Aura is a software development firm focusing on helping salons in and around Miami Beach. Its experts develop software for single- and multi-location salon owners to aid them in addressing their business challenges. Some of the software they build and set up are smart booking, online payments, and POS. They also offer features like a salon wallet and SENT texting systems that help improve user experience. Clients have access to a dashboard that allows them to see progress and analyze the results of campaigns.