Expertise.com
2024

Last updated:

Best Pay-Per-Click (PPC) Agencies in Waterford

Our Recommended Top 8

We did the research for you!

  • Licensing
  • User Reviews
  • Mystery Shopping Calls

Our goal is to connect people with the best local professionals. We scored Waterford Pay-Per-Click (PPC) Agencies on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

12

Reviewed

10

Curated

8

Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

Website
9278 Highland Rd., White Lake, MI 48386

Why choose this provider?

SLB Local Marketing caters to clients in Waterford and the surrounding areas. It helps businesses grow by offering digital marketing services, including pay-per-click advertising and social media marketing. The company also develops and designs websites that are optimized for search engines like Google and Bing to generate leads, convert them into customers, and increase clients' revenues. SLB Local Marketing serves as a one-stop shop for businesses' digital marketing needs, with offices in White Lake and Saginaw. It also offers reputation management services.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (2)

Website
3025 Hilton Rd., Ferndale, MI 48220

Why choose this provider?

Mo Marketing + PR provides pay-per-click advertising services to establishments in Waterford. The crew handles PPC ad campaigns on search engines and social networking pages. It tackles remarketing projects and shows off businesses on direct and electronic mailing channels. The firm has creatives who undertake animation and graphic design tasks. Public relations solutions are also available across publications ranging from local papers to magazines with a national scope. Mo Marketing's resume includes jobs for Nike, LaVida Massage, Elson & Company, and Crypton.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (6)
Google
5.0 / 5 (3)

Website
110 S. Main Street, Clawson, MI 48017

Why choose this provider?

S4 Connect serves residents of Waterford who have PPC advertising needs. The team manages paid ad campaigns using the tools provided by Instagram, Facebook, and LinkedIn. It formulates strategic engagement plans that cover marketing over traditional and web-based channels, such as TV, YouTube, and Pinterest. S4 Connect also sets up Google Business accounts. The agency has completed jobs for a wide range of companies, such as the Golf Stream Group, Fougnie Professional Lawn Maintenance, and Blessed Pest Solutions.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (1)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
Waterford, MI

Why choose this provider?

Webdigia provides a variety of PPC solutions to Waterford businesses and those from nearby areas. The internet marketing company delivers PPC services such as ad creation, keyword research, campaign monitoring, and ad copy. Its team of professionals optimizes campaigns by creating landing pages, improving quality scores and cost per click, and conducting A/B tests. They also offer SEO, social media marketing, and website maintenance services. They help business clients with branding, growing leads, and increasing their market reach.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0

Website
Waterford, MI

Why choose this provider?

Spider Web LLC is a digital marketing agency serving business owners in Waterford and the surrounding areas for more than nine years. It designs and manages pay-per-click advertising campaigns, targeting local, interstate, or international audiences. It specializes in Google Ads, Google Local Services Ads, and Facebook Ads. The agency has worked with clients from a variety of industries, including food and beverage, healthcare, and law. Spider Web is a Google Partner. Owner Mike Lawson is a member of the Dearborn Area Business Builders.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.8
Google
4.8 / 5 (12)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
Birmingham, MI 48009

Why choose this provider?

CourseLogix produces different types of advertisements and marketing solutions that promote golf courses in Waterford. Its team uses SEO-based methods and pay-per-click management options to set up optimized platforms and calibrate new and subsequent marketing projects that are directed toward local and out-of-town golfers. Its strategists also establish remarketing strategies to draw and retain potential leads from different channels and sites for clients. The firm has catered to various establishments, ranging from Bear Ridge Golf Club to the Torrington Country Club.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (1)

Website
318 Woodlawn Avenue, Royal Oak, MI 48073

Why choose this provider?

OMA Comp has been catering to the advertising needs of individuals, businesses, and non-profit organizations in Waterford and nearby areas since 1992. It helps generate traffic to clients' websites and acquire leads through various strategies, including pay-per-click campaign management, Google AdWords, and email marketing. The company also offers solutions for web design and development, networking, and cybersecurity needs. OMA Comp holds boot camps to educate customers on the proper utilization of social media platforms for business growth.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (32)
Facebook
5.0 / 5 (29)
Yelp
5.0 / 5 (2)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
P.O. Box 183305, Shelby Township, MI 48318

Why choose this provider?

Schott Cultural Consulting is a marketing and sales firm that offers PPC advertising services to clients in Waterford. In 2015, it started a partnership with Wordstream and utilized its software to set up PPC campaigns focusing on lead generation and sales conversion. Schott Cultural Consulting also handles online reputation management, social media marketing, crowdfunding, and sales enablement. CMO Kim Schott, the author of the trademarked Keys to Client Communication System, founded the firm in 2006.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (9)

Frequently Asked Questions

  • What is PPC in marketing?

    PPC stands for pay-per-click. It's a form of online advertising where the advertiser only pays when people click on the ad. PPC ads are targeted by keywords and other factors, so they show up in search engines and on websites for people who might be interested in specific products. For example, PPC ads for makeup might show up on women's clothing sites.

  • What is a PPC agency?

    A PPC agency provides services to create, launch, and manage PPC ad campaigns. Since the best results with these ads require constant monitoring and tweaking, many businesses choose to outsource the process to experts or services that offer automation tools.

    Some common services provided by PPC agencies include:

    • Keyword research to ensure ads are properly targeted
    • Creation of PPC ad copy
    • Creation of ad bidding rule sets
    • Monitoring of ad campaigns
    • Tweaking bidding and other parameters to maximize results
  • How much do PPC agencies charge?

    The cost of PPC advertising through an agency depends on its fee schedule, including how much exposure a company wants and what it's willing to pay for that exposure. Costs can average between $500 and $5,000 a month for management fees alone. Some common fee structures include:

    • Percentage of ad spend: The client pays the PPC agency a percentage of what it spends on advertising—typically 15% to 30%. This structure tends to be better for smaller accounts.
    • Management fee: The client pays a flat management fee on top of advertising costs. Good for companies running the same type of campaigns monthly.
    • Management fee plus a percentage of ad spend:  A good option for larger clients with many administrative requirements.
  • What is a PPC marketing campaign?

    A PPC marketing campaign is a group of ads meant to drive specific results. A company might launch an ad campaign to draw attention to a new product, for example, with ads leading to various types of landing pages for the product. Another option is a government agency paying for ads to inform people about health insurance options or requirements for new housing programs.

  • Is AdWords the same as PPC?

    No, Google Ads or AdWords is not the same thing as PPC. PPC is an overarching term for any pay-per-click advertising campaign. Google Ads or AdWords is a type of PPC offering.

    When someone pays for ads through this network, the PPC ads are placed on pages within Google's ad network. That can include search ads, which are text ads or sponsored links that appear at the top or side of search results on Google, Bing, or Yahoo. It can also include PPC display ads, which show up on websites within the Google ad network. According to Google, its network covers 90% of the internet.

  • What does CPC mean?

    CPC stands for cost per click. This is how much an advertiser pays every time an ad is clicked. It helps determine the total cost of a campaign, but advertisers can also set a budget. For example, if the budget is $100 and the average cost per click is 25 cents, the campaign supports 400 clicks.