Creative Edge Communications, Inc. is a full-service marketing firm that serves businesses, ministries, and non-profit organizations in Fontana and the surrounding areas. It seeks to communicate clients' messages and stories through advertising processes such as creative development and production, media buying, and distribution. With over three decades of combined industry experience, its team provides video, audio, photography, and packaging design and production services. The company has worked with major clients such as Houzz, Meals on Wheels Orange County, and Friends Community Church.
700 Lime Street, Brea, CA 92821
Brea, CA 92821
In the event that false claims are made in advertisements, the Federal Trade Commission (FTC) typically investigates both the brand and the ad agency. Liability is then determined on a case-by-case basis. As such, it's important that brands and ad agencies work together to create honest advertising campaigns and establish strict compliance and quality assurance processes.
Managing directors are responsible for overseeing the relationship between clients and the creative team. They act as a liaison between these parties, ensuring that the creative team is meeting the needs of the client and producing work in an efficient and timely manner. The managing director is also responsible for handling financial transactions with the client and, in most companies, reporting financial information to the company's financial director.
Copywriters are an important part of an advertising agency's creative team. Working alongside art directors and graphic designers, copywriters help to determine the tone for the advertisements they create. They're responsible for writing text, scripts and CTAs (call to action) for print and digital media advertising, and, in many cases, they come up with taglines, which are often the most memorable part of an advertisement.