Expertise.com Homepage

2024

Last updated:

Best Digital Marketing Agencies in Tampa, FL

Our Recommended Top 37

We did the research for you!

  • Licensing
  • User Reviews
  • Mystery Shopping Calls

Our goal is to connect people with the best local professionals. We scored Tampa Digital Marketing Agencies on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

56Reviewed

48Curated

37Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

532 1st Avenue South, Seattle, WA 98104

Expertise.com Rating

Review Sources

Facebook
5.0 (9)
Google
5.0 (8)

Why choose this provider?

Businesses can gain a competitive advantage with the help of Actuate Media, a data- and ROI-driven digital marketing agency located in Tampa. Some of the services it provides include social media management, social media ads, website design, website content, marketing intelligence, and email marketing. Data-driven, business-to-consumer relations are facilitated by Actuate Media, and its first step is helping its clients understand their customers and then developing strategies to reach those customers across platforms with the help of digital media.

  • Website Content
  • Website Design
  • Advertising
  • Social Media Management
  • Search Engine Optimization
  • PPC Management
  • Email Marketing

500 E Kennedy Blvd # 307, Tampa, FL 33602

Expertise.com Rating

Review Sources

Facebook
5.0 (5)
Google
5.0 (3)

Why choose this provider?

Red Wall Marketing is a Tampa-based digital marketing agency that creates advertising campaigns designed to increase profit per sale and attract additional return customers. Its marketing team provides PPC advertising campaigns, onsite and offsite SEO services, and Facebook Ads that are constructed with precise targeting and proper tracking. Some of Red Wall Marketing's clients include the Forte School of Fine Arts, Policastro Law Group, and the Granby Chamber of Commerce.

  • Digital Marketing

3902 Henderson Blvd Ste 208, Tampa, FL 33629

Expertise.com Rating

Review Sources

Google
5.0 (9)
Facebook
5.0 (8)

Why choose this provider?

Evoke Strategy LLC is a PR and digital marketing agency based in Tampa that combines traditional public relations strategies with digital marketing. The firm's unique approach helps enhance brand awareness. The company also employs a dedicated team that provides digital marketing, public relations, and small business marketing services. It offers a specific set of services that meet the needs of today's marketing environment, providing business owners with easily implemented, effective solutions, including social media management, content development, and media relations.

  • Digital Marketing

Tampa, FL

Expertise.com Rating

Why choose this provider?

Colony Spark executes B2B marketing plans for clients in and around Tampa. The company concentrates on demand generation and account-based marketing to drive the sales pipeline. Its capabilities include conducting CRM audits, handling intent research, and designing digital marketing programs for social media, email, and third-party sites. Colony Spark has served as a growth partner with Ikon Science, Convrrt, and Speechly. Founder Bill Murphy has over a decade of experience in nonprofit, startup, and political campaigns.

  • Search Engine Optimization
  • Social Media Marketing
  • PPC Advertising

Tampa, FL

Expertise.com Rating

Why choose this provider?

Boost Local collaborates with enterprises in Tampa. It serves the digital marketing needs of local businesses in the financial, legal, healthcare, cosmetics, automotive, and contracting fields. Through its combined technical expertise and creativity, the team helps service providers boost their online relevancy, expand their audience base, and grow their profit through its conversion-focused digital marketing solutions. It offers SEO, pay-per-click management, and web design services. Boost Local has been working with business owners since 2023.

  • Graphic Design
  • PPC Advertising
  • Social Media Marketing
  • Web Design
  • Email Marketing
  • Web Testing/Analytics
  • Brand Development
  • Search Engine Optimization
  • Video Production

Tampa, FL

Expertise.com Rating

Review Sources

Google
5.0 (4)

Why choose this provider?

Proven ROI offers digital marketing solutions to startups and large enterprises in Tampa. It helps businesses promote their products and services across different online channels, including email and social media. Its team helps brands reach their target audience by creating content tailored to customers’ needs, such as blog posts and videos. The firm optimizes websites for search engines, implements PPC ads, and uses analytics to monitor their performance. Proven ROI has been featured in The Austin Chronicle’s Best of 2022 list.

