Best Pay-Per-Click (PPC) Agencies in Worcester

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617 Marketing logo
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617 Marketing

291 Main Street, Suite 16, Milford, MA 01757
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Business Description

617 Marketing offers pay-per-click management solutions to business owners in Worcester. It aims to help clients achieve a strong online presence and reach their target audiences by using a custom-tailored approach to managing pay-per-click campaigns executed on various search engines and platforms, including Google, Bing, Amazon, and Youtube. In addition to pay-per-click advertising, 617 Marketing's other capabilities include web design and development, search engine optimization, and social media management. Its founder, George Gergis, has a background in web and graphic design.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
Agency Rosseel logo
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Agency Rosseel

474 Grove St. Suite 395, Worcester, MA 01605
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Business Description

Agency Rosseel accommodates small and medium-sized businesses in and around Worcester. The company assists clients in increasing their brand awareness and reaching target audiences through digital services, such as website design, pay-per-click (PPC) advertising, and search engine optimization. Its PPC solutions include analyzing competitors and researching highly relevant keywords. Agency Rosseel's team of strategists, developers, and writers collaborates in building and implementing PPC campaigns across Google and blogging domains. They have handled digital projects for home service sectors, like electricians, plumbing, and residential cleaning solutions.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.2
Google
5.0 / 5 (5)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
Business Fitness Consulting logo
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Business Fitness Consulting

61 Everard Ave., Revere, MA 02151
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Business Description

Business Fitness Consulting is a marketing and paid advertising agency that serves the Worcester metro. It delivers PPC services such as campaign setup, performance management, and competitive SEM research. Its team writes search ad copies, executes SEM plans and keyword strategies, and aligns advertising offers like webinars, white papers, and videos. Additionally, it creates custom packages for real estate, landscaping, and construction businesses. The agency was founded in 2012 and is a member of the North Shore Latino Business Association.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (30)
Facebook
5.0 / 5 (16)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
4.0
Responsiveness
Friendliness
Helpfulness
Detail
––
Carlson Communications logo
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Carlson Communications

276 West Main Street, Northborough, MA 01532
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Business Description

Carlson Communications is a full-service marketing agency that has been helping businesses in Worcester since 1989. Its team provides various digital solutions such as web and graphic design, online and print advertising, video production, social media marketing, and branding services. One of its main focuses is working with housing builders and developers in marketing their communities to senior citizens. Its president, Rich Carlson, has over 45 years of industry experience and has written articles for local, national, and regional publications about real estate marketing.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (3)
Code Reliable logo
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Code Reliable

74 Blossom St., Leominster, MA 01453
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Business Description

Code Reliable is a digital marketing firm that serves clients in the Worcester metro and nearby localities. The agency develops and conducts PPC campaigns to increase click-through rates, strengthen brand recognition, and sustain site traffic over time. It implements PPC advertisements across several platforms, including Google and Facebook. The company also provides web design, web development, custom programming, lead generation, conversion optimization, and inbound marketing services. Code Reliable has been in the industry since 2013.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (3)
Google
5.0 / 5 (2)
Fblinking logo
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Fblinking

Natick, MA 01760
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Business Description

Fblinking helps small businesses in Worcester increase their customer base through pay-per-click advertising. It creates and designs customized ad campaigns directed at a targeted audience on Google and social media. The agency starts with an audit to determine clients’ needs and targets. It monitors performance and optimizes campaigns for better ROI. Additionally, it handles website creation, SEO, and social media management. Fblinking started in 2020 and is focused on providing digital marketing solutions for small businesses.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
FireRock Marketing logo
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FireRock Marketing

800 Hingham Street, Rockland, MA 02370
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Business Description

FireRock Marketing works with small- and mid-sized companies in Worcester to improve their online visibility. To drive website traffic and increase conversions, it builds ads on various digital channels such as Facebook, Google, Instagram, and LinkedIn and localizes landing pages. Its team utilizes a “Strategy First” approach to help businesses acquire and retain customers by developing results-driven marketing plans based on their needs and consumer profile. The consultants have over 40 years of combined experience building marketing programs for different global brands, including AT&T, New Balance, and Pfizer.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (30)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
LevelUP Digital Solutions logo
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LevelUP Digital Solutions

25 Holden Street, Providence, RI 02908
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Business Description

LevelUP Digital Solutions covers marketing and advertising projects for businesses and corporations in the Worcester area. The firm offers pay-per-click solutions that utilize specific keywords and tracking methods to help clients improve and monitor their lead generation and retention capabilities on search platforms. Its developers work alongside each company in optimizing existing marketing endeavors using data that is gathered from comprehensive reports of consumer responses and preferences. They also implement custom SEO functions, organize web hosting routines, and incorporate e-Commerce features in tailored websites.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (31)
McCarthy and King Marketing, Inc. logo
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McCarthy and King Marketing, Inc.

