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Best Pay-Per-Click (PPC) Agencies in Durham

2024

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Providers

Last updated:

Website
511 Fayetteville St, Suite 2117, Raleigh, NC 27601

Why choose this provider?

Electric Marketing Group is a digital marketing agency that specializes in helping home service contractors in Durham boost their online leads and sales and improve their marketing performance. It runs pay-per-click advertising campaigns to help position clients' websites at the top of Google and Bing search results. The agency caters to a wide variety of home service providers, including plumbing, pest control, roofing, HVAC, and landscaping companies. Electric Marketing Group's team of professionals has over 25 years of combined experience in digital marketing.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.2
Facebook
4.0 / 5 (8)
Google
5.0 / 5 (2)

Website
6500 Creedmoor Rd. Suite 216, Raleigh, NC 27613

Why choose this provider?

Data Drive Marketing caters to clients in the Durham metro. It helps companies target and reach potential customers by executing various digital marketing activities, including paid search or PPC advertising. Its specialists design PPC strategies geared toward increasing leads and conversions. They find and implement industry-relevant keywords that help drive traffic to landing pages. The team also carries out search engine optimization to make websites more visible on Google. Data Drive Marketing has been operating since 2018.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (5)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.8
Responsiveness
Friendliness
Helpfulness
Detail
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Website
1777 Fordham Blvd, Suite 105, Chapel Hill, NC 27514

Why choose this provider?

Triangle Digital serves residents of Durham who need PPC solutions. The crew handles paid search marketing drives and keeps abreast of the evolving quirks of search algorithms. The agency is a Google Premier Partner and its services extend to display ads that appear on desktop, smartphone, and tablet devices. It also takes on social media promotions and email campaigns. Triangle Digital is led by president Rory Gillis, who has been supporting local businesses for 15 years.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.8
Responsiveness
Friendliness
Helpfulness
Detail
––

Website
3412 Lake Woodward Dr., Raleigh, NC 27604

Why choose this provider?

Multi-Touch Marketing is a full-service internet marketing company that serves Durham. It helps individuals and businesses reach their target customers and generate more leads through digital services. The agency offers pay-per-click advertising solutions that aim to attract website traffic and boost profitability. In addition, it provides website development, social media marketing, search engine optimization, and reputation management services. The team is made up of people with a variety of industry backgrounds and expertise, including social media marketers, web developers, and SEO experts.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (4)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.8
Responsiveness
Friendliness
Helpfulness
Detail
––

Website
2020 Progress Court, Raleigh, NC 27608

Why choose this provider?

The Department of Marketing caters to clients across Durham. The agency creates pay-per-click advertising campaigns on search engine platforms like Google. It places various call-to-action phrases—including "get started" and "learn more"—as part of its ad creation process. The agency provides other solutions, including web design, search engine optimization, and video production. George Wallace, its creative director, has taught marketing for a range of educational institutions, from Howard University to the Loyola College of Maryland. He has a background in sports marketing.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (37)

Website
8105 Sapwood Ct., Raleigh, NC 27615

Why choose this provider?

MarketPlace-Solutions caters to clients across the Durham metro and the surrounding cities. The agency's team handles pay-per-click advertising campaigns involving keyword research and account optimization to help brands improve their online visibility and sales. It also helps clients manage their target geography, landing pages, and accounts relating to their paid advertising campaigns. MarketPlace-Solutions is owned and operated by father-and-son duo Steven and Daniel Rosenberg, who bring more than four decades of combined digital marketing experience.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0

Website
Raleigh, NC 27601

Why choose this provider?

Boomerang Social runs advertising campaigns online for handymen and small businesses in Durham. It offers custom packages covering pay-per-click ads, social media promotion, email marketing, reputation management, and other marketing efforts. The Raleigh-based company aims to help brands stand out from competitors by informing target users about their expertise. Business owner Colleen Gray manages Smart campaigns and places sponsored ads on Google, Bing, NextDoor, and social networks. She sends performance reports showing clients their site traffic and leads. Gray has completed a certificate course in Social Media Management.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (18)
Google
5.0 / 5 (6)

Website
1921 N Pointe Dr #, Durham, NC 27705

Why choose this provider?