  • Digital Marketing
  • CRM & Digital Marketing Strategy
  • HubSpot Marketing Hub Onboarding
  • HubSpot Consulting
  • HubSpot Service Hub Onboarding
  • Digital Advertising
  • Content Marketing
  • Marketing Strategy
  • HubSpot Sales Hub Onboarding

1243 W. 8th St. #2000, Cincinnati, OH 45203

Expertise.com Rating

Review Sources

Google
4.8 (190)

Why choose this provider?

Young, Reverman & Bolotin es un reconocido estudio jurídico de Cincinnati que desde 1972 ofrece servicios de representación a víctimas de accidentes de camión. Sus abogados acompañan legalmente casos de víctimas graves y lesionados menores en choques de tránsito, como otros reclamos por daños físicos y materiales provocados por lesiones personales. También se destacan por su atención de casos compensaciones laborales y tramitaciones de seguro social por discapacidad. Consultas gratis y atención en español.

  • Accidentes de autos y camiones
  • Accidentes de motocicleta
  • Lesiones Personales

601 S Harbour Island Blvd Suite 109, Tampa, FL 33602

Expertise.com Rating

Why choose this provider?

Starr Enterprises is a digital marketing agency helping Tampa businesses drive growth. It offers a wide range of services, from SEO and social media management to AI-powered advertising and consulting. With a strong focus on innovation, the company creates data-driven strategies to enhance brand visibility, increase engagement, and generate measurable results. Anthony Starr, the founder, specializes in marketing and business transformation. Starr Enterprises takes a customer-centric approach to providing creative solutions for maximizing digital presence.

  • Consulting
  • Advertising
  • Publishing

5401 W Kennedy Blvd, Suite 100, Tampa, FL 33609

Expertise.com Rating

Review Sources

Google
4.9 (51)
Facebook
4.6 (13)
Yelp
3.3 (4)

Why choose this provider?

First Rank Digital serves the locals in and around the Tampa metro. It offers digital marketing solutions that increase its clients' organic ranking and dominate their non-local competitors. Some of these include local and regional pay-per-click campaigns, search engine optimization, web design, consumer reviews management, and e-commerce. First Rank Digital is staffed by account executives who are certified in all aspects of Google Ads Marketing. The company has created over 15,000 campaigns and ranked more than 80 customers.

  • Brand Development
  • Search Engine Optimization

400 N Tampa St, Suite 1500, Tampa, FL 33602

Expertise.com Rating

Why choose this provider?

JKI Marketing caters to customers in the Tampa metro and the surrounding communities. It helps brands and businesses deliver their message to their target audience and increase their conversion rate by offering digital marketing services. These include 3D design, search engine optimization, social media campaigns, and website design. It also designs and produces ads, brochures, catalogs, flyers, labels, and logos. Julia Koroleva, the owner, brings more than 15 years of experience in the marketing industry.

  • Social Media Marketing
  • Search Engine Optimization

901 W Platt St, Tampa, FL 33612

Expertise.com Rating

Review Sources

Google
5.0 (5)

Why choose this provider?

SHTROM Creative helps businesses in Tampa stand out from their online competitors. It specializes in digital marketing services, such as social media management, PPC advertising, website designing, branding, search engine optimization, and video production. It utilizes the latest technologies and trends to create results-driven campaigns that help businesses find and attract their target audience. SHTROM Creative has developed marketing programs for clients in different trades since 2021. Its industries include restaurant and hospitality, corporate, nonprofit organizations, and startup marketing.

  • Digital Marketing
  • Brand Development
  • Google Ads

3104 N Armenia Ave Ste 2, Tampa, FL 33607

Expertise.com Rating

Review Sources

Google
5.0 (28)
Facebook
5.0 (5)

Why choose this provider?

