9 Best Boise PR Firms

Atlas Strategic Communications is a Boise-based public relations and communications agency helping its clients achieve local, regional, and national recognition. The firm offers expertise across a diverse scope of industries, including government, natural resources, food processing, telecommunications, defense, economic development, and collegiate athletics. The team leverages is strong journalistic connections to help its clients achieve their objectives. It engages audiences through traditional and digital channels, including the most effective social media platforms. Atlas Strategic Communications also utilizes opportunities for its clients to participate in public engagement campaigns. Additionally, its team offers expertise when the need for crisis management arises.

Full Swing Public Relations is a Boise-based agency specializing in helping women leaders share their stories. The firm offers integrated strategic communications campaigns, including social media strategy and management. Full Swing also develops and launches digital products like e-courses and membership sites. Full Swing's relationships with journalists at top-tier national publications, as well as regional outlets, have raised the profiles of clients across the Mountain West and beyond. Founded by former journalist and local elected official Caitlin Copple Masingill, Full Swing offers government affairs and campaign support on a selective basis.

Marketing by Design is an Eagle-based public relations and marketing agency delivering communications solutions to a wide spectrum of industries since 1986. Its team offers expertise in both public and government communications, developing public relations campaigns and assisting with government relations lobbying. The firm's media research and planning strategy provides insight into the platforms and content that most effectively meet its clients' goals and objectives. Marketing by Design's portfolio provides examples of its client diversity, including Idaho Heritage Trust, JC Watson Packing Company, SORT Bioenergy, Gallery Homes by Varriale, and Mercato Coffee House.

Portman Square Group is a full-service public affairs advisory and communications firm serving clients from Fortune 100 firms to non-profits and small businesses in Idaho, nationally, and around the globe. The firm provides a bespoke ability to meet clients’ needs, bringing expertise in crisis management, strategic communications, and federal government relations honed through decades of high-level experience in Washington, D.C. and New York. Portman Square Group's senior team provides strategic counsel on how to move public opinion, define key policy positions, and produce data-driven messages, creating impactful materials that drive the message. PSG offers public affairs and issues management, with deep policy expertise and a reputation for results and unmatched networks.

Red Sky delivers public relations and communications solutions to the Boise business community. Offering expertise in the tourism, government, technology, consumer, and healthcare industries, Red Sky's team tailors its approach to successfully achieve the client's objectives. It establishes a critical position at three specific points: influencer, media, and community communications. As a trusted resource, an influencer who connects with the brand helps bolster public awareness. By the same token, earned media awareness comes about by developing a positive reputation. Red Sky's focus on its client's local and community events provides greater interaction with online presence.

The McGee Group is a public relations and communications firm serving the Boise business community. The team collaborates with its clients to establish brand and goals as well as determine target audience. It conducts in-depth research and analysis to achieve the greatest success for aligning its campaign with client objectives. The McGee Group incorporates compelling copy with traditional and digital media to convey the brand's story. It targets social media platforms that offer the most effective ROI. Additionally, the agency specifically chooses events and engagements that meet its client's agenda, creating positive interaction and enhanced visibility.

Tracy Consulting is a full-service marketing and PR firm in Boise. It was founded by Mike Tracy, who brings 40+ years of consultancy experience to the company. The agency has partnered with Social Eyes Marketing, enabling it to offer an integrated PR and advertising service. Its services range from managing political campaigns and handling crises to generating communications for the media, communities, and its clients' employees. The agency's previous clients have included the Idaho Meth Project, Northwest Christian Credit Union, the Idaho Department of Lands, and the Idaho Consumer Owned Utilities Association.