Expertise.com

Best Advertising Agencies in Lafayette

Laurels
Laurels

We did the research for you!

Learn more
  • checkboxLicensing
  • checkboxUser Reviews
  • checkboxMystery Shopping Calls

Advertising Agencies FAQs

Learn more
brandRUSSO logo
Visit WebsiteWebsite

brandRUSSO

116 E Congress St, Lafayette, LA 70501
Visit WebsiteWebsite
  • Brand Development

Business Description

Advertising solutions provider, brandRUSSO, offers its services to clients based in the Lafayette area. As a brand agency, it uses consumer insights to develop initiatives that can positively influence consumer behavior. It emphasizes emotional connections with the target audience, which are considered crucial in converting them into paying customers. This process, trademarked Razor Branding, penetrates various facets of advertising, marketing, social media, interactivity, and media management. Founders Jaci and Michael Russo have a combined industry experience of over 45 years.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.6
Facebook
5.0 / 5 (26)
Yelp
3.5 / 5 (3)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
Burning Stick Creative logo
Visit WebsiteWebsite

Burning Stick Creative

217 Garfield St, Lafayette, LA 70501
Visit WebsiteWebsite
  • Web Design
  • Social Media Marketing
  • Brand Development

Business Description

Burning Stick Creative serves clients in Lafayette who need an advertising agency. The team creates live videos and animated media fit for television commercials and social media campaigns. VR and augmented reality choices are available. Its experts handle live stream and photography projects and deliver brand development services. In addition to advertising, the agency takes on digital marketing tasks, like geofence targeting and PPC management. It has finished jobs for Vermilionville and Louisiana Orthopaedic Specialists.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (3)
Facebook
5.0 / 5 (1)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
Cause and Event PR logo
Visit WebsiteWebsite

Cause and Event PR

120 Laguna Ln, Lafayette, LA 70508
Visit WebsiteWebsite
  • PPC Advertising
  • Brand Development
  • Integrated Media Campaigns

Business Description

Cause and Event PR provides services to businesses throughout Lafayette and the neighboring locations. The firm offers PR solutions that include public relations and media outreach, interview coaching, and crisis management. Its PR professionals also handle product and event promotion and offer clients copywriting services for their press releases, newsletters, commercial scripts, and websites. The firm has served clients in various industries, such as Mardi Gras Mayhem Annual Hockey Tournament, LA Ice Arena, Just In Case Inc., and Hollier's Home Improvement.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.0

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
Dovetail Digital Marketing logo
Visit WebsiteWebsite

Dovetail Digital Marketing

4021 Ambassador Caffery Parkway Building A, Suite 157, Lafayette, LA 70503
Visit WebsiteWebsite
  • Search Engine Optimization
  • Web Design
  • Website Development
  • Graphic Design
  • Social Media Marketing
  • PPC Advertising
  • Integrated Media Campaigns

Business Description

Dovetail Digital Marketing works with businesses and non-profits in Lafayette. It offers a wide array of advertising solutions, including print collateral, social media advertising, content and email marketing, and website optimization. The agency custom designs a marketing plan for each client, leveraging a blend of both digital and traditional strategies. It has worked with clients ranging from attorneys and restaurants to engineering firms and oil and gas companies. Clients include Morgan Street Dance, Teche Dental, and Mack Energy Co.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (3)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
Foster Marketing logo
Visit WebsiteWebsite

Foster Marketing

3909-F Ambassador Caffery, Lafayette, LA 70503
Visit WebsiteWebsite
  • Search Engine Optimization
  • Graphic Design
  • PPC Advertising
  • Brand Development

Business Description

Foster Marketing caters to organizations and businesses based in the Lafayette metro. For more than 40 years, it has been creating advertising and awareness strategies involving branding and positioning for its clients in the manufacturing and industrial, oil and gas, and energy services industries. Its professionals also handle projects related to PR, SEO and SEM, and email marketing. Founder George Foster is a member of the American Marketing Association and the Public Relations Society of America.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.5
Google
4.0 / 5 (1)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
Graham Group logo
Visit WebsiteWebsite

Graham Group

2014 West Pinhook Road, Suite 210, Lafayette, LA 70508
Visit WebsiteWebsite
  • Social Media Marketing
  • Content Marketing
  • PPC Advertising

