Best Pay-Per-Click (PPC) Agencies in Springfield

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Pay-Per-Click (PPC) Agencies FAQs

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Positronic Design logo
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Positronic Design

903 Dwight Street, Holyoke, MA 01040
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Business Description

Springfield businesses looking for pay-per-click services may tap Positronic Design. The company designs and deploys Google ads that help businesses boost their online presence and gain more leads. Its team helps clients choose the right strategy for marketing products and services and aids them in identifying the correct keywords to drive traffic. It also offers landing page designs to convert visitors. Positronic Design, which additionally provides SEO services, is a certified Google Engage for Agencies partner.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
3.9
Facebook
3.7 / 5 (14)
Google
4.7 / 5 (3)
Xheight Studios logo
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Xheight Studios

101 Pondview Cir, Belchertown, MA 01007
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Business Description

Xheight Studios helps companies in Springfield promote their brands and messages to potential consumers on digital platforms. Its team utilizes both pay-per-click advertisements and search engine marketing solutions, which employ custom-created digital content, targeted messages, and analytics on consumer trends and responses. It also uses a variety of digital tools like Google Tag Manager, which helps clients monitor conversions by incorporating URL-tracking capabilities into their remarketing ads. The agency is led by Sean Sullivan, a Google-accredited PPC specialist who has participated in comprehensive marketing studies.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.5
Facebook
4.5 / 5 (72)
Google
5.0 / 5 (5)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
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Frequently Asked Questions

Why use PPC marketing?

PPC marketing is a flexible, potentially fast-paced option for getting the word out about products, services, events, or other offerings online. Some benefits include:

  • Rapid exposure to targeted audiences. PPC ads can launch within minutes, and website traffic can be impacted from day one.
  • Ability to tweak on the fly. Advertisers can run AB testing and change ads in real-time for improved results.
  • Ads may increase brand awareness. PPC ads put the website, company name, or product in front of users more often than other forms of online marketing.
  • Chance to hypertarget. Companies can target very specific demographics with different offers to increase engagement.

Does Google AdWords help organic search?

Some people believe paying for ads supports organic search, but this isn't typically true. The belief is that more exposure drives more clicks, which leads Google to believe a page is the right answer for a specific search. But the search engine is much smarter than that, and the best way to increase SEO is through strong optimization efforts.

How much is Google pay per click?

The cost of a click depends on several factors, including how much was bid for the keyword and the level of competition. On average, cost per click via the Google Ads network is between $1 and $2, though companies can pay much less than that for less competitive keywords. CPC for Google Search Network ads averages less than $1.

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