Expertise.com

2024

Last updated:

Best Advertising Agencies in Columbus, GA

Our Recommended Top 3

We did the research for you!

  • Licensing
  • User Reviews
  • Mystery Shopping Calls

Our goal is to connect people with the best local professionals. We scored Columbus Advertising Agencies on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

31Reviewed

19Curated

3Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

1001 Lockwood Avenue, Columbus, GA 31999

Expertise.com Rating

Review Sources

Facebook
4.9 (18)
Google
4.7 (6)
Yelp
3.0 (2)

Why choose this provider?

Communicorp offers advertising services to clients throughout the Columbus metro and the surrounding areas. Its team creates different marketing solutions to improve its business and boost its brand awareness by providing graphic design, campaign development, and printing services. Its senior vice president, Eric Seldon, is a member of the Georgia Minority Supplier Development Council. Communicorp has more than three decades of experience in the industry. Its previous clients include Harley Owners Group, Aflac Convention, and Living the Legacy.

  • Brand Development
  • Content Marketing
  • Social Media Marketing

707 South Railroad St, Phenix City, AL 36867

Expertise.com Rating

Review Sources

Google
5.0 (5)
Facebook
5.0 (5)

Why choose this provider?

SharpCove is a full-service digital agency that serves businesses of various sizes in Columbus and the surrounding areas. Its team offers creative services, such as print advertising, logo design, packaging design, and brand identity strategizing. Other services like web design and development, landing page creation, search engine optimization, social media management, and email marketing are also available. The agency has experience working with different types of clients, including real estate firms, restaurants, law offices, nonprofits, and foundations.

  • Website Development
  • Web Design
  • Search Engine Optimization

627 2nd Avenue Suite 2, Columbus, GA 31901

Expertise.com Rating

Review Sources

Google
5.0 (3)
Facebook
5.0 (2)

Why choose this provider?

Image By Design is a full-service advertising agency that serves business owners in Columbus and neighboring areas. For more than two decades, it has been providing advertising and branding strategies, including the production of television commercials, print advertising, social media campaigns, and radio advertising. Its team also performs web design, logo development, media planning, and signage design. Image By Design has experience working with different types of clients, such as banks, medical centers, restaurants, educational institutions, and contractors.

  • Social Media Marketing
  • Brand Development

Compare our Top Advertising Agencies

NameExpertise RatingAddressPromotionsLearn more
Communicorp
1001 Lockwood Avenue, Columbus, GA 31999
SharpCove
707 South Railroad St, Phenix City, AL 36867
Image By Design
627 2nd Avenue Suite 2, Columbus, GA 31901

FAQs

  • What is an advertising agency?

    Advertising agencies are hired by various sized businesses to create advertisements for different media platforms. Agencies are typically staffed with teams that include graphic designers, copywriters, planners, and art directors. These team members work together to understand a company's brand, values, and goals and create ads for platforms such as print, web, mobile, radio, and television.

    There are several types of advertising agencies, including:

    Full-Service Agencies

    • Plan, develop and execute advertisements
    • Staffed by experts in all areas of advertising and marketing

    Interactive Agencies

    • Focus on online and mobile advertising
    • Advertising methods often feature interactive technology

    Creative Boutiques

    • Focus on creative components of advertisements
    • Smaller companies with a limited team of copywriters and creative staff

    Media-Buying Agencies

    • Acts as a broker, buying and selling airtime and advertising space
  • What is a full-service advertising agency?

    Full-service advertising agencies work with clients throughout the entire advertising process, from conceptualizing and developing advertising content, to executing advertising strategies. Alternatively, companies can work with à la carte advertising agencies if they're only looking for help with one or two steps of the advertising process, such as ad creation or media buying.

  • How much do companies spend on advertising?

    Most experts recommend companies spend about 8% of their gross revenue on advertising and marketing, but this amount can vary depending on the company's preferred method of advertising. One of the most expensive ads ever produced is Pepsi's “Joy of Pepsi” Super Bowl ad featuring Britney Spears, which cost the company more than $8 million.

  • How do advertising agencies make money?

    While some advertising agencies charge an hourly rate or fixed fee for their services, other fee structures can be a bit more complex. Some advertising agencies may charge clients based on value—that is, they take a percentage of the client's return on investment (ROI). These kinds of fee structures typically carry less risk for the customer because the advertising agency is financially incentivized to produce successful advertising.

  • How can companies use social media to advertise?

    Social media advertising can be a low-cost option for businesses of all sizes. Platforms such as Facebook and Instagram make it easy for companies to create their own advertisements and roll them out to their target audiences, with just a few clicks.

    However, while do-it-yourself social media advertising can be an effective solution for companies with limited advertising budgets, it goes without saying that the expertise of a skilled advertising agency shouldn't be discounted. Advertising experts can quickly help companies determine the best way to roll out social media campaigns and scale them to ensure a high return on investment.

  • What is a digital ad agency?

    Digital ad agencies combine the principles of traditional advertising, including graphic design and copywriting, with modern technology. These agencies typically go above and beyond standard advertising services, providing clients with a full host of marketing services and digital solutions. Some services that are commonly offered by digital ad agencies include:

    • Social media marketing
    • Search engine optimization
    • Content creation
    • Pay-per-click advertising
    • Website design
    • App development
    • Email marketing
    • Media campaigns
    • Video production
  • What ad agency does Geico use?

    For more than 25 years, Geico has been working with The Martin Agency. Together, this insurance provider and its advertising agency have created an enormous catalog of witty campaigns for television, radio, and digital media.

    Several principles are followed in the creation of Geico's ads, including light humor and clarity of brand. Following these principles, The Martin Agency has created a broad range of recognizable characters and ads for Geico, including the Hump Day campaign and, of course, Geico's famous gecko commercials.