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Best PR Firms in Detroit, MI

Our Recommended Top 15

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Our goal is to connect people with the best local professionals. We scored Detroit PR Firms on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

55Reviewed

39Curated

15Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

Detroit, MI

Expertise.com Rating

Review Sources

Facebook
4.8 (24)
Google
5.0 (5)

Why choose this provider?

Identity is a marketing, public relations, and creative agency serving Detroit and Chicago businesses and organizations for more than 20 years. Its support and strategic planning is tailored to meet the needs of its individual clients. Identity's team operates across a full spectrum of industries, including high-profile consumer attractions, professional services, food and beverage brands, and commercial real estate. The agency's Modern PR Mix involves a team of social, PR, digital, and creative experts to generate awareness of its clients' brands.

  • Public Relations

Farmington Hills, MI 48334

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Review Sources

Facebook
4.0 (14)
Google
5.0 (5)

Why choose this provider?

Marx Layne & Company, based in the metro-Detroit area, has been providing an integrated mix of PR and Digital Marketing services for over 35 years. The agency is known for its strong and lasting client relations and its cost-effective, results-focused approach to exceeding client goals. The experienced and diverse Marx Layne account team is dedicated to providing timely, concise, creative, and compelling messaging through a range of print, broadcast, and online media. Services include crisis communications, public affairs, media relations, community/municipal relations, media training, graphic design, reputation management, web and social media management, and digital advertising. Marx Layne works with clients in the auto, nonprofit, financial, public affairs, real estate, professional services, health care, and restaurant sectors. The firm has earned a reputation for providing high-quality work for high-quality clients on a local, regional and national basis.

  • Digital Marketing
  • Website Development
  • Social Media Marketing
  • Content Creation

Detroit, MI

Expertise.com Rating

Review Sources

Facebook
4.8 (31)
Google
5.0 (1)

Why choose this provider?

Near Perfect Media provides comprehensive public relations and marketing solutions for corporations, professionals and celebrities.

West Bloomfield, MI 48323

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Review Sources

Facebook
4.7 (18)
Google
4.2 (13)

Why choose this provider?

Bsharah Public Relations is a small agency located in Dearborn, serving clients throughout and beyond the Detroit metro area. It operates in the private and public sectors, although most of its work is with city and state agencies. Its services include developing and implementing communication strategies based on extensive research of the client's industry and the politics associated with the message. The agency's clients include The Islamic Center of America and Oakland Primary Health Services.

220 South Main Street, Suite #119, Royal Oak, MI 48067

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Review Sources

Google
4.8 (16)

Why choose this provider?

PublicCity PR is a Royal Oak-based firm with over 20 years of experience serving Detroit and the surrounding cities. The company focuses on media relations services, such as key messaging, press releases, media advisories, and targeted media lists. It also handles media kit creation, news conferences, media story and interview coordination, and media monitoring. Its team also helps clients with grand openings, social events, sponsorship development, promotions, non-profit interaction, and influencer meetings. Strategic marketing and connecting services are also available. Its current clients include Baker College, Blake's, and Hollywood Casino at Greektown.

Farmington Hills, MI 48334

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Review Sources

Facebook
4.2 (4)

Why choose this provider?

CKC Agency brings decades of experience in public relations to clients in Farmington Hills. The firm is known for its network of contacts in the world of business leaders, media, boardrooms, and newsrooms and focuses on compelling press releases, pitches, and targeted stories delivered strategically to the right media outlets. The team works on short and long-term projects with additional services covering media relations, crisis communications, issues management, market research, strategic partnerships, event strategy and planning, social media strategy, content, and innovative multi-channel marketing. Interested parties can peruse a client list on CKC's website well as case studies, testimonials, and client publicity results.

Detroit, MI 48214

Expertise.com Rating

Review Sources

Facebook
5.0 (5)
Google
5.0 (1)

Why choose this provider?

Robar PR has been offering PR services in Detroit for over 10 years. The women-lead group has a reputation for taking on small as well as large clients with a focus on business-to-business companies, the media, and the automotive industry and handles public relations as well as internal and external marketing, global communications, events, media training, and corporate social responsibility. Services for market research, branding, and digital media are also available, and interested parties can take a look at some recent work on Robar's website including projects for Stroh's beer, Detroit Homecoming, Nikola Motor Company, and General Motors International. Robar's president boasts an extensive bio and nonprofit involvement as well.

