Expertise.com

Best Advertising Agencies in Springfield

2023

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Website
432 Front St, Chicopee, MA 01013

Why choose this provider?

Founded in 2003, Access to Media is a full-service agency that creates campaigns that are designed to connect brands with target audiences. Located in Chicopee and serving the Springfield area, the agency offers advertising across all media channels. They do statewide, regional and national media plans and buys. Its marketing team creates ads for newspapers, billboards, digital platforms, television, and magazines. Access to Media also handles aerial banners and bus wraps. The firm's clients include colleges, technology businesses, pharmaceuticals and retail just to name a few.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.8
Facebook
4.8 / 5 (9)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
1002 Summer Hill Dr, South Windsor, CT 06074

Why choose this provider?

The Tonsha Marketing Agency in South Windsor helps its clients in Springfield with complete solutions for marketing and advertising. This full-service marketing and ad agency counts credit unions, senior services, franchisees, municipalities, and membership-driven organizations among its client base. Its services include online and offline advertising campaigns, targeted marketing, video and animation, graphic design, email marketing, and content copywriting. Additionally, the agency offers display creation, print ads, SEO, and public relations.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
40 Tower Ln, Avon, CT 06001
  • E-Commerce SEO
  • Content Marketing
  • Website Development
  • Web Design
  • Social Media Marketing
  • Search Engine Optimization
  • Graphic Design
  • Brand Development

Why choose this provider?

Mintz + Hoke is an "Immersively Different" full-service advertising agency that was established more than 50 years ago. It works with Springfield businesses and government organizations and offers a variety of services, ranging from campaign analytics and event management to public relations and market research. It has experience running campaigns on platforms like TV, radio, and social media. The agency has been recognized as one of Connecticut’s Best Places to Work by the Hartford Business Journal.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.8
Facebook
4.8 / 5 (8)

Website
PO Box 610, Westfield, MA 01086

Why choose this provider?

Advertus Media is an advertising agency whose mission statement describes it as developing strategies to define the client's brand and target their customers with content that generates sales. Located in Westfield, it works with multiple industries in the Springfield metro area, including healthcare, legal, retail, and automotive. The agency creates and strategically manages content for all advertising channels, including the web, print, TV, and radio. Its additional services include buying advertising space and conducting an in-depth analysis of campaigns.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
1.8
Responsiveness
Friendliness
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Helpfulness
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Detail
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Website
55 Damon Rd Ste 1, Northampton, MA 01060

Why choose this provider?

Marketing Doctor is a women-owned advertising agency offering services to clients in Springfield and beyond. The agency a certified Google partner and a member of Facebook's manager program. Since its founding in 2003, Marketing Doctor has offered results-oriented, industry-leading marketing in local, regional, statewide, and national advertising campaigns. It specializes in media planning, 100% in-house media buying (traditional and digital), campaign execution, and the latest emerging media platforms, including Snapchat, OTT, and TikTok, among others.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (6)
Facebook
5.0 / 5 (1)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
970 Farmington Ave Ste 202, West Hartford, CT 06107

Why choose this provider?

Launched in 1996, Ryan Marketing offers traditional and digital advertising services to clients as diverse as home improvement companies, real estate agents, and manufacturing corporations. Located in West Harford, it works with businesses in the Springfield metro area with their local, regional, and national advertising campaigns. The agency's services include using pay-per-click, email, and banner ads to promote its client's brand. Traditional services include direct marketing, copywriting, and trade show materials. It also specializes in video ads for social media.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (9)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
1429 Park St Ste 33, Hartford, CT 06106

Why choose this provider?

Located in Hartford, CheckOff is a full-service advertising agency that serves businesses in Springfield and throughout the state. This company provides a broad range of services to growing businesses, including video production, web and mobile design and development, search engine marketing, and user experience analysis. At CheckOff, all work is completed in-house and the team's strategy is focused on brand messaging and goal setting. Past clients include Copper Hill Golf Club and Best of Care.

Website
7 Keynote Dr Ste A, Vernon, CT 06066

Why choose this provider?

ImageWorks LLC in Vernon works with Springfield clients to help them achieve their marketing and advertising objectives. Its multi-pronged approach includes quantifying clients' goals, creating and implementing solutions, marketing clients' websites, and monitoring and analytics to determine the results of its efforts. Some of its services include digital marketing, video and audio production, website creation and consulting, and application programming. Inbound marketing, paid search, SEO, online PR and political campaigns, and custom application development are available.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.9

Website
2074 Park St Ste 307, Hartford, CT 06106

Why choose this provider?

Located in Hartford, Go is an advertising and communications agency that serves clients throughout the Springfield metropolitan area with an additional location in Atlanta. This company was founded in 2004 and provides a broad range of services, including video production, website development, and graphic design. Go has completed work for businesses in a variety of industries. Past clients include Goodwill of Western and Northern Connecticut and Twin Oaks Health Club.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (6)
Google
5.0 / 5 (2)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
Simsbury, CT 607000%

Why choose this provider?

Located in Simsbury and serving the Springfield area, Industrial Clicks PPC is a digital ad agency that focuses exclusively on paid search advertising. With over 15 years of experience managing PPC programs, the agency has worked with businesses ranging from sole proprietorships to major universities and corporations. Industrial Clicks helps clients choose the right ad platform and format before formulating advertising strategies. Campaigns include account management, analysis, and an advertising program created with actionable data in mind.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
151 New Park Ave Ste 119, Hartford, CT 06106

Why choose this provider?

With locations in Hartford and Boston, New Park Creative is a woman-owned digital marketing agency serving the businesses of Springfield. The company creates content for its clients, and its team has experience developing advertisements that attract web users from Bing and Google searches. The team also offers SEO, social media management, web development, and influencer marketing. Past clients include ACMT, Blue Bell Mattress, ARC Safety Group, and Mountain View Landscape.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Yelp
5.0 / 5 (6)

Website
374 Abbe Road Ext, South Windsor, CT 06074

Why choose this provider?

