Expertise.com

Best PR Firms in Fort Wayne

Laurels
Laurels

We did the research for you!

Learn more
  • checkboxLicensing
  • checkboxUser Reviews
  • checkboxMystery Shopping Calls

PR Firms FAQs

Learn more
Asher logo
Visit WebsiteWebsite

Asher

535 West Wayne St, Fort Wayne, IN 46802
Visit WebsiteWebsite
  • Media Training
  • Branding

Business Description

Founded in 1974, Asher Agency is a full-service public relations, advertising, and marketing agency based in Fort Wayne. It has four offices across the country to serve clients in the consumer, government, economic development, corporate, retail, and education industries. Services include public and government relations, brand development, creative services, digital marketing, and media buying and planning. Asher Agency is a member of the Advertising Federation of Fort Wayne, the Public Relations Society of America, and the American Association of Advertising Agencies.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.8
Facebook
4.8 / 5 (13)
Google
4.8 / 5 (9)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
Ferguson logo
Visit WebsiteWebsite

Ferguson

347 W. Berry St. 3rd Floor, Fort Wayne, IN 46802
Visit WebsiteWebsite
  • Media Training
  • Content Marketing

Business Description

Ferguson offers a variety of PR-related services to organizations and businesses in Fort Wayne. It works closely with clients to help them tell their stories and elevate their brands, products, and services. The company assists entrepreneurs in improving their relevancy through its full-service media relations, strategic planning and implementation, and content and platform management solutions. Its specialists also provide SEO, live data system integration, and website design services. CEO John Ferguson has been handling marketing and account management tasks for over 25 years.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.8
Facebook
4.7 / 5 (13)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
Fort Wayne Marketing logo
Visit WebsiteWebsite

Fort Wayne Marketing

3201 Stellhorn, Suite C112, Fort Wayne, IN 46815
Visit WebsiteWebsite
  • Social Media Marketing
  • Branding

Business Description

Fort Wayne Marketing is a branding and advertising agency that serves clients in the metro. It offers public relations services for small businesses, B2B companies, and non-profit organizations. The company takes a public relations approach that involves the identification of journalists who have written on related topics and the evaluation of the purchasing behavior of clients. Owner John Paff teaches public relations courses at a regional university. He appeared on WPTA’s INsight program in April 2020, where he discussed the do's and don'ts of crisis communication.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (7)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
Nichols Brand Stories logo
Visit WebsiteWebsite

Nichols Brand Stories

2825 E Dupont Road, Fort Wayne, IN 46825
Visit WebsiteWebsite
  • Social Media Marketing
  • Media Training

Business Description

Nichols Brand Stories is a Fort Wayne-based company that has more than three decades of experience in the marketing and advertising industry. It offers strategy and planning services involving public relations, event planning, brand audits and positioning, and research solutions to promote products or maintain clients' brand reputation. It also handles website design, social media management, and video production services. Nichols Brand Stories has completed marketing and advertising projects for Indiana University Fort Wayne, First Bank of Berne, Steel Dynamics, and Habitat for Humanity.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.9
Facebook
5.0 / 5 (6)
Google
4.0 / 5 (1)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail
Back to Providers

Frequently Asked Questions

What is public relations?

Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.

What is a PR firm?

PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

  • Crisis management
  • Investor relations
  • Media relations
  • Corporate communications
  • Reputation management
  • Social media
  • Speech writing
  • Event planning

What does a PR firm do?

Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

What is public relations in marketing?

Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

Do I need to give my PR company a 1099?

Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.

Read all FAQs