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Best Social Media Marketing Agencies in Boston, MA

Our Recommended Top 16

We did the research for you!

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Our goal is to connect people with the best local professionals. We scored Boston Social Media Marketing Agencies on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

110Reviewed

72Curated

16Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

Boston, MA

Expertise.com Rating

Why choose this provider?

Fresh Content Society is a social media management company serving the Boston community. It works with global and local brands that want to increase their engagement, audience size, leads, and sales through socially relevant and channel-specific content. The firm provides a custom approach to content strategy that focuses on paid and organic media. It works on YouTube shorts and series, TikTok product demos and trends, tweets, and even memes. It has produced social media content for companies like Topco, Manny's, Klein Tools, and KFC.

  • Social Media Marketing
  • Brand Development
  • PPC Advertising

Boston, MA

Expertise.com Rating

Why choose this provider?

Need help contacting a Social Media Marketing Agency in Boston? Call our Concierge team at 848-Book-Pro (848-266-5776 from 6 am - 4 pm PT | Mon - Fri). They are standing by to help you get the service you need.

361 Newbury Street, Boston, MA 02115

Expertise.com Rating

Review Sources

Facebook
4.2 (93)
Google
5.0 (17)

Why choose this provider?

BIG FISH PR serves the digital needs of B2B, B2B2C, and B2C brands and companies throughout Boston. Through planned marketing and creative storytelling on online channels like social media, it supports clients in redefining industries. The agency integrates traditional PR with corporate communications and digital media relations in an effort to increase mindshare and market share for different businesses. Sustainability, Autonomous vehicles, robotics, AI, and SAAS are some of its key target areas. BIG FISH handles PR campaigns for US national tech, enterprise, lifestyle, and consumer clients located in the US, Europe, and APAC.

20 Central St Ste 109, Salem, MA 01970

Expertise.com Rating

Review Sources

Facebook
5.0 (17)

Why choose this provider?

OctoCog Marketing & Design, which is based in Salem, serves businesses and nonprofits in the Boston metro area. The boutique marketing firm identifies target audiences, performs testing, and launches, develops, and evaluates paid ad campaigns. Additionally, it shows progress and evaluates new strategies. The company posts relatable content, creates visuals, and manages platforms. OctoCog Marketing & Design also offers consultations as well as branding services. Founder Dan Donato has over 20 years of experience.

201 Bridle Way, Tiverton, RI 02878

Expertise.com Rating

Review Sources

Google
5.0 (4)

Why choose this provider?

Blackwoods Web Development is a professional social media marketing company that operates near Boston. The digital marketing outfit mainly serves small businesses, such as Steinhof Dental and Eastern Rhode Island Conservation District. Blackwoods Web Development helps clients reach broader audiences by creating social media strategies for them prior to implementation. Include designs and develops websites as well. Blackwoods Web Development is certified by HubSpot Academy in inbound marketing.

1 Lincoln St Suite 2400, Boston, MA 02111

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Review Sources

Google
5.0 (5)

Why choose this provider?

Yellow House Creative is a women-led digital marketing agency serving the Boston community. It delivers award-winning social media content through platforms such as TikTok, Instagram, Facebook, and LinkedIn. Its team of strategists develops and manages organic and paid social media posts, creates marketing plans, and provides content coaching support. Their work is a 2022 Webby Honoree for Best Overall Brand Presence and a 2022 New England American Advertising Award recipient. Yellow House Creative has been operating since 2014.

  • social media content development
  • Snapchat
  • Social Media Strategy
  • Facebook
  • Content Marketing
  • TikTok
  • Reddit
  • Instagram
  • Social Media Marketing
  • LinkedIn

100 Independence Drive Suite 7-553, Hyannis, MA 02601

Expertise.com Rating

Review Sources

Facebook
4.4 (42)

Why choose this provider?

C&P Business Media caters to clients in the New Bedford metro and the surrounding communities. The agency helps businesses increase website traffic and make their brands stand out by offering various social media marketing services. These include content promotion, customer engagement, networking, and reputation management. Also included in its line of digital marketing solutions are custom publication and graphic design, newsletter management, search engine optimization, video production, and web development. C&P Business Media has been operating since 2013.

50 Dunham Rd, Beverly, MA 01915

Expertise.com Rating

Review Sources

Facebook
4.0 (33)

Why choose this provider?