MG Global Media Solutions offers services across Durham and the surrounding areas. The agency provides advanced pay-per-click services to help clients boost their sales, drive more traffic to their websites, and increase leads. It also serves business owners wanting to promote their products and improve their brand exposure on various social platforms, such as YouTube, Facebook, Instagram, Snapchat, Pinterest, and LinkedIn. It also uses SMS and application marketing solutions. MG Global Media is available for Hootsuite platform training programs.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0

Website
7901-113C Strickland Road, Raleigh, NC 27615

Why choose this provider?

WPdigital assists small home contracting services in Durham with creating and promoting digital ads. Its experts implement pay-per-click strategies through Ad Auction, which enables clients' ads to appear more frequently on online platforms. Additionally, its team plans bid strategies; creates display, video, remarketing, and shopping ads; optimizes landing pages; monitors keywords; and reports campaign results. SEO and web development solutions are also provided. WPdigital has assisted various types of businesses, including HVAC, pest control, plumbing, fencing, and solar energy contractors.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
105 Elmsford Street, Durham, NC 27703

Why choose this provider?

L4RG serves clients in Durham who seek PPC ad solutions. The team generates leads using paid advertising methods on Google. It complements these measures with social media and email marketing techniques. The agency uses data-driven approaches that include the careful gathering and analysis of pertinent market information, as well as the optimization of landing pages to attract views. L4RG has worked with players in the medical care, transportation, and amusement sectors. It has completed more than 300 projects.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.5
Facebook
4.7 / 5 (24)
Google
1.0 / 5 (1)

Frequently Asked Questions

  • What is PPC in marketing?

    PPC stands for pay-per-click. It's a form of online advertising where the advertiser only pays when people click on the ad. PPC ads are targeted by keywords and other factors, so they show up in search engines and on websites for people who might be interested in specific products. For example, PPC ads for makeup might show up on women's clothing sites.

  • What is a PPC agency?

    A PPC agency provides services to create, launch, and manage PPC ad campaigns. Since the best results with these ads require constant monitoring and tweaking, many businesses choose to outsource the process to experts or services that offer automation tools.

    Some common services provided by PPC agencies include:

    • Keyword research to ensure ads are properly targeted
    • Creation of PPC ad copy
    • Creation of ad bidding rule sets
    • Monitoring of ad campaigns
    • Tweaking bidding and other parameters to maximize results
  • How much do PPC agencies charge?

    The cost of PPC advertising through an agency depends on its fee schedule, including how much exposure a company wants and what it's willing to pay for that exposure. Costs can average between $500 and $5,000 a month for management fees alone. Some common fee structures include:

    • Percentage of ad spend: The client pays the PPC agency a percentage of what it spends on advertising—typically 15% to 30%. This structure tends to be better for smaller accounts.
    • Management fee: The client pays a flat management fee on top of advertising costs. Good for companies running the same type of campaigns monthly.
    • Management fee plus a percentage of ad spend:  A good option for larger clients with many administrative requirements.
  • What is a PPC marketing campaign?

    A PPC marketing campaign is a group of ads meant to drive specific results. A company might launch an ad campaign to draw attention to a new product, for example, with ads leading to various types of landing pages for the product. Another option is a government agency paying for ads to inform people about health insurance options or requirements for new housing programs.

  • Is AdWords the same as PPC?

    No, Google Ads or AdWords is not the same thing as PPC. PPC is an overarching term for any pay-per-click advertising campaign. Google Ads or AdWords is a type of PPC offering.

    When someone pays for ads through this network, the PPC ads are placed on pages within Google's ad network. That can include search ads, which are text ads or sponsored links that appear at the top or side of search results on Google, Bing, or Yahoo. It can also include PPC display ads, which show up on websites within the Google ad network. According to Google, its network covers 90% of the internet.

  • What does CPC mean?

    CPC stands for cost per click. This is how much an advertiser pays every time an ad is clicked. It helps determine the total cost of a campaign, but advertisers can also set a budget. For example, if the budget is $100 and the average cost per click is 25 cents, the campaign supports 400 clicks.