Expertise.com Homepage

2024

Last updated:

Best Branding Agencies in Washington DC

Our Recommended Top 11

We did the research for you!

  • Licensing
  • User Reviews
  • Mystery Shopping Calls

Our goal is to connect people with the best local professionals. We scored Washington DC Branding Agencies on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

103Reviewed

66Curated

11Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider

Washington, DC

Why choose this provider?

Brand Vision assists small- and medium-sized businesses and non-profit organizations in Washington, D.C. It serves clients in the legal, entertainment and media, sports and fitness, education, and travel and hospitality industries seeking branding solutions. The marketing firm conducts comprehensive research to determine factors that affect businesses, including market trends, competitors, and target audiences. It also produces marketing materials, such as brochures, booklets, and banners. Brand Vision has collaborated with various companies, including Bonne Trouvaille, Themis Law Firm, and Lomara.

  • Marketing Consultation
  • SEO
  • Website Development
  • Website Design
  • Branding

Washington DC, DC

Expertise.com Rating

Review Sources

Google
5.0 (8)

Why choose this provider?

Algenib Digital Agency has worked with businesses and organizations in Washington, D.C., for over five years. It provides branding solutions to service providers from various industries, including legal, lifestyle, financial, and government. The firm enables clients to establish their brands by helping them create their mission, vision, and value statements. Its team also works closely with companies to determine their key messages and preferred tone of voice. Barwon Ridge, Life Hub, and Botanicae are among the agency's partners.

  • Cloud Backups
  • Website Hosting
  • Branding
  • Web Design
  • Web Development

New York, NY 10014

Expertise.com Rating

Review Sources

Facebook
4.8 (33)
Google
4.9 (27)

Why choose this provider?

PBJ Marketing is a digital marketing agency based in the Shaw neighborhood of Washington, D.C. The company specializes in search engine marketing (SEM), search engine optimization (SEO), email marketing, banner advertisements, analytics, website design, social media, online and offline promotions, advertising, e-commerce consulting, and public relations. PBJ Marketing's mobile application services include developing native apps for Android and iOS (iPhone and iPad) devices. The firm works with many nonprofit organizations and offers discounted rates to those who are eligible. Every year, PBJ Marketing selects a nonprofit client to provide in-kind consulting and digital marketing services.

Washington, DC 20007

Expertise.com Rating

Review Sources

Google
5.0 (18)

Why choose this provider?

Elxel Creative is a digital marketing agency based in Washington, D.C. The company offers a full range of services, specializing in web development, graphic design, business consulting, and mobile application development. Elxel Creative strives to deliver effective and groundbreaking products by working in partnership with its clients. The small team has over 30 years of combined experience in building brands, product design, and producing publications and custom marketing materials. Elxel Creative has produced work for clients from a wide variety of industries, including nonprofits, education, health care, technology, hospitality, financial services, and entertainment.

Rockville, MD 20850

Expertise.com Rating

Review Sources

Facebook
5.0 (2)

Why choose this provider?

Epstein Creative Group offers strategic branding, marketing, and graphic design in the D.C. metro area. Located in Rockville, Maryland, the company's creative team brings together over 75 years of combined industry experience. Epstein Creative Group's designers, writers, strategists, and developers offer clients the highest level of service to satisfy goals and ensure a consistent message and increased presence in any marketplace. Through educational workshops, working sessions, and consultation, the company provides its clients with the tools to improve the effectiveness of their business. Epstein Creative Group is MBE certified.

1331 Maryland Avenue, SW, Suite 530, Washington, DC 20024

Expertise.com Rating

Review Sources

Facebook
5.0 (8)
Google
5.0 (1)

Why choose this provider?

The AD Agency provides a full range of branding services to clients in the Washington area and beyond. Since 1982, the company has become renowned for building and positioning brands utilizing its expertise in research, marketing, graphic design, online digital advertising, media buying, and public relations. Heading up this small firm is Debi Gasper, who has received numerous awards for her creative work in the industry. The AD Agency's client base includes regional, national, and international groups, including the U.S. Department of Transportation, State Street Bank, American Express, and The Washington Convention Center.

Bethesda, MD 20814

Expertise.com Rating

Review Sources

Facebook
5.0 (15)
Yelp
4.0 (1)

Why choose this provider?

RP3 is one of the most respected creative agencies in the D.C. metro area. Since 2009, it has been providing clients with a holistic approach to advertising, brand strategy, web design and development, and social media. From the initial strategy phase through implementation, RP3 aims to build clients' profile in the marketplace. Utilizing the staff's collective expertise allows RP3 to offer its services to a broad range of industries encompassing health care, travel, automotive, retail, sports, and restaurants. RP3's client list includes Marriott International, Coca-Cola, Johns Hopkins Medicine, and many more.

Washington DC, DC

Why choose this provider?

Captiva Branding collaborates with strong-willed small businesses and nonprofit organizations in Washington, D.C., and nearby areas The agency provides marketing strategies and branding solutions, helping enterprises convey their stories and make valuable connections with their target audiences. Its services include logo design and brand identity, tone, and voice development and execution. Captiva's brand therapists and founders, Mari and Pam, have over 30 years of collective experience. Their clients include Claudia Cauterucci, Factum Global, and TD Homes.

