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Best PR Firms in Lexington

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Boxcar logo
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Boxcar

175 E Main Street, Suite 300, Lexington, KY 40507
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Business Description

Boxcar works with clients in and around Lexington seeking to protect the image of their companies or organization in public. It assists clients with public relations affairs, such as enhancing communications strategy and developing advertising and marketing programs and campaigns. It also oversees media for nationally-broadcast events. In addition, the firm aids in the resolution of corporate issues and crises. Its team has over 90 years of combined crisis communications experience and has helped over 150 organizations and individuals.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Facebook
5.0 / 5 (8)
BrainBox Immersive Marketing logo
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BrainBox Immersive Marketing

325 W. Main St., Lexington, KY 40507
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  • Website Design
  • Social Media Marketing
  • Media Training

Business Description

BrainBox Immersive Marketing is a Lexington-based agency that has been working with different brands and businesses since 1999. It helps entrepreneurs place their brands in front of their target audiences through public and media relations. Its services include event design and staffing, sponsorship consulting, customer interactions, and guerilla marketing. In addition, the agency offers experiential marketing, brand strategy, paid advertising, and marketing automation services. Some of BrainBox Immersive Marketing's highlighted clients are Valvoline, Converse, and John Deere.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.8
Facebook
4.8 / 5 (205)
Google
5.0 / 5 (2)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
4.0
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Bullhorn logo
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Bullhorn

Lexington, KY
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  • Branding

Business Description

Bullhorn is a certified B-Corp company that helps purpose-driven businesses in Lexington increase brand awareness. It has created public relations strategies for several clients, including Applied Civics, Dixon Dedman, and Ashley Energy. The company also offers digital marketing services such as web design and development, content creation, and social media management. Bullhorn creates a visual and verbal identity through an ethnographic combination of interviews, workshops, and independent research. The company is a member of the Nostos organization, which promotes business collaboration.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.9
Google
4.9 / 5 (7)
Facebook
5.0 / 5 (3)
C2 Strategic Communications logo
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C2 Strategic Communications

800 East High Street, Suite 224, Lexington, KY 40502
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  • Influencer Marketing

Business Description

C2 Strategic Communications is a PR firm that serves clients in Lexington. The company offers communications and marketing strategies to help businesses and organizations promote their stories to their target audience. Its PR specialists handle media relations, crisis communications, public involvement, and events planning. The team caters to various industries, including education, real estate, transportation, construction, government, and health care. Chad Carlton, the company's founder, has worked as a journalist, public relations executive, and communications director for three decades.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.8
Facebook
5.0 / 5 (4)
REnew Media logo
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REnew Media

321 Henry Street, Lexington, KY 40508
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  • Social Media Marketing
  • Media Training

Business Description

REnew Media is a marketing consulting company founded in 2017 to benefit tenants of BC Wood Properties. It caters to clients in Lexington and the surrounding areas looking for PR services, helping them with earning media attention in the community they serve. The agency also takes on web development jobs and implements digital marketing strategies like SEO, social media management, and email marketing. In addition, it helps business owners boost their brands by producing signages and giveaway items.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (1)
Facebook
5.0 / 5 (1)
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Frequently Asked Questions

What is public relations?

Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.

What is a PR firm?

PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

  • Crisis management
  • Investor relations
  • Media relations
  • Corporate communications
  • Reputation management
  • Social media
  • Speech writing
  • Event planning

What does a PR firm do?

Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

What is public relations in marketing?

Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

Do I need to give my PR company a 1099?

Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.

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