Milford, MA
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Business Description

McCarthy and King Marketing, Inc., offers direct response services to businesses in Worcester. Its digital marketing package includes PPC or paid search campaigns that focus on Google and Bing ads to target customers actively searching for client offerings. It also assists in social media paid ads, local SEO/Google Maps, reputation management, social media organic posting, banner display ads, and precision banner display ads. Founded in 1990, the agency works with B2B and B2C businesses in the non-profit, manufacturing, professional, consulting, financial, and construction industries.

Nashoba Marketing logo
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Nashoba Marketing

Worcester, MA
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Business Description

Nashoba Marketing caters to businesses throughout Worcester and nationwide. The company launches and manages pay-per-click advertising campaigns on search engines and social media platforms, including LinkedIn and Google. It sets up a dedicated Google Analytics account to help businesses track and understand consumer behavior. The company also runs e-mail marketing campaigns and uses platforms like Mailchimp and Marketo in the work process. Scott Bush, its primary member, has more than two decades of industry experience.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
Search Benefit logo
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Search Benefit

1654 Massachusetts Avenue Suite 61, Cambridge, MA 02138
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Business Description

Search Benefit is a team of Ivy League marketing experts that helps companies in Worcester improve sales figures through pay-per-click advertising. It helps clients stand out from competitors through tailored Google Ads campaigns that go through testing, analysis, and optimization. It also provides SEO, CRO, content, and social media marketing. Search Benefit was started in 2009 by Philip Nikolayev, who has a BA and an MA and has an extensive background in math, logic, and web programming.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (3)
Sperling Interactive logo
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Sperling Interactive

10 Derby Square, Unit S1, Salem, MA 01970
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Business Description

Sperling Interactive is a website design and marketing firm that caters to clients in Worcester. One of its services is pay-per-click advertising. Its team uses a combination of Google, Bing, and Facebook ads to reach customers searching for the services a business offers. Sperling Interactive also deals with content creation, web design and development, graphic and print design, video and photography, and branding. It was founded in 2008 and was included in Inc. Magazine's list of 5,000 fastest-growing privately held companies in the US in 2022.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (11)
Facebook
5.0 / 5 (4)
Yelp
5.0 / 5 (1)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
The Best Pay Per Click Marketing logo
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The Best Pay Per Click Marketing

30 Newbury Street, 3rd Floor, Boston, MA 02116
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Business Description

The Best Pay Per Click Marketing caters to clients in Worcester who seek PPC options. The crew handles paid advertising campaigns on Bing, Google, and Facebook. It manages promotional campaigns on YouTube and LinkedIn and takes aim at specific market sectors with an elevated need for a business's services and goods. The agency also makes landing pages and reports on the progress of its efforts regularly. It is HubSpot Academy certified in inbound marketing and uses media creation and AI tools supplied by Adobe.

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Frequently Asked Questions

Why use PPC marketing?

PPC marketing is a flexible, potentially fast-paced option for getting the word out about products, services, events, or other offerings online. Some benefits include:

  • Rapid exposure to targeted audiences. PPC ads can launch within minutes, and website traffic can be impacted from day one.
  • Ability to tweak on the fly. Advertisers can run AB testing and change ads in real-time for improved results.
  • Ads may increase brand awareness. PPC ads put the website, company name, or product in front of users more often than other forms of online marketing.
  • Chance to hypertarget. Companies can target very specific demographics with different offers to increase engagement.

Does Google AdWords help organic search?

Some people believe paying for ads supports organic search, but this isn't typically true. The belief is that more exposure drives more clicks, which leads Google to believe a page is the right answer for a specific search. But the search engine is much smarter than that, and the best way to increase SEO is through strong optimization efforts.

How much is Google pay per click?

The cost of a click depends on several factors, including how much was bid for the keyword and the level of competition. On average, cost per click via the Google Ads network is between $1 and $2, though companies can pay much less than that for less competitive keywords. CPC for Google Search Network ads averages less than $1.

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