Founded in 2016, Digital Neighbor is a full-service SEO agency that serves businesses of all sizes and shapes in Tampa and its surrounding areas. It offers custom digital marketing solutions, including SEO, web design, paid ads (PPC), web design and development, analytics & reporting, and content strategy & creation. Founder Eric Ritter also works as a university instructor, where he has helped his team win the Social Media Award for the Google Online Marketing Challenge. He is fluent in German.

Tampa, FL

Expertise.com Rating

Review Sources

Facebook
5.0 (112)

Why choose this provider?

Local businesses and franchises can optimize their online presence with the help of RevLocal, a digital marketing agency located in Tampa. With its world-class digital marketing, this company provides efficient services in local search marketing, social media, paid advertising, and review marketing. RevLocal employs only industry-specific experts to work with its clients and is a Premier Google Partner.

4500 140th Avenue North, Clearwater, FL 33762

Expertise.com Rating

Review Sources

Google
5.0 (11)
Facebook
5.0 (9)

Why choose this provider?

Online Presence Manager, Inc., is a Tampa-based digital marketing agency. The agency aims to boost the search results, increase the number of new clients and new reviews for the businesses of its clients. The services of Online Presence Manager, Inc., include online presence management, local SEO management, "google my businesses" management, PPC marketing management, and reputation management. Owner John Bermudez has more than 20 years of experience in digital marketing.

4111 W Cypress St, Tampa, FL 33607

Expertise.com Rating

Review Sources

Facebook
4.7 (14)

Why choose this provider?

LEVERAGE is an award-winning digital marketing agency that partners with brands to help them drive audience growth and engagement through great content. LEVERAGE implements content strategies for its clients that establish expertise, authority, and trust, which results in higher Google rankings, greater social media visibility, more traffic, better engagement, increased opportunities, a shorter sales cycle, and ultimately more revenue. The agency is a Certified Google Partner, and its work has garnered numerous industry accolades over the years, receiving honors from the International Davey Awards, Hermes Awards, W3 Awards, and Communicator Awards to name a few. In 2018, LEVERAGE was named the 9th fastest growing company owned or led by a University of South Florida alumnus.

1517 E 7th Ave Fl 3, Tampa, FL 33605

Expertise.com Rating

Review Sources

Google
5.0 (23)
Facebook
4.8 (10)

Why choose this provider?

McKay Advertising + Activation has provided digital marketing services in Tampa since 2005. As a Google Premier Partner, its marketers utilize pay-per-click advertising methods to drive traffic and convert targeted leads to actual sales. The staff combines digital and traditional advertising methods, such as radio and TV, with optimized targeting and data-backed strategies to help businesses reach a broader audience. Clients can request paid social advertising services, including Facebook ads, social media marketing, and management services.

970 Lake Carillon Dr STE 300, St Petersburg, FL 33716

Expertise.com Rating

Review Sources

Facebook
5.0 (31)

Why choose this provider?

Founded in 2011, Blue Atlas Marketing is a complete web marketing firm serving clients of all sizes from a variety of industries throughout the Tampa, Florida, metro area. It provides full-service digital marketing services, including search engine optimization (SEO), online brand reputation management, pay-per-click advertising, social media ad placement for Facebook, YouTube, Twitter, and LinkedIn, email marketing and call tracking. The Blue Atlas Marketing team offers regular communication with clients and an online portal to track their brands' online reach.

401 E Jackson St Ste 3300, Tampa, FL 33602

Expertise.com Rating

Review Sources

Facebook
5.0 (1)

Why choose this provider?

Burg & Co Marketing is a digital marketing agency in Tampa that helps businesses and organizations of all types and sizes grow their online presence. Its SEO services include keyword research, competitor analysis, geo-targeting, link building, and content optimization. The agency connects with clients' customers on social media to develop engaged brand followers and increase sales. Burg & Co Marketing creates PPC ads that target certain audiences and drive them to specific areas of a client's website.

