Addis Enterprises is an agency that provides online marketing services for businesses in the Lansing metro. Its "Define" marketing and branding services include marketing communications, campaign development, copywriting, and ongoing analysis. The team also handles web design and development, social media campaign deployment, and eCommerce. John Addis, the CEO and chief strategist of Addis Enterprises, founded the company in 1998. His works have also been featured in CBS News, The New York Times, and The Atlantic.