Business Description

Graham Group serves companies in the Lafayette metro and nearby areas. It helps clients deliver messages to their target markets through various types of media, including radio, television, magazines, and newspapers. Its team also assists businesses in the areas of marketing strategy development, market research, budgeting, and project coordination. Digital services such as email marketing, database development, and SEO are also provided. Graham Group has been offering advertising and marketing services for over three decades.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (1)
Facebook
5.0 / 5 (1)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
4.0
Responsiveness
Friendliness
Helpfulness
Detail
––
Points 2 Marketing logo
Visit WebsiteWebsite

Points 2 Marketing

100 Periwinkle Trace, Lafayette, LA 70529
Visit WebsiteWebsite
  • Graphic Design
  • Content Marketing

Business Description

Points 2 Marketing addresses the needs of businesses in Lafayette. It utilizes industry-standard marketing tools and techniques to assist clients in enhancing their brand recognition and increasing sales. The agency provides marketing plans that include an overview of the client's marketing and advertising goals and a description of their target market. It also offers content marketing solutions for newsletters, seminars, radio, and television advertisements. Stephanie Eckler, the CEO and founder of the agency, has more than 20 years of management and marketing experience.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (15)
Google
5.0 / 5 (1)
Potenza Inc. logo
Visit WebsiteWebsite

Potenza Inc.

600 Jefferson St. Ste. #730, Lafayette, LA 70501
Visit WebsiteWebsite
  • PPC Advertising
  • Content Marketing

Business Description

Potenza Inc. is a creative and digital marketing agency that caters to businesses in Lafayette and the surrounding areas. Its team of in-house marketing experts helps clients build engagement among their target customers through social advertising on Facebook, Instagram, Youtube, and Yelp. They also provide other services related to public relations, email marketing, and web and graphic design. Potenza works with different types of clients, including medical experts, restaurants, alcoholic beverage companies, and apparel brands. The agency has been recognized five times by Inc 5000.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (14)
Google
5.0 / 5 (3)
Right Angle logo
Visit WebsiteWebsite

Right Angle

119 East Main Street, Lafayette, LA 70501
Visit WebsiteWebsite
  • Brand Development

Business Description

Right Angle, a Lafayette advertising firm, has been in business for over 27 years. It promotes dimensional branding to identify new opportunities for increasing market share and strengthening customer loyalty. The company also offers marketing, public relations, social media platforms, and sales management services. Right Angle has produced work for various industries, including architecture and government. Its projects include websites for Paul and Lulu Hilliard University Art Museum and Lafayette Consolidated Government transit system buses.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (8)
Google
5.0 / 5 (2)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
Sides & Associates logo
Visit WebsiteWebsite

Sides & Associates

222 Jefferson Street, Suite B, Lafayette, LA 70501
Visit WebsiteWebsite
  • PPC Advertising
  • Brand Development
  • Integrated Media Campaigns

Business Description

Sides & Associates represents government agencies, local businesses, and non-profit organizations throughout Lafayette. For over 44 years, the firm has been creating custom advertising strategies, including copywriting, web design, email promotions, broadcast television placements, social media advertising, and search engine marketing. Its creative team maximizes marketing opportunities by executing advertising campaigns on various digital platforms like Foursquare, Flickr, Twitter, and Youtube. Sides & Associates is a member of the American Association of Advertising Agencies. It has received over 400 awards, including the New York Festival Award.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (3)
Google
5.0 / 5 (1)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
Back to Providers

Frequently Asked Questions

What is an advertising agency?

Advertising agencies are hired by various sized businesses to create advertisements for different media platforms. Agencies are typically staffed with teams that include graphic designers, copywriters, planners, and art directors. These team members work together to understand a company's brand, values, and goals and create ads for platforms such as print, web, mobile, radio, and television.

There are several types of advertising agencies, including:

Full-Service Agencies

  • Plan, develop and execute advertisements
  • Staffed by experts in all areas of advertising and marketing

Interactive Agencies

  • Focus on online and mobile advertising
  • Advertising methods often feature interactive technology

Creative Boutiques

  • Focus on creative components of advertisements
  • Smaller companies with a limited team of copywriters and creative staff

Media-Buying Agencies

  • Acts as a broker, buying and selling airtime and advertising space

What is a full-service advertising agency?

