Expertise.com

Best PR Firms in Cary

2024

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Providers

Last updated:

Website
1155 Kildaire Farm Rd Ste 216, Cary, NC 27511

Why choose this provider?

Hummingbird Creative Group Inc. is a PR agency in Cary with more than a quarter of a century of experience in handling communications for clients who are primarily in manufacturing and distribution, B2B, and service businesses, such as health care. Its services range from making press kits and communicating with all forms of broadcast media to managing its clients' online reputations and organizing promotional events, such as product launches. Its additional services cater to all types of brand management and development, including behavioral research, competitor analysis, and brand design. Its client list includes Epic Physical therapy, the Defense Alliance of North Carolina, and the Gaskill Realty Company.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0

Website
618 W Jones St Ste 102, Raleigh, NC 27603

Why choose this provider?

Bolt PR is a Raleigh-based public relations agency with additional offices in Dallas, Pittsburgh, and Orange County, California. Founded in 2007, the independently owned agency works with B2B and B2C businesses of all sizes, in sectors as diverse as construction, fashion, nonprofit, and biotechnology. Its services include developing press kits and writing press releases, coordinating product launches, managing the release of an array of content on various social media platforms, and conducting press tours. Bolt PR's previous clients have included Pollo Loco, First Bank, and Health 2 Humanity. It gives back through its Bolt Back program, donating time and profits to worthy causes.

Website
301 Cascade Pointe Ln, Cary, NC 27513

Why choose this provider?

S & A Communications is a PR firm in Cary whose history goes back to 1982. It works with clients from various industries, including automotive, government, consumer, and higher education. The agency's services cover every public relations requirement, from communicating with media outlets and target customers to conducting consumer research, creating a wide range of content, and providing media training for high-profile employees. Additionally, it offers social media services, produces audio and video for broadcast media and designs print media content. The agency has provided communication services for the Hope for Haiti Foundation, the Independent Auction Group, and NC State University.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (5)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Frequently Asked Questions

  • What is public relations?

    Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.

  • What is a PR firm?

    PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

    • Crisis management
    • Investor relations
    • Media relations
    • Corporate communications
    • Reputation management
    • Social media
    • Speech writing
    • Event planning
  • What does a PR firm do?

    Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

  • What is public relations in marketing?

    Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

  • Do I need to give my PR company a 1099?

    Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.

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