiors + Design.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (6)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
618 W Jones St Suite 102, Raleigh, NC 27603
  • Crisis Management

Why choose this provider?

McKeeman Communications has been catering to clients in the Fayetteville metro and the surrounding areas for more than 25 years. It helps manage brands and businesses' image and reputation by offering public relations services. These include crisis and issues and event management, influencer marketing, media relations handling, and social media monitoring. The firm also has capabilities in designing and creating logos, marketing collaterals, videos, and websites. Owner Kim McKeeman holds the Accredited Public Relations designation.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (11)
Facebook
5.0 / 5 (2)

Website
P.O. Box 58305, Fayetteville, NC 28305
  • Social Media Marketing

Why choose this provider?

Established in 1974, Hodges Associates, Inc., is a full-service public relations firm that caters to Fayetteville clients. It handles its clients' marketing and public relations issues, tailoring its solutions to fit the brand's image and budget. The firm creates television campaigns for businesses and develops their corporate identity through custom logos, business cards, and taglines. It also prints posters, direct mail, and custom newsletters. Through this experience, the firm received the Premier Print Award from the Print Industry of America.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
145 W Pennsylvania Avenue, Southern Pines, NC 28387
  • Website Design
  • Social Media Marketing

Why choose this provider?

The First Flight Agency organizes communications-based strategies and campaigns for businesses and groups within Fayetteville. Its strategists employ PR-based elements involving brand storytelling and client identity to implement into their marketing, advertising, and revitalization efforts. In addition, it conducts assessments of business goals and communicates with targeted consumers to obtain relevant data to be used in its advertisements and campaigns. The agency's director, Kit McKinley, is a recipient of accolades from organizations like the Association of Alternative Newsmedia and the NC Press Association.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (1)
Facebook
5.0 / 5 (1)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Frequently Asked Questions

  • What is public relations?

    Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.

  • What is a PR firm?

    PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

    • Crisis management
    • Investor relations
    • Media relations
    • Corporate communications
    • Reputation management
    • Social media
    • Speech writing
    • Event planning
  • What does a PR firm do?

    Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

  • What is public relations in marketing?

    Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

  • Do I need to give my PR company a 1099?

    Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.

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