Full-service advertising agencies work with clients throughout the entire advertising process, from conceptualizing and developing advertising content, to executing advertising strategies. Alternatively, companies can work with à la carte advertising agencies if they're only looking for help with one or two steps of the advertising process, such as ad creation or media buying.

How much do companies spend on advertising?

Most experts recommend companies spend about 8% of their gross revenue on advertising and marketing, but this amount can vary depending on the company's preferred method of advertising. One of the most expensive ads ever produced is Pepsi's “Joy of Pepsi” Super Bowl ad featuring Britney Spears, which cost the company more than $8 million.

How do advertising agencies make money?

While some advertising agencies charge an hourly rate or fixed fee for their services, other fee structures can be a bit more complex. Some advertising agencies may charge clients based on value—that is, they take a percentage of the client's return on investment (ROI). These kinds of fee structures typically carry less risk for the customer because the advertising agency is financially incentivized to produce successful advertising.

How can companies use social media to advertise?

Social media advertising can be a low-cost option for businesses of all sizes. Platforms such as Facebook and Instagram make it easy for companies to create their own advertisements and roll them out to their target audiences, with just a few clicks.

However, while do-it-yourself social media advertising can be an effective solution for companies with limited advertising budgets, it goes without saying that the expertise of a skilled advertising agency shouldn't be discounted. Advertising experts can quickly help companies determine the best way to roll out social media campaigns and scale them to ensure a high return on investment.

What is a digital ad agency?

Digital ad agencies combine the principles of traditional advertising, including graphic design and copywriting, with modern technology. These agencies typically go above and beyond standard advertising services, providing clients with a full host of marketing services and digital solutions. Some services that are commonly offered by digital ad agencies include:

  • Social media marketing
  • Search engine optimization
  • Content creation
  • Pay-per-click advertising
  • Website design
  • App development
  • Email marketing
  • Media campaigns
  • Video production

What ad agency does Geico use?

For more than 25 years, Geico has been working with The Martin Agency. Together, this insurance provider and its advertising agency have created an enormous catalog of witty campaigns for television, radio, and digital media.

Several principles are followed in the creation of Geico's ads, including light humor and clarity of brand. Following these principles, The Martin Agency has created a broad range of recognizable characters and ads for Geico, including the Hump Day campaign and, of course, Geico's famous gecko commercials.

How much do advertising agencies charge?

The cost of advertising services can vary greatly, with social media advertising campaigns ranging from $250 to $10,000 per month and video advertisements starting from about $1,000 to more than $1 million. Other services, including copywriting and graphic design, are also subject to varying costs, with some agencies charging a combined fee for copywriting and graphic design and others charging à la carte.

Why do companies advertise?

There are many benefits to advertising a business. While every company tends to go about advertising their products or services in different ways, the benefits are generally the same. They include:

  • Generating awareness of the business
  • Sharing information about upcoming sales or product launches with consumers
  • Providing consumers with details, such as the business's address, website or phone number
  • Establishing brand identity
  • Changing the general public's perception of the business
  • Increasing revenue

What does a copywriter do at an ad agency?

Copywriters are an important part of an advertising agency's creative team. Working alongside art directors and graphic designers, copywriters help to determine the tone for the advertisements they create. They're responsible for writing text, scripts and CTAs (call to action) for print and digital media advertising, and, in many cases, they come up with taglines, which are often the most memorable part of an advertisement.

What does a managing director do at an ad agency?

Managing directors are responsible for overseeing the relationship between clients and the creative team. They act as a liaison between these parties, ensuring that the creative team is meeting the needs of the client and producing work in an efficient and timely manner. The managing director is also responsible for handling financial transactions with the client and, in most companies, reporting financial information to the company's financial director.

Are ad agencies liable for false advertising?

In the event that false claims are made in advertisements, the Federal Trade Commission (FTC) typically investigates both the brand and the ad agency. Liability is then determined on a case-by-case basis. As such, it's important that brands and ad agencies work together to create honest advertising campaigns and establish strict compliance and quality assurance processes.

Read all FAQs