GreenBananaSEO in Beverly serves companies in the Boston metro area. It connects, builds, and optimizes social media platforms. The agency also posts content that creates engagement, including custom blends of channel content and develops strategic relationships. It handles customer interactions and questions or sends them to inboxes. The company has experience with platforms such as Facebook, Twitter, LinkedIn, Pinterest, Instagram, and Google+. It finds trending topics based on targeting details and deals with blog socialization. GreenBananaSEO manages review responses and socializes promotions.

177 Milk St Ste 610, Boston, MA 02109

Expertise.com Rating

Review Sources

Facebook
5.0 (5)

Why choose this provider?

Solomon McCown & Cence is a Boston-based communications agency working closely with health care, education, and real estate companies. The firm is experienced in public policy and crisis management. Its social media marketing plans offer strategic counsel, web design, content creation, and video editing. It can optimize engagement on social media networks with influencer marketing, SEO, and performance analysis. Solomon McCown & Cence has led award-winning projects and was recently recognized for outstanding achievement with a Pinnacle Award.

38 Third Avenue, Charlestown Navy Yard, Boston, MA 02129

Expertise.com Rating

Review Sources

Facebook
5.0 (15)
Google
5.0 (3)

Why choose this provider?

The Castle Group is a full-service digital agency in Boston that provides social media marketing services for clients in the education, health care, and technology industries. The firm sets up clients' profiles on social media platforms and creates custom content optimized for each channel. It embeds social media tools into marketing campaigns and advertising collateral to maximize brand exposure. Additionally, The Castle Group offers social media audits of clients' existing accounts.

33 Bradford St, Concord, MA 01742

Expertise.com Rating

Review Sources

Facebook
5.0 (1)

Why choose this provider?

Located in Concord, Greenroom Interactive is a digital marketing agency that offers social media marketing services to clients in the greater Boston area. The firm sets up social media accounts on Facebook, Instagram, Twitter, LinkedIn, and other major platforms and creates custom strategies based on clients' goals and budgets. It develops blog content optimized for social media promotion and prioritizes community building to increase brand awareness and followers. Additionally, Greenroom Interactive provides content marketing services.

1 Wall St Fl 5, Burlington, MA 01803

Expertise.com Rating

Review Sources

Yelp
5.0 (1)

Why choose this provider?

Located in Burlington, Exclusive Concepts Inc. is an e-commerce marketing and advertising agency that offers social media marketing to greater Boston area clients ranging from start-ups to Fortune 500 companies. The firm creates custom social media content for all major platforms and adheres to regular posting schedules to increase brand awareness and follower counts. It also performs social listening and monitoring to track customer feedback. Additionally, the company provides detailed analyses of clients' social media presence and strategies.

38 Everett St Ste 201, Allston, MA 02134

Expertise.com Rating

Review Sources

Facebook
4.3 (43)
Google
5.0 (4)

Why choose this provider?

Located in Allston, Overdrive Interactive is a digital marketing agency that offers social media marketing services to B2B and B2C clients in the greater Boston area. The firm develops social media strategies and content designed to increase brand value and advertise clients' products and services. It creates social media contests and other promotional activities to drive leads and sales. Additionally, Overdrive Interactive provides tracking and reporting on social media marketing efforts.

290 Congress St Fl 6, Boston, MA 02210

Expertise.com Rating

Review Sources

Facebook
5.0 (3)

Why choose this provider?

For over 30 years, Boston-based marketing agency Cone Communications has helped businesses create powerful social media campaigns that resonate with their target audiences. With a focus on corporate responsibility, Cone creates campaigns for businesses taking a stance on social and environmental issues. It offers services for every stage of the social media life cycle, including strategic development, content creation, data reporting, and analytics. Cone Communications' client roster includes Breville, Ben & Jerry's, and UPS.

106 Union Wharf, Boston, MA 02109

Expertise.com Rating

Review Sources

Facebook
4.9 (9)

Why choose this provider?

Regan Communications Group is a major public relations firm with offices in multiple cities, including Boston. For over 35 years, it has been working with corporations, medical institutions, small businesses, and nonprofits. It creates social media strategies that increase the audience engagement and lead generation of its clients. Its marketing team has in-depth knowledge of social media platforms, such as Facebook, Instagram, and Twitter. Regan Communications Group also assists clients with branding and business networking.

18 Owl Dr, Sharon, MA 02067

Expertise.com Rating

Review Sources

Facebook
5.0 (57)
Yelp
5.0 (5)

Why choose this provider?