740 4th Street North, Saint Petersburg, FL 33701

Expertise.com Rating

Review Sources

Facebook
5.0 (4)
Google
5.0 (3)

Why choose this provider?

Blubird Marketing helps small businesses in Tampa optimize their marketing campaigns. This woman-owned firm conducts consultations to improve clients' SEO, social media, web design, and paid ad strategies. Founder Lauren Mabra leads a team of marketing experts that creates startup plans and uses data and digital strategies to aid businesses in getting more customers. They also assist B2B companies, boosting their online presence and generating leads. Additionally, Blubird Marketing works on finding new ways to create compelling projects and content.

8806 Twin Lakes Blvd, Tampa, FL 33614

Expertise.com Rating

Review Sources

Facebook
4.1 (14)
Google
5.0 (11)

Why choose this provider?

Farmore Marketing is a digital marketing agency based in Tampa, Florida, that has served the community for six years. The company's process involves identifying the client's objectives, creating strategies, creating original content, and optimizing distribution to reach the greatest number of people. At Farmore, agents combine planning and targeted distribution by offering social media and search engine campaigns. The company specializes in developing brand packages that help clients define their company aesthetic to consumers.

615 Channelside Dr Suite 207, Tampa, FL 33602

Expertise.com Rating

Review Sources

Facebook
5.0 (19)

Why choose this provider?

New York Ave is a digital marketing agency serving Tampa. It works with insurance agencies, pest control companies, roofing contractors, home builders and inspectors, plastic surgeons, and orthodontists seeking solutions to improve their online presence. The company strives to create educational content posted on social media platforms. It produces blogs and videos, as well as designs logos and websites. Its team also offers email marketing and SEO services. New York Ave has been in the industry for over a decade.

  • Search Engine Optimization
  • Email Marketing
  • Social Media Marketing

6601 Memorial Hwy Ste 301, Tampa, FL 33615

Expertise.com Rating

Review Sources

Yelp
5.0 (1)

Why choose this provider?

Azure Digital Agency helps small and medium-sized businesses reach audiences through online marketing. The staff partners with clients to create and execute an effective digital marketing plan that is aligned with their customer's goals. The creative team develops responsive and functional websites optimized to drive the relevant traffic. Its online marketing services include SEO, content creation, email marketing, and social media management. Azure Digital Agency's staff has experience with B2B, B2C, government entities, e-commerce, and nonprofit organizations.

7853 Gunn Hwy # 116, Tampa, FL 33626

Expertise.com Rating

Review Sources

Facebook
4.8 (18)
Yelp
5.0 (2)

Why choose this provider?

Katapult Marketing is a marketing agency that has provided digital marketing solutions in Tampa and throughout south Florida since 2001. It provides marketing and messaging strategy, SEO, and video marketing for businesses looking to improve their websites' lead generation and to promote their services on an affordable budget. The agency helps small companies to appear on the first page of Google rankings, improve their social media engagement, and connect with prospective customers.

401 E Jackson St #2340, Tampa, FL 33602

Expertise.com Rating

Review Sources

Facebook
5.0 (4)

Why choose this provider?

For over a decade, Best Edge SEM has helped hundreds of businesses in Tampa and the surrounding areas with their digital marketing needs. Mainly focused on serving medical, legal, and manufacturing businesses, the agency's comprehensive range of services includes search engine optimization, social media management, web design, link building, and PPC management. Best Edge SEM has partnered with various clients to expand their reach and assist them in accelerating revenue. These clients include Hermann Wellness, Florida Probate Attorney, and Allergy Tampa.

Tampa, FL

Expertise.com Rating

Review Sources

Facebook
5.0 (4)

Why choose this provider?

Blue Farm Digital Marketing is an agency serving Tampa and nearby areas. The business offers a wide range of services to improve brand reputation. Some of these services include search engine optimization, pay-per-click marketing, custom link building, web design, and conversion rate optimization. Social media management and advertising services to improve brand presence and engagement with consumers are also available. The company specializes in serving franchises, e-commerce companies, and small and medium-sized businesses.

