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Best PR Firms in Tacoma, WA

Our Recommended Top 5

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Our goal is to connect people with the best local professionals. We scored Tacoma PR Firms on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

13Reviewed

9Curated

5Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

1326 Tacoma Ave S Ste 201, Tacoma, WA 98402

Expertise.com Rating

Review Sources

Google
4.7 (12)

Why choose this provider?

Olive Group is a PR agency in Tacoma serving local clients with its public relations offerings. The firm aims to protect the reputations of public-facing clients by crafting messaging strategies and using advanced search tactics to ensure that clients maintain a positive online search profile. Its PR agents oversee clients' social media accounts and promptly respond to reviews and feedback. In crisis cases, the company develops and leads clients' responses to difficult or negative publicity or press coverage. Olive Group also identifies publicity events to promote clients' products and services.

424 2nd Ave W, Seattle, WA 98119

Expertise.com Rating

Why choose this provider?

Founded in 1938, MSL is a global PR firm serving clients in the Tacoma area. The firm offers public relations management for businesses in the automotive, energy, financial, and health care industries. It partners with companies to expand their reach and influence their markets through effective public engagement. In crisis situations, the firm handles the immediate fallout and develops long-term strategies to restore clients' public image to good standing. The company also conducts trainings to ensure that brands are adequately prepared to handle crises of any type. For public sector clients, MSL provides management and consulting services.

The Tower Building 1809 7th Avenue, Suite 1212, Seattle, WA 98101

Expertise.com Rating

Review Sources

Yelp
5.0 (2)

Why choose this provider?

Founded in 1981, The Fearey Group is a PR firm near Tacoma with experience working in the health care, real estate, and professional services industries. The firm taps into its connections with local and national media outlets to garner press coverage for clients to communicate key business developments and promote new products, services, or interests. It identifies the appropriate social media channels for clients to maximize their exposure and get their messages to their target audiences. For industry leaders, The Fearey Group finds speaking opportunities and offers media training sessions.

1601 5th Ave, Seattle, WA 98101

Expertise.com Rating

Why choose this provider?

Edelman is a PR company near Tacoma that has been serving clients in the financial, education, and food and beverage industries for over 60 years. The firm's approach to earned media includes using its partnerships with members of the media and insights into public sentiment to gain exposure for clients on a variety of mediums and outlets. It ensures clients stay ahead of crises by preparing them for difficult press coverage through strategic, proactive reputation management. Edelman also regulates clients' social media presence to combat negative feedback and facilitate beneficial consumer interactions.

818 Stewart St Ste 1300, Seattle, WA 98101

Expertise.com Rating

Review Sources

Google
5.0 (1)

Why choose this provider?

Weber Shandwick Seattle is a PR firm serving clients in the technology, health care, and entertainment sectors. The firm focuses its media planning and buying efforts on maximizing clients' budgets and expanding their exposure to as many media outlets and publications as possible. In addition to handling standard media relations, the company manages crisis communications for clients dealing with negative press or situations. Weber Shandwick Seattle uses advanced analytics and measurement tools to track the performance and reach of its public relations offerings. For visual content needs, the company hosts an in-house production shop.

Compare our Top PR Firms

NameExpertise RatingAddressPromotionsLearn more
Olive Group
1326 Tacoma Ave S Ste 201, Tacoma, WA 98402
MSL
424 2nd Ave W, Seattle, WA 98119
The Fearey Group
The Tower Building 1809 7th Avenue, Suite 1212, Seattle, WA 98101
Edelman
1601 5th Ave, Seattle, WA 98101
Weber Shandwick Seattle
818 Stewart St Ste 1300, Seattle, WA 98101

FAQs

  • What is public relations?

    Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.

  • What is a PR firm?

    PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

    • Crisis management
    • Investor relations
    • Media relations
    • Corporate communications
    • Reputation management
    • Social media
    • Speech writing
    • Event planning
  • What does a PR firm do?

    Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

  • What is public relations in marketing?

    Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

  • Do I need to give my PR company a 1099?

    Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.