Expertise.com
2024

Last updated:

Best Social Media Marketing Agencies in Columbia

Our Recommended Top 11

We did the research for you!

  • Licensing
  • User Reviews
  • Mystery Shopping Calls

Our goal is to connect people with the best local professionals. We scored Columbia Social Media Marketing Agencies on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

26

Reviewed

20

Curated

11

Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

Website
10500 Little Patuxent Parkway Suite 1484, Columbia, MD 21044

Why choose this provider?

Ruffin Digital creates scalable advertising strategies to support the social media initiatives of affiliate marketers throughout Columbia. The agency offers brand, content, and campaign management services to assist client teams as they attract and engage with prospective consumer groups using multimedia promotions. Its founder, Dalton Ruffin, uses his Passive Behavioral Optimization approach to guide companies in coordinating paid advertisements based on measurable data involving consumer responses. He and his team have directed numerous projects for a clientele that includes FlexOffers, MaxBounty, and DigiStore24.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.8
Responsiveness
Friendliness
Helpfulness
Detail
––

Website
10807 Falls Road #602, Brooklandville, MD 21022

Why choose this provider?

JastinTech serves business entities in Columbia that need social media marketing options. The team shows off brands globally across online community websites and manages e-commerce concerns. It takes on creative tasks like crafting brochures and packaging designs. The company also handles international trade matters ranging from tax reporting to entity establishment. JastinTech began in 2012 and has an international reach that extends to Korea. Its clientele includes players in the government, retail, and education fields.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (2)

Website
10320 Little Patuxent Pkwy #600, Columbia, MD 21044

Why choose this provider?

Buckingham Digital Marketing partners with local business owners in and around Columbia. It provides social media marketing solutions and produces Facebook and YouTube ad campaigns to help entrepreneurs build brand awareness and acquire new customers. The agency also handles listing management, search marketing, web design, display or video advertising, and SEO projects. Its founder, Jeff Buckingham, has been in the industry for over 20 years. He also works as a senior digital marketing consultant at ReachLocal.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (13)

Website
Baltimore, MD 21201

Why choose this provider?

Brain Power Websites serves professionals, small businesses, organizations, and nonprofit groups in Columbia. It offers social media marketing services with a lead generation and multi-channel approach to drive revenue and reach the ideal target market. Its team creates customer experiences to increase engagement and conversion of online visitors into customers. It also builds and redesigns websites and handles SEO, local business listing, review monitoring, social media integration, and eCommerce tools. Additionally, Brain Power Websites designs custom menus for restaurants.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (50)

Website
8950 Rt. 108, Suite 215, Columbia, MD 21045

Why choose this provider?

Mays & Associates has been dealing with clients in Columbia for over three decades. The company implements marketing campaigns on various social media platforms, including Facebook and Instagram. It analyzes data to create targeted custom content like videos to help businesses reach their ideal customers. The company also develops mobile-friendly websites with a team proficient in a range of programming languages, from HTML to PHP. Previous clients consist of landscaping contractors, mortgage brokers, and dairy farm equipment suppliers.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (6)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
4.5
Responsiveness
Friendliness
Helpfulness
Detail

Website
6731 Columbia Gateway Drive Suite 250, Columbia, MD 21046

Why choose this provider?

Marriner Marketing is a Columbia-based integrated marketing solutions business serving the metro. It has been focusing on serving clients in the hospitality, food, and beverage sectors for over three decades. The company offers media and public relations services, including buying and analysis, social media management, research and planning, editorial placement, and event marketing. Its list of clients includes Cambria Hotel & Suites, Atlas Metal, Shamrock Foods, and evian. Senior digital marketing strategist Ryan Estorninos empathizes with web searchers and leverages analytics to understand their stories.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (2)

Website
7001 Columbia Gateway Drive, Columbia, MD 21046

Why choose this provider?

Merkle caters to the digital presence needs of businesses in Columbia. The agency creates content and posts on social media in its efforts to improve entrepreneurs' brand recognition and customer interaction. Its team develops social strategies, conducts account audits, reaches out to influencers, and performs platform optimization. In addition to social media, the firm also offers other internet marketing services, which include PPC, SEO, programmatic media, and e-commerce solutions. Merkle's clients include Cisco, Nespresso, Target, and L'Oréal.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.7
Google
4.7 / 5 (23)

Website
6030 Marshalee Dr, Suite M#504, Elkridge, MD 21075

Why choose this provider?