1909 N 19th Street, Tampa, FL 33605

Expertise.com Rating

Review Sources

Google
5.0 (24)

Why choose this provider?

BKN Creative is a family-owned and family-operated agency based in Tampa. Its team develops marketing strategies that are customized according to clients' industries. The professionals use social media, traditional marketing, and SEO to help clients grow their businesses. They also assist clients in identifying and establishing their brand voice and identity. Other services include social media marketing, copywriting, and commercial photography. BKN Creative is certified by the National Gay & Lesbian Chamber of Commerce as a minority business.

  • Brand Development

501 East Kennedy Boulevard, Tampa, FL 33602

Expertise.com Rating

Review Sources

Google
5.0 (110)

Why choose this provider?

GenTech Marketing is a one-stop digital marketing shop for small businesses all across the Tampa area. This digital agency primarily markets its clients' goods, services, and brand images through search engines and social media platforms. GenTech Marketing complements its search engine marketing efforts by building custom websites for clients that readily climb up Google's, Bing's, and Yahoo's search engine results pages. The company earned a Local Excellence Award from Upcity.

Temple Terrace, FL 33617

Expertise.com Rating

Why choose this provider?

Allison’s Alligator Digital Storytellers is a provider of online promotions in Temple Terrace. The agency helps clients create a captivating message to the target audience, and it uses powerful internet tools to send it successfully. Allison’s Alligator Digital Storytellers performs brand identity, web development, interactive design, and similar tasks, and it also engages in commercial videography and product photography. The company blog features guides to best practices, such as “Five Inbound Marketing Tips that Work.”

Tampa, FL 33605

Expertise.com Rating

Review Sources

Google
5.0 (5)
Facebook
5.0 (3)
Yelp
5.0 (3)

Why choose this provider?

Cicor Marketing is a digital agency in Tampa that strives to help businesses grow through internet promotions. The team collaborates closely with clients to meet project targets and requirements, and the objectives include increasing consumer awareness, boosting sales, and maintaining strong relationships with the market and the industry. Cicor Marketing builds websites for desktop and mobile, and it also engages in search engine optimization, social media advertising, and analytics.

Tampa, FL

Expertise.com Rating

Why choose this provider?

We are UPQODE Team. We design and develop awesome WordPress Websites which standout in the crowd.

2023 W Platt St. Unit 226, Tampa, FL 33606

Expertise.com Rating

Why choose this provider?

ADventure Marketing caters to customers in the Tampa metro and the surrounding communities. It helps clients make their local or national businesses be exposed to the digital world and increase sales by offering online marketing solutions. Some of these are graphic design, photography, social media management, and video lead generation. Its team also has capabilities in copywriting, PPC advertising, website design, and search engine optimization and marketing. ADventure Marketing has been in operation since 2017.

  • PPC Advertising
  • Search Engine Optimization

1906 N Armenia Ave Unit 304, Tampa, FL 33607

Expertise.com Rating

Review Sources

Google
5.0 (10)
Facebook
5.0 (8)
Yelp
5.0 (1)

Why choose this provider?

Paper Jacket is an advertising and marketing agency serving startups and small businesses in Tampa. The agency offers branding, website development, content creation, and video production services. Its marketing strategies include local SEO, email marketing, and social media advertising. It helps businesses grow by improving their online authority and cultivating continuous lead conversion by retargeting marketing campaigns. Paper Jacket has been operating since 2016. Founders John and Jeremy Hicks have more than 15 years of collective experience.

  • Brand Development
  • Social Media Marketing

22625 Newfield Ct, Land O Lakes, FL 34639

Expertise.com Rating

Review Sources

Google
5.0 (2)

Why choose this provider?

Jensen Ad Solutions LLC is a Tampa digital marketing and advertising agency. Its goal is to help clients receive recognition and traffic for their brand by boosting their online presence. The company's web development and design team creates websites that are compatible with multiple devices. It also provides comprehensive site analytics, user-friendly on-the-go editing, and integrated SEO and web hosting. Its video production service offers a full production scale for creating, editing, and integrating video content.

