Prime Roofing is a family-owned and family-operated company that caters to commercial and residential property owners in Roseville and the surrounding areas. It offers a wide range of roofing services, including inspection, installation, maintenance, repair, and replacement. It works on different types of roofing materials, such as asphalt shingles, EPDM, metal, PVC, and tiles. Prime Roofing uses brands like Boral Roofing, CertainTeed, DaVinci Roofscapes, Eagle Roofing, and IKO. Jose Hernandez, the CEO, started working in the roofing industry at the age of 17.