Washington, DC 20009

Why choose this provider?

Ghost Note is a digital creative agency based in the District of Columbia. Ghost Note was founded in 2011 after the company’s partners gained experience working for leading nonprofits and Fortune 100 companies. Ghost Note provides a full spectrum of digital services, specializing in branding, digital marketing, content creation, graphic design, and web development. Holding true to the agency’s moniker “We Build Bonds,” Ghost Note remains committed to understanding the unique qualities, challenges, and cultures of clients, and creating genuine relationships with their target audiences that compels communities to take action. Ghost Note’s client list includes Google, Nissan, American Cancer Society, Color of Change, The Hub Project, and the Robert Wood Johnson Foundation.

Washington, DC 20037

Expertise.com Rating

Review Sources

Google
5.0 (1)

Why choose this provider?

The Brand Consultancy provides research, strategic branding, positioning, messaging, creative and employee engagement for clients in Washington, D.C. and across the nation. With over 30 years in the industry, they are known for their senior-only team who brings knowledgeable practice to the table to drive quicker measurable outcomes. By aligning brand strategy with business strategy, they help companies grow. The Brand Consultancy helps organizations highlight who they are and what they stand for to provide them a greater presence in the market and drive competitive advantage. From start-ups to household names like Hilton, Quicken Loans, ASAE, MedStar Health System, and Ingersoll Rand, their client list features companies across a diverse spectrum of industries.

1101 Connecticut Avenue Northwest, Washington, DC 20036

Expertise.com Rating

Review Sources

Facebook
4.8 (12)
Google
5.0 (7)

Why choose this provider?

Lounge Lizard has been developing brands of Washington D. C. businesses since 1998. It also provides web design and development, digital marketing, sales optimization, SEO, and app development services. The business is a Google Partner, Hubspot Certified Partner, and Salesforce Certified Administrator. Among its clients are ESPN, Motorola, The Walt Disney Company, the Tony Awards, and National Geographic. Lounge Lizard has offices in Long Island, New York, Washington D.C., and Nashville.

Compare our Top Branding Agencies

NameExpertise RatingAddressPromotionsLearn more
Brand Vision
Washington, DC
Algenib Digital Agency
Washington DC, DCCall for quote
PBJ Marketing
New York, NY 10014
ELXEL CREATIVE
Washington, DC 20007
Epstein Creative Group
Rockville, MD 20850
AD Agency, LLC
1331 Maryland Avenue, SW, Suite 530, Washington, DC 20024
RP3 Agency
Bethesda, MD 20814
Captiva Branding
Washington DC, DC
Ghost Note Agency
Washington, DC 20009
The Brand Consultancy
Washington, DC 20037
Lounge Lizard
1101 Connecticut Avenue Northwest, Washington, DC 20036

FAQs

  • What is branding?

    Branding is a type of marketing that business leaders rely on to make a company recognizable to potential customers. It may be a brand name, a logo, or a design element that's used in every product produced by the company. It makes products and services instantly recognizable and lets past customers know what level of quality or service to expect.

  • What is brand management?

    Brand management is a technique brand managers use to help customers feel a connection to a company. It increases customer loyalty and makes it more likely that customers will return based on positive associations with a brand. Professional brand managers create marketing assets, including logos, localized marketing materials, brochures, and branded emails.

  • What does a brand designer do?

    Brand designers and graphic designers are often thought of as being the same. The difference between the two lies in the tasks they perform. Brand designers create visual marketing messages that express what a company offers its customers. For example, this could be a logo that customers associate with a specific company. Graphic designers use basic design principles and tools to create marketing materials that are visually appealing. Designing business cards is an example of a task a graphic designer might perform.

  • How do I build a brand?

    Building a brand begins with thinking about what a company is about and what it does well, and then applying those concepts to marketing materials and advertising. Using a branding agency is one way to speed up the branding process by bringing experienced professionals on board to help. Some things to do when building a brand include:

    • Learning about your target customers and what they like about your business
    • Writing a slogan that emphasizes what your customers like about your business
    • Assessing the strengths and weaknesses of your company and your competitors
    • Choosing which aspects of your company you want to highlight
    • Creating a logo that matches your business and corporate goals
  • How do I register a brand?

    To register a brand, or specifically a brand name, start by preparing your brand name mark and then visiting the U.S. Patent and Trademark Office website. Use the Trademark Electronic Search System (TESS) to confirm that no other company is already using your mark. Write a summary of the goods and services you plan to associate with your brand. Then, submit your application and fees through the TESS system.

  • What is brand positioning?

    Brand positioning pinpoints the reason why customers choose one brand over another. Business leaders can use this information to craft effective corporate messages and marketing materials. Identifying the main reason why customers make certain buying decisions helps direct all aspects of communication and develop marketing messages that encourage customers to complete a purchase. Common brand positioning errors include confused positioning, double positioning, over positioning, and under positioning.

  • What is brand equity?

    Brand equity is the value a company gains when a brand or product associated with a specific brand becomes recognized compared to an unbranded item of similar nature and quality. For example, customers who like designer handbags may be willing to pay far more for a purse with a certain logo than for a different unbranded purse of equal construction that's sold at a local department store.