Tampa, Florida, Tampa, FL 33544

Expertise.com Rating

Review Sources

Google
5.0 (1)
Facebook
5.0 (1)

Why choose this provider?

We use content, strategic planning and research to add value to our clients, boost awareness surrounding their brands, and drive meaningful conversions. Our team has several years of experience working with local and national brands in social media strategy, training, videography, copywriting, project management and photography. We use our expertise to deliver results through digital solutions for our clients.

306 E Tyler St, Tampa, FL 33602

Expertise.com Rating

Review Sources

Clutch
5.0 (2)

Why choose this provider?

Haneke Design is a full-service digital marketing and custom software development agency in Tampa. The agency offers traditional and digital business solutions for companies seeking innovative marketing and design options. Services offered include mobile product development, website design, print and graphic design, motion graphics and video, and digital and mobile strategies. Haneke Design has assisted popular companies such as Paramount Pictures and the New York Stock Exchange with the launch of their digital products.

400 N Ashley Dr Suite 1900, Tampa, FL 33602

Expertise.com Rating

Why choose this provider?

Renaissance Marketing provides services to clients across the Tampa metro and the surrounding areas. It handles internet marketing solutions involving conversion optimization, search engine advertising, and social media management services. It also uses PR marketing strategies to handle online press releases, targeted media outreach, brand positioning, and awareness and credibility building. This agency has other offices in Virginia and Washington, D.C. With over a decade of industry experience, Renaissance Marketing has completed more than 350 projects.

  • PPC Advertising
  • Ecommerce Marketing
  • Social Media Marketing
  • SEO Services
  • Public Relations
  • Digital Marketing

1646 W Snow Ave Suite 108, Tampa, FL 33606

Expertise.com Rating

Review Sources

Google
5.0 (72)

Why choose this provider?

Guac Digital Marketing serves Tampa businesses. It provides digital marketing strategies and connects clients to their intended audience. It creates social media campaigns and provides video marketing and branding. The company writes articles and blogs and increases website traffic, conversions, and rankings through SEO. Guac Digital Marketing also creates live dashboards that show real-time metrics. The company is a Google Analytics certified partner and Facebook Marketing and Instagram partner. It was featured in Yahoo! News, Google News, The Ritz Herald, and Fox 40.