306 S Washington Ave Ste 226, Royal Oak, MI 48067

Expertise.com Rating

Review Sources

Google
5.0 (2)

Why choose this provider?

Founded in 2012, Siren PR is a communication firm based in Royal Oak that strengthens brands through strategic communication. Partnering mainly with growth-stage companies and nonprofits, Siren leads clients through the process of identifying brand narratives and developing strategic messaging to connect with their important audiences. By clarifying brand values and communicating them effectively through media, social media, original content and more, Siren helps organizations strengthen their reputation and achieve business goals.

Dearborn, MI 48124

Expertise.com Rating

Review Sources

Facebook
5.0 (4)

Why choose this provider?

Margaux and Associates is a Dearborn-based communication firm that has provided comprehensive public relations services since 2000. The agency specializes in strategic planning, integrated marketing communications, media relations, public affairs, special event planning and crisis communication. It partners with experienced professionals to provide clients with additional services such as graphic design, media buying, market research, commercial photography, and video production. Margaux and Associates provides public relations and communication services to a wide variety of businesses and organizations throughout North America.

25121 Scotia Rd, Huntington Woods, MI 48070

Expertise.com Rating

Review Sources

Google
5.0 (1)

Why choose this provider?

Since 2007, Your People LLC has provided public relations services to nonprofits, entrepreneurs, startups, educational institutions, and businesses from its office in Huntington Woods. It specializes in helping clients extend their reach and grow their businesses through strategic storytelling and targeted media campaigns. The agency assists with everything from social media management to blog creation and distribution to comprehensive communication audits. Your People works with clients such as Cleary University, Waldorf Academy, Progressive Mechanical, and The Civility Project.

3201 University Dr Ste 125, Auburn Hills, MI 48326

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Review Sources

Facebook
5.0 (4)

Why choose this provider?

Located in Auburn Hills since the year 2000, The Millerschin Group is a PR agency helping the Detroit metro area's businesses effectively communicate with their public. It works across industries on local and national campaigns. The agency's services include speech writing, managing press events, and delivering media training for executives and key personnel. Its clients include LG, Metro Mortgage, and the Make-a-Wish foundation. The PR News Platinum PR Award is one of the many that graces the agency's shelves.

Detroit, MI 48127, DETROIT, MI 48127

Expertise.com Rating

Review Sources

Facebook
5.0 (1)

Why choose this provider?

For 10 years, The Bee Agency has fuelled movements, shifted narratives, and unequivocally crafted public relations blueprints. As the prototype for curated communication strategy, TBA serves as the esteemed representation of the nation’s most socially responsible brands. Award-winning, internationally recognized as a black and woman-owned agency, TBA has been the resolution for conscious truth-telling through its groundbreaking art, approach, and expertise in narrative-shifting public relations that consistently expands the ethos of brand integrity and soul. The Bee Agency strives to ensure the proper management and publicity of our clientele through various means of media, coordination, and representation. We aim at all heights for our clients and create means when they are necessary to represent you, your product and your event with a dedication to facilitating a gateway to the fashion and entertainment world. We offer our services to corporations, individuals, not-for-profit organizations and small businesses.

400 Renaissance Ctr Ste 1000, Detroit, MI 48243

Expertise.com Rating

Review Sources

Facebook
5.0 (9)
Google
5.0 (2)

Why choose this provider?

Founded in 1964, Franco is an integrated communications agency that builds strategic programs for B2B and B2C clients in a variety of industries with a local, national, and global reach. The company’s integrated programs include a wide range of PR, marketing, digital, and creative services, including content marketing, event planning, media relations, community building, and more. Franco serves organizations in the healthcare, consumer, nonprofit, professional services, automotive and technology industries.

535 Griswold St Ste 111-222, Detroit, MI 48226

Why choose this provider?