Bryan Caplan Marketing is a full-service marketing agency based in Sharon. Its clients include educational organizations, technology firms, and retail businesses in the Boston area. The agency creates and optimizes business accounts on social media platforms such as Facebook, Twitter, LinkedIn, and Instagram. Its marketing strategists craft social media posts that boost the online visibility, lead generation, and return on investment of its clients. Bryan Caplan Marketing also offers web design and email marketing services.

Compare our Top Social Media Marketing Agencies

NameExpertise RatingAddressPromotionsLearn more
Fresh Content Society
Boston, MACall for pricing
BIG FISH PR
361 Newbury Street, Boston, MA 02115
OctoCog Marketing & Design
20 Central St Ste 109, Salem, MA 01970
Blackwoods Web Development
201 Bridle Way, Tiverton, RI 02878
Yellow House Creative™ Consulting LLC
1 Lincoln St Suite 2400, Boston, MA 02111
C&P Business Media
100 Independence Drive Suite 7-553, Hyannis, MA 02601
GreenBananaSEO
50 Dunham Rd, Beverly, MA 01915
Solomon McCown & Cence
177 Milk St Ste 610, Boston, MA 02109
The Castle Group
38 Third Avenue, Charlestown Navy Yard, Boston, MA 02129
Greenroom Interactive
33 Bradford St, Concord, MA 01742
Exclusive Concepts, Inc.
1 Wall St Fl 5, Burlington, MA 01803
Overdrive Interactive
38 Everett St Ste 201, Allston, MA 02134
Cone
290 Congress St Fl 6, Boston, MA 02210
Regan Communications Group
106 Union Wharf, Boston, MA 02109
Bryan Caplan Marketing
18 Owl Dr, Sharon, MA 02067

FAQs

  • What is social media marketing?

    Social media marketing is the promotion of brands, products, and services that takes place on social media platforms. Social media marketing may be done through organic posts—these are the unpaid posts and content that brands make on various social platforms, just as individuals post on social platforms. It also includes paid and sponsored posts on social media sites, such as boosted Facebook posts and Instagram ads.

  • Why is social media important for business?

    One of the major ways social media is important is because it lets businesses access and engage with consumers where those consumers spend a great deal of their time. In fact, an average user spends two hours and 24 minutes per day on social media, and by 2021, an estimated three billion people will be on social media globally. With this incredible reach, it’s no wonder that businesses are eager to promote on social platforms. Benefits of social media marketing can include:

    • A low-cost way to engage organically with target audiences
    • Potential for expanded reach of a brand message if people like, share, or comment on posts
    • Ability to leverage consumer-generated content to get more exposure
    • Easily segregate marketing by demographics on various platforms
    • Extra authority for a brand online
  • How do you market on social media?

    It depends on the advertising company’s audience, brand message, and style. Some ways businesses market themselves on social media include, but aren't limited to:

    • Sharing helpful, funny, or thought-provoking content relevant to the brand that people are likely to share
    • Sharing content from others to help create an authority page people return to often
    • Asking questions and hosting polls to spark user engagement
    • Hosting contests and giveaways to drive consumer interest and promote sharing
    • Linking from social posts back to websites and other brand content

  • What is the most used social media platform?

    Facebook is the most-used social media platform in the world. As of 2020, it had more than 2.6 billion active users. In the U.S., more than 75% of active Facebook users log in daily. Behind Facebook, the next most-used social media platforms globally are YouTube and WhatsApp. In the United States, Instagram and Twitter come after Facebook and YouTube.

  • What is a social media campaign?

    A social media campaign is an organized effort to get a message to consumers about a specific brand, product, or promotion. Campaign components can include a strategy or plan, assets, such as text and image content, a publishing schedule, and follow up. The campaign typically links to other marketing assets, such as a website landing page.

  • How do you create a social media strategy?

    A social media strategy keeps a brand on target as it works through various campaigns. Steps to creating a strategy typically include:

    • Identifying the audience and which social platforms are best for connecting with those consumers
    • Defining the goals, including what action the business wants consumers to take
    • Brainstorming and creating various content
    • Scheduling content for appropriate posting times—brands may need to test days and times to see which ones support the highest engagement and conversion rates
    • Following through with the social media posting calendar
  • How do you plan content for social media?

    Typically, brands start with overall categories and topics. They decide how many posts need to be posted per day or week and divide those up among the categories. Specific posts are created to match those needs and are scheduled in social media publishing tools, such as Hootsuite, to automate much of the process.