  • Search Engine Optimization
  • Social Media Marketing

Compare our Top Digital Marketing Agencies

NameExpertise RatingAddressPromotionsLearn more
Actuate Media
532 1st Avenue South, Seattle, WA 98104
Red Wall Marketing
500 E Kennedy Blvd # 307, Tampa, FL 33602
Evoke Strategy LLC
3902 Henderson Blvd Ste 208, Tampa, FL 33629
Colony Spark
Tampa, FLSchedule 15-Minute Free Marketing Discovery Call
Boost Local
Tampa, FLRequest Your Free Personalized Marketing Plan!
Proven ROI
Tampa, FLGet a 10% Discount on All Our Services!
Young, Reverman & Bolotin
1243 W. 8th St. #2000, Cincinnati, OH 45203
Starr Enterprises
601 S Harbour Island Blvd Suite 109, Tampa, FL 33602
First Rank Digital
5401 W Kennedy Blvd, Suite 100, Tampa, FL 33609
JKI Marketing
400 N Tampa St, Suite 1500, Tampa, FL 33602
SHTROM Creative
901 W Platt St, Tampa, FL 33612
Digital Neighbor
3104 N Armenia Ave Ste 2, Tampa, FL 33607
RevLocal
Tampa, FL
Online Presence Manager
4500 140th Avenue North, Clearwater, FL 33762
Leverage
4111 W Cypress St, Tampa, FL 33607
McKay Advertising + Activation
1517 E 7th Ave Fl 3, Tampa, FL 33605
Blue Atlas Marketing
970 Lake Carillon Dr STE 300, St Petersburg, FL 33716
Burg & Co Marketing
401 E Jackson St Ste 3300, Tampa, FL 33602
Blubird Marketing
740 4th Street North, Saint Petersburg, FL 33701
Farmore Marketing
8806 Twin Lakes Blvd, Tampa, FL 33614
New York Ave
615 Channelside Dr Suite 207, Tampa, FL 33602
Azure Digital Agency
6601 Memorial Hwy Ste 301, Tampa, FL 33615
Katapult Marketing
7853 Gunn Hwy # 116, Tampa, FL 33626
Best Edge SEM
401 E Jackson St #2340, Tampa, FL 33602
Blue Farm Digital Marketing
Tampa, FL
BKN Creative
1909 N 19th Street, Tampa, FL 33605
GenTech Marketing
501 East Kennedy Boulevard, Tampa, FL 33602
Allison’s Alligator Digital Storytellers
Temple Terrace, FL 33617
Cicor Marketing
Tampa, FL 33605
UPQODE
Tampa, FL
Adventure Marketing
2023 W Platt St. Unit 226, Tampa, FL 33606
Paper Jacket
1906 N Armenia Ave Unit 304, Tampa, FL 33607
JENSEN TEK
22625 Newfield Ct, Land O Lakes, FL 34639
CAMM Media Agency
Tampa, Florida, Tampa, FL 33544
Haneke Design
306 E Tyler St, Tampa, FL 33602
Renaissance Marketing
400 N Ashley Dr Suite 1900, Tampa, FL 33602
Guac Digital Marketing
1646 W Snow Ave Suite 108, Tampa, FL 33606

FAQs

  • What is digital marketing?

    Digital marketing refers to a wide range of activities meant to get your website, business, or brand seen and engaged with online. That can include website, social media, and review marketing as well as paid advertisements and many other efforts. Search engine optimization, which is the act of trying to increase where you rank in search results, is often a major factor in digital marketing.

  • What does a digital marketer do?

    A digital marketer manages online campaigns to help brands and companies connect with consumers. They may consult with companies to help them design multi-channel marketing campaigns, conduct SEO research to understand what keywords and topics fit best for a brand's audience, plan marketing materials and sites, and create content, such as landing pages, blog posts, social posts, ads, videos, and emails. Digital marketing agencies may work with contractors and freelancers to ensure they provide the best service possible for different specific jobs and marketing goals.

  • What is B2B digital marketing?

    B2B stands for business-to-business. B2B digital marketing refers to online marketing efforts meant to market goods and services to other businesses. For example, a manufacturer selling restaurant equipment to eateries would engage in B2B marketing. This is different from business-to-consumer, or B2C, marketing, where the message is directed at the consumer.

  • What is digital direct marketing?

    Digital direct marketing involves speaking directly to the consumer. The primary methods for doing so include SEO, social media, email marketing, and PPC advertising. The goal is to get your company's message in front of consumers who are searching for or might be interested in your products

  • What is digital marketing analytics?

    Digital marketing analytics is the review and measurement of a company’s digital marketing efforts. While digital marketing analytics includes web analytics—for example, the traffic metrics you might see in Google Analytics—it goes beyond these basic metrics, to look at things like user engagement, click-through rate (CTR), conversions, session duration and bounce rate. Unlike simple web analytics, digital marketing analytics also starts with a goal or objective the company aims to achieve with its digital marketing efforts, and measures specific metrics against that goal.

  • What is search engine marketing?

    Search engine marketing, or SEM, is the use of advertisements that appear in the search engine results pages, or SERPs. With pay-per-click SEM, for example, the advertiser will bid on keywords that users are likely to enter into a search engine when searching for a product or service, and the advertiser’s ad will be shown to the user next to organic results for their search query. With local search marketing, also known as local SEO, a digital marketer will optimize a page’s meta data, focus on local content, and optimize their client’s company for Google My Business, to capture local customers at the moment they are searching for a product or service in their specific region.