Best Advertising Agencies in Elk Grove

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Crossover logo
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Crossover

6212 Thicket Ct., Elk Grove, CA 95758
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  • Brand Development

Business Description

Crossover serves businesses throughout the Elk Grove area and helps them showcase their products and services and achieve brand recognition through the utilization of advertising solutions. These include creating and developing both digital and traditional ad campaigns, logos, packaging materials, and websites. It also produces videos for short- and long-form commercials, allowing consumers to engage and get informed. Crossover caters to various industries, such as automotive, banking, health, and technology. Steve Climons, a brand developer, holds a BFA degree.

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CSB Marketing

P.O Box 2008, Elk Grove, CA 95624
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  • Brand Development

Business Description

CSB Marketing provides digital and traditional services that are tailored to the different budgets of small businesses in Elk Grove. The company assists clients in choosing a media mix for their promotional needs such as radio, TV, print, and social media advertising. Its professionals develop brands and strategies, launch campaigns through outdoor billboards, and design graphics. Founder Scott Hamilton holds certifications from the Radio Advertising Bureau and provides The Science of Marketing Small Business seminars at the local chambers of commerce.

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Frequently Asked Questions

Are ad agencies liable for false advertising?

In the event that false claims are made in advertisements, the Federal Trade Commission (FTC) typically investigates both the brand and the ad agency. Liability is then determined on a case-by-case basis. As such, it's important that brands and ad agencies work together to create honest advertising campaigns and establish strict compliance and quality assurance processes.

What does a managing director do at an ad agency?

Managing directors are responsible for overseeing the relationship between clients and the creative team. They act as a liaison between these parties, ensuring that the creative team is meeting the needs of the client and producing work in an efficient and timely manner. The managing director is also responsible for handling financial transactions with the client and, in most companies, reporting financial information to the company's financial director.

What does a copywriter do at an ad agency?

Copywriters are an important part of an advertising agency's creative team. Working alongside art directors and graphic designers, copywriters help to determine the tone for the advertisements they create. They're responsible for writing text, scripts and CTAs (call to action) for print and digital media advertising, and, in many cases, they come up with taglines, which are often the most memorable part of an advertisement.

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