Avance Communications Inc. (Avance) is a full-service marketing communications and public relations firm located in the greater Detroit area. The agency collaborates with clients to develop targeted marketing plans and strategies that maximizes ROI and boosts brand awareness. It assists with crisis management, internal and diversity communications, presentations, social media marketing, event planning, and government and community relations. Avance works with many Michigan-based clients such as CNS Healthcare, Wayne County Land Bank, Detroit Community Schools District, and was the local agency-of-record for Super Bowl XL.

1310 Maple St, Plymouth, MI 48170

Expertise.com Rating

Review Sources

Facebook
4.2 (8)

Why choose this provider?

Westwind Communications is a PR and marketing firm based in Plymouth that's worked exclusively with the book publishing industry since 1989. It serves publishers and authors throughout the Detroit metro area and nationwide. The firm has extensive contacts in the media world, ensuring its clients are routinely featured in Good Morning America, The Washington Post, and other major media outlets. Its President is Scott Lorenz, who has handled PR and marketing for CEOs, homemakers, Navy SEALS, and various other clients.

Compare our Top PR Firms

NameExpertise RatingAddressPromotionsLearn more
Identity PR
Detroit, MI
Marx Layne & Company
Farmington Hills, MI 48334Call for pricing
Near Perfect Media
Detroit, MI
Bsharah Public Relations
West Bloomfield, MI 48323
PublicCity PR
220 South Main Street, Suite #119, Royal Oak, MI 48067
CKC Agency
Farmington Hills, MI 48334
Robar PR
Detroit, MI 48214
Siren PR
306 S Washington Ave Ste 226, Royal Oak, MI 48067
Margaux and Associates
Dearborn, MI 48124
Your People, LLC
25121 Scotia Rd, Huntington Woods, MI 48070
The Millerschin Group
3201 University Dr Ste 125, Auburn Hills, MI 48326
The Bee Agency
Detroit, MI 48127, DETROIT, MI 48127
Franco
400 Renaissance Ctr Ste 1000, Detroit, MI 48243
Avance Communications Inc
535 Griswold St Ste 111-222, Detroit, MI 48226
Westwind Communications
1310 Maple St, Plymouth, MI 48170

FAQs

  • What is public relations?

    Public relations is a strategic communications discipline that has been used by government agencies, privately held companies, and nonprofit organizations since the early 20th century. Unlike marketing or advertising, PR involves managing and distributing unpaid content to inform and influence members of the public as well as employees, stakeholders, and current or prospective customers. Public relations includes a variety of specializations depending on whether communications are needed for crisis management, internal operations, social media platforms, or online publication. This profession also includes media relations, which involves interacting with journalists and mainstream media brands.

  • What is a PR firm?

    PR firms design and implement communications strategies to influence the public and enhance a client's image or reputation. There are more than 12,000 such firms in the United States, although there are significant differences in the services they offer and the types of clients they serve. Here are a few of the most common disciplines:

    • Crisis management
    • Investor relations
    • Media relations
    • Corporate communications
    • Reputation management
    • Social media
    • Speech writing
    • Event planning
  • What does a PR firm do?

    Public relations specialists are responsible for developing and distributing all types of internal and external communications, including press releases, annual reports, online content, and social media posts. PR firms work with clients to set a target or goal. Then, they reverse engineer a strategy to accomplish the desired results. These professionals craft corporate messages, manage online content, interact with social media influencers, plan marketing events, and work with media outlets to promote unpaid content. Depending on the industry and the firm's specialization, their experience may span the digital and print spaces.

  • What is public relations in marketing?

    Marketing and public relations are complementary disciplines. In the traditional corporate hierarchy, these professionals work hand in hand to develop and refine promotional campaigns, track performance metrics, and maximize the results of these activities. For example, publicists can work with journalists and media outlets to distribute marketing materials developed by the brand's creative team. In most cases, coordinated PR and marketing activities are designed to enhance each other's strengths.

  • Do I need to give my PR company a 1099?

    Probably. In most cases, U.S.-based businesses must prepare Form 1099-MISC for independent contractors, freelancers, and PR consultants who earn more than $600 per year. This document is required for income reporting and wage deductions. Businesses should consult a bookkeeper or certified public accountant for personalized tax advice, as 1099 requirements vary depending on the vendor's filing status.