The RiCas Media Group is an advertising and marketing agency and consultancy based in South Windsor, serving clients throughout the Springfield metro area. The agency offers a range of services to help its clients advertise their brand, product, or service, including negotiating fees for commercial time on various mediums and analyzing the results of advertising campaigns. Its additional services include producing print media campaigns, such as direct mail, magazines, and newspapers.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (1)

Website
PO Box 416 30 Tower Lane, Avon, CT 06001

Why choose this provider?

Conquest is a full-service advertising agency serving businesses in Springfield and the nearby areas from its office in Avon, Connecticut. The company's team uses a mixture of traditional and online advertisements to drive customers to the client's website and location. The employees offer PPC and email advertising, as well as design of signage, brochures, and direct mail advertisements. Conquest has worked with clients involved in health care, finance, and fashion.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (4)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
16 Southwood Dr, Bloomfield, CT 06002

Why choose this provider?

Dorenburg Kallenbach Advertising is a full-service advertising, marketing, and communications firm in Springfield that has over 25 years' experience helping businesses grow. Its creative team develops advertising strategies using market research and analysis to build direct mail and email campaigns, video ads and handles all clients' media planning needs. Its portfolio includes Community Housing Advocates Inc., Sunshine Wheels, Webster Investments, and Total Fitness. The agency also provides point of sale promotions, public relations, and social media management.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
146 Hopmeadow St, Weatogue, CT 06089

Why choose this provider?

Clarity Marketing is an advertising agency based in Weatogue, serving clients from all over the Springfield metro area and the adjoining communities. The firm focuses on video production, direct mail, professional printing, and social media management and marketing. Clarity Marketing handles both traditional and digital advertising, helping clients with logo designs, printed collateral design, print media, media buys for CATV and radio, press releases and communications, email marketing, and online advertisements such as PPC.

Website
161 Northampton St, Easthampton, MA 01027

Why choose this provider?

Rhyme is an Easthampton-based design and digital marketing agency serving clients throughout Springfield's metro area since 2015. The agency develops advertising campaigns for B2B and B2C clients, specializing in finance and tourism. As well as building automated email campaigns using Mailchimp. the agency also designs ads that form part of wider advertising strategies utilizing the reach of search engines, such as Google, and social media platforms, including Facebook and Instagram.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.0
Google
5.0 / 5 (4)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Frequently Asked Questions

  • What is an advertising agency?

    Advertising agencies are hired by various sized businesses to create advertisements for different media platforms. Agencies are typically staffed with teams that include graphic designers, copywriters, planners, and art directors. These team members work together to understand a company's brand, values, and goals and create ads for platforms such as print, web, mobile, radio, and television.

    There are several types of advertising agencies, including:

    Full-Service Agencies

    • Plan, develop and execute advertisements
    • Staffed by experts in all areas of advertising and marketing

    Interactive Agencies

    • Focus on online and mobile advertising
    • Advertising methods often feature interactive technology

    Creative Boutiques

    • Focus on creative components of advertisements
    • Smaller companies with a limited team of copywriters and creative staff

    Media-Buying Agencies

    • Acts as a broker, buying and selling airtime and advertising space
  • What is a full-service advertising agency?

    Full-service advertising agencies work with clients throughout the entire advertising process, from conceptualizing and developing advertising content, to executing advertising strategies. Alternatively, companies can work with à la carte advertising agencies if they're only looking for help with one or two steps of the advertising process, such as ad creation or media buying.

  • How much do companies spend on advertising?

    Most experts recommend companies spend about 8% of their gross revenue on advertising and marketing, but this amount can vary depending on the company's preferred method of advertising. One of the most expensive ads ever produced is Pepsi's “Joy of Pepsi” Super Bowl ad featuring Britney Spears, which cost the company more than $8 million.

  • How do advertising agencies make money?

    While some advertising agencies charge an hourly rate or fixed fee for their services, other fee structures can be a bit more complex. Some advertising agencies may charge clients based on value—that is, they take a percentage of the client's return on investment (ROI). These kinds of fee structures typically carry less risk for the customer because the advertising agency is financially incentivized to produce successful advertising.

  • How can companies use social media to advertise?

    Social media advertising can be a low-cost option for businesses of all sizes. Platforms such as Facebook and Instagram make it easy for companies to create their own advertisements and roll them out to their target audiences, with just a few clicks.

    However, while do-it-yourself social media advertising can be an effective solution for companies with limited advertising budgets, it goes without saying that the expertise of a skilled advertising agency shouldn't be discounted. Advertising experts can quickly help companies determine the best way to roll out social media campaigns and scale them to ensure a high return on investment.

  • What is a digital ad agency?

    Digital ad agencies combine the principles of traditional advertising, including graphic design and copywriting, with modern technology. These agencies typically go above and beyond standard advertising services, providing clients with a full host of marketing services and digital solutions. Some services that are commonly offered by digital ad agencies include:

    • Social media marketing
    • Search engine optimization
    • Content creation
    • Pay-per-click advertising
    • Website design
    • App development
    • Email marketing
    • Media campaigns
    • Video production
  • What ad agency does Geico use?

    For more than 25 years, Geico has been working with The Martin Agency. Together, this insurance provider and its advertising agency have created an enormous catalog of witty campaigns for television, radio, and digital media.

    Several principles are followed in the creation of Geico's ads, including light humor and clarity of brand. Following these principles, The Martin Agency has created a broad range of recognizable characters and ads for Geico, including the Hump Day campaign and, of course, Geico's famous gecko commercials.