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Best PR Firms in Grand Rapids, MI

Our Recommended Top 4

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Our goal is to connect people with the best local professionals. We scored Grand Rapids PR Firms on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.



4Top Picks

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featured provider = Featured Provider

2424 Burton St. SE, Grand Rapids, MI 49546 Rating

Review Sources

5.0 (3)

Why choose this provider?

DYS Media, LLC has tailored its public relations services to meet the needs of small and midsize businesses for more than seven years. The PR firm near Grand Rapids collaborates with its clients to develop a narrative about their products, services, and brands. Its team communicates relevant and timely information to the target audience through a combination of traditional and digital resources, including the news media. Additionally, the agency monitors and influences conversations about its clients, expertly managing reputations. DYS Media, LLC collaborates with clients across a wide spectrum of industries, including construction, health care, manufacturing, technology, and energy.

14 W 8th St Ste 210, Holland, MI 49423 Rating

Why choose this provider?

Boileau Communications has combined clarity and authenticity to tell its clients' stories for more than 16 years. Its team begins each journey with its clients by listening to what's important to the business stakeholders. They define what makes their company unique, identifying the brand. The collaboration continues with establishing the client's core values, creating a customer persona. The organization's map proceeds to identify its goals, developing strategies for achieving them. Boileau Communications incorporates traditional and digital techniques to engage its clients' audience. It creates opportunities for community engagement and media relations. The agency also utilizes research and analytics to provide social media opportunities that engage a target audience.

38 Commerce Ave SW Ste 460, Grand Rapids, MI 49503 Rating

Review Sources

5.0 (6)

Why choose this provider?

Clark Communications is a full-service PR firm in Grand Rapids that's handled media and community relations as well as online communications for businesses and organizations since 2005. Its team coordinates with its clients to develop a strategy that develops and expands brand awareness in a positive light. The company plans and executes comprehensive public relations campaigns that encompass writing newsletters and press releases, developing brochures and web content, and managing event planning and grand openings. Clark Communications' experience also extends to crisis management that mitigates damage and establishes the client's position. The company's client portfolio includes Ferris State University, Holland Home, ACG Western Michigan, and Great Lakes Cruise Company.

2180 44th St SE Ste 205, Kentwood, MI 49508 Rating

Review Sources

5.0 (11)
5.0 (1)

Why choose this provider?

JA PR Group is a full-service public relations firm that's optimized its clients' objectives and reputations since 2014. The PR company near Grand Rapids provides insight and customized service to help business owners achieve their goals. Its team works collaboratively with decision makers to identify brand, establish target audience, and develop goals. The agency combines traditional and digital marketing and advertising strategies to enhance its clients' public presence and improve conversion rates. JA PR Group creates opportunities for community involvement and media coverage. Its reputation management services utilizes research and planning to guide appropriate conversations about its clients' brands across all platforms.

Compare our Top PR Firms

NameExpertise RatingAddressPromotionsLearn more
DYS Media, LLC
2424 Burton St. SE, Grand Rapids, MI 49546
Boileau Communications
14 W 8th St Ste 210, Holland, MI 49423
Clark Communications
38 Commerce Ave SW Ste 460, Grand Rapids, MI 49503
JA PR Group
2180 44th St SE Ste 205, Kentwood, MI 49508


  • What is public relations?

    Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.

  • What is a PR firm?

    PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

    • Crisis management
    • Investor relations
    • Media relations
    • Corporate communications
    • Reputation management
    • Social media
    • Speech writing
    • Event planning
  • What does a PR firm do?

    Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

  • What is public relations in marketing?

    Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

  • Do I need to give my PR company a 1099?

    Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.