TSL Marketing is a digital marketing agency catering to clients in Columbia. Its team is committed to helping B2B technology enterprises achieve business growth and acquire better online presence and traffic. It handles digital services such as search engine optimization, B2B lead generation, social media, content creation, website design and development, and surveys. It also deals with channel marketing, digital advertising, and sales and marketing consulting service. TSL Marketing was founded in 1999 and has created partnerships with Google, HubSpot, and LinkedIn Solutions.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.0
Google
4.0 / 5 (24)

Website
8335 Guildford Road Suite I, Columbia, MD 21046

Why choose this provider?

USABAL Solutions LLC is a Columbia-based online marketing company that primarily serves local small businesses and nonprofits. Social media management is part of its digital marketing suite, which covers strategies, customer communication and engagement, and ROI measurement. Other promotional services available are SEO, integrated analytics, paid search, and A/B testing and targeting. This firm also accepts web development projects. USABAL was founded in 2011 by Bob Zhang, who had a web content manager role before establishing his own digital enterprise.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (10)

Website
6304 Woodside Court Suite 110, Columbia, MD 21046

Why choose this provider?

uVision Partners caters to clients in the Columbia metro. Its professionals are well-versed in developing social media solutions, such as content planning, post publishing, and graphic designing, to assist businesses in increasing brand visibility and income. In addition, it also handles email marketing, proofreading and editing, blog writing, PPC, SEO, and mobile app development. Projects completed in the past include Trademark Passport, Square Deal Market, Labs on the Run, Anthony's in Pasadena, and First Class Auto Wholesalers.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.5
Google
4.5 / 5 (32)

Website
Columbia, MD

Why choose this provider?

Kai Creative Co offers comprehensive social media marketing solutions to clients in and around the Columbia metro. The agency has been in business since 2015 and focuses on crafting solutions for small businesses and independent outdoor retailers, working with clients with varying budgets and goals. It also offers website and graphic design, logo and brand identity, sales and event promotion, and brand and vendor integration. Previous clients include North Branch Traders, Sailing Yacht Research Foundation, and Hudson Trail Outfitters.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (10)
Yelp
5.0 / 5 (3)

Frequently Asked Questions

  • What is social media marketing?

    Social media marketing is the promotion of brands, products, and services that takes place on social media platforms. Social media marketing may be done through organic posts—these are the unpaid posts and content that brands make on various social platforms, just as individuals post on social platforms. It also includes paid and sponsored posts on social media sites, such as boosted Facebook posts and Instagram ads.

  • Why is social media important for business?

    One of the major ways social media is important is because it lets businesses access and engage with consumers where those consumers spend a great deal of their time. In fact, an average user spends two hours and 24 minutes per day on social media, and by 2021, an estimated three billion people will be on social media globally. With this incredible reach, it’s no wonder that businesses are eager to promote on social platforms. Benefits of social media marketing can include:

    • A low-cost way to engage organically with target audiences
    • Potential for expanded reach of a brand message if people like, share, or comment on posts
    • Ability to leverage consumer-generated content to get more exposure
    • Easily segregate marketing by demographics on various platforms
    • Extra authority for a brand online
  • How do you market on social media?

    It depends on the advertising company’s audience, brand message, and style. Some ways businesses market themselves on social media include, but aren't limited to:

    • Sharing helpful, funny, or thought-provoking content relevant to the brand that people are likely to share
    • Sharing content from others to help create an authority page people return to often
    • Asking questions and hosting polls to spark user engagement
    • Hosting contests and giveaways to drive consumer interest and promote sharing
    • Linking from social posts back to websites and other brand content

  • What is the most used social media platform?

    Facebook is the most-used social media platform in the world. As of 2020, it had more than 2.6 billion active users. In the U.S., more than 75% of active Facebook users log in daily. Behind Facebook, the next most-used social media platforms globally are YouTube and WhatsApp. In the United States, Instagram and Twitter come after Facebook and YouTube.

  • What is a social media campaign?

    A social media campaign is an organized effort to get a message to consumers about a specific brand, product, or promotion. Campaign components can include a strategy or plan, assets, such as text and image content, a publishing schedule, and follow up. The campaign typically links to other marketing assets, such as a website landing page.

  • How do you create a social media strategy?

    A social media strategy keeps a brand on target as it works through various campaigns. Steps to creating a strategy typically include:

    • Identifying the audience and which social platforms are best for connecting with those consumers
    • Defining the goals, including what action the business wants consumers to take
    • Brainstorming and creating various content
    • Scheduling content for appropriate posting times—brands may need to test days and times to see which ones support the highest engagement and conversion rates
    • Following through with the social media posting calendar
  • How do you plan content for social media?

    Typically, brands start with overall categories and topics. They decide how many posts need to be posted per day or week and divide those up among the categories. Specific posts are created to match those needs and are scheduled in social media publishing tools, such as Hootsuite, to automate much of the process.

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