Best Pay-Per-Click (PPC) Agencies in Columbia

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Pay-Per-Click (PPC) Agencies FAQs

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Black Propeller logo
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Black Propeller

2021-B Emmorton Road Suite 122, Bel Air, MD 21015
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Business Description

Black Propeller offers pay-per-click management to Columbia businesses. It specializes in paid search, social media, display, and video advertising. It seeks to maximize results by targeting multiple platforms, from Google and Facebook to YouTube. For e-commerce clients, it runs paid ads on Amazon, Bing, and Google Shopping. The agency also develops custom PPC campaigns that businesses can execute on their own. Black Propeller has been operating since 2011. It is a certified Google Partner, Facebook Marketing Partner, and Bing Ads Elite SMB Partner.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.3
Facebook
4.3 / 5 (6)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
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USABAL Solutions LLC logo
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USABAL Solutions LLC

8335 Guildford Road, Columbia, MD 21046
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Business Description

USABAL Solutions LLC caters to businesses throughout the Columbia metro and the surrounding areas. It handles social media management services for clients wanting to enhance their online interaction and engagement with customers. These social media services allow business owners to share messages and create brand advocacy that compels the interests of their target audiences. USABAL Solutions has collaborated and worked with various organizations, such as SisterCities International, Asian Fund For Cancer Research Limited, and RMI of Maryland.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (10)
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Frequently Asked Questions

Why use PPC marketing?

PPC marketing is a flexible, potentially fast-paced option for getting the word out about products, services, events, or other offerings online. Some benefits include:

  • Rapid exposure to targeted audiences. PPC ads can launch within minutes, and website traffic can be impacted from day one.
  • Ability to tweak on the fly. Advertisers can run AB testing and change ads in real-time for improved results.
  • Ads may increase brand awareness. PPC ads put the website, company name, or product in front of users more often than other forms of online marketing.
  • Chance to hypertarget. Companies can target very specific demographics with different offers to increase engagement.

Does Google AdWords help organic search?

Some people believe paying for ads supports organic search, but this isn't typically true. The belief is that more exposure drives more clicks, which leads Google to believe a page is the right answer for a specific search. But the search engine is much smarter than that, and the best way to increase SEO is through strong optimization efforts.

How much is Google pay per click?

The cost of a click depends on several factors, including how much was bid for the keyword and the level of competition. On average, cost per click via the Google Ads network is between $1 and $2, though companies can pay much less than that for less competitive keywords. CPC for Google Search Network